Primary Purpose of Job :

Provide leadership role in the development of an integrated marketing and advertising program, to include traditional advertising, digital advertising, public relations, and brand and creative integration.

Responsible for development, implementation, and integration of company-wide and division specific, marketing communications initiatives to drive brand awareness, sales, and margin dollar growth.

Major functions for this position :

Effectively direct employees.

• Praise, reprimand, and counsel employees appropriately.
• Establish rapport with all direct-report employees and be available for counseling (career, problems, questions, etc.).
• Update and adhere to all QuikTrip policies and procedures concerning management practices (conducting performance appraisals, disciplinary action, terminations, maintaining incident files, etc.).
• Ensure direct-report employees adhere to all QuikTrip policies and procedures, operating practices, and / or mandated regulations and laws.
• Promote efficiency, production and scheduling cost effectively.
• Assure that all management treatment of direct-report employees is fair and consistent.
• Conduct and participate in all related meetings.

Lead the development of and the annual refreshment of an overarching brand framework and roadmap by working closely with the Director of Marketing, Digital Experience Manager, Public Relations and Customer Engagement team, Data Science and external agency and vendor partners. 20%

Direct consumer insights research activities as part of integrated brand strategy framework. 25%

• Recommend consumer insight solutions to stay abreast of customer and non-customer perceptions, working closely with Data Science and outside agency as needed.
• Work with Data Science and outside agency to develop and refine testing protocols for concepts, products, and marketing initiatives.
• Ensure use of best qualitative and quantitative tools to yield insights supporting marketing and sales initiatives.
• Oversee research findings and insights, developing action plans to proactively share with key stakeholders and facilitate integration of findings into ongoing marketing efforts and business practices.
• Design and implement ongoing competitive intelligence process.
• Build and maintain repository for research findings and consumer insights.

Work closely with Director of Marketing, VP of Sales, and Category Sales Managers to develop our promotional calendar, product development cycle and Brand voice.20%

Oversee and manage internal creative team to provide brand guidance and creative integration. 15%

• Provide approvals on creative executions.
• Work with Art and Design Manager on incorporating agency and in-store work together.
• Collaborate with Corporate Sales and Food Innovation team on new product launches and promotional initiatives.
• Work with Manager of Store Marketing / Events and PR on executions and delivery of store marketing efforts.

Recommend specific marketing action plans to improve results in underperforming markets and categories. 20%

• Create specific, targeted, marketing solutions, to support underperforming markets and categories.
• Create a test and learn environment for marketing initiatives and promotions.
• Develop and implement marketing plans to support new product introductions.

Stay current on marketing activities of competitors (c-store and restaurant operators) and utilize findings to develop competitive blunting solutions. 10%

Position in Organization

Reports to : Director of Marketing

Directly supervises : Creative Group Manager

Indirectly supervises : N / A

Relationships

Inside the Company : Creative Services, Data Science, I.T., Sales, Operations and Public Relations.

Outside the Company : All outside marketing vendors, including traditional and digital advertising agencies, public relations firm and charitable / cause marketing partners.

Position Specifications

The required specifications (education, experience and skills) are those that the employee must have to hold the position.

Applicants applying for this position must possess the required specifications in order to be considered for the job. The desired specifications are those that are not required for the employee to hold the position but the employee should try to obtain the desired education, experience, and / or skills to be effective and successful in the position.

Required education : College degree in Business and / or Marketing, or equivalent experience.

Desired education : N / A

Required experience : Five or more years of experience working in progressively responsible and supervisory positions in corporate marketing and / or ad agency account management.

Experience in development of customer engagement and digital marketing strategies, including social, mobile apps and web.

Experience in multi-unit retail organizations, with strong preference for food industry experience. Experience overseeing and coordinating multiple media agencies and partners.

Understanding of and with consumer insights and market research. Experience building brands and driving sales thru integrated marketing solutions and campaigns.

Desired experience : N / A

Must have strong interpersonal skills, planning, and leadership skills. The ability to accomplish tasks in a team environment.

Desired skills : Assertiveness and decisiveness with strong negotiation skills.

Starting Salary : $111,300 to $139,200 / yr

Responsibilities

• Partner with marketing team and sales on lead scoring and grading and manage programming
• Lead the development of requirements for process or system solutions which may span multiple business domains by partnering with stakeholders and appropriate function areas then document the details necessary to help the development team fully understand what is to be built
• Shape the development of the business unit, drive alignment across the business unit and lead the implementation of strategic initiatives
• Break down business partner stories and business requirements into backlog items to be worked by the product developers and ensure the developers have a thorough understanding of each business partner story and / or application requirement
• Ensure that all required documentation is complete and stored appropriately
• Collaborate with other business analysts and lead scrum teams to ensure consistency in processes and documentation style
• Lead the development of functional design specifications for new development and major enhancements
• Work with designers to create interfaces that satisfy business requirements and adhere to accepted design standards
• Work with testing team to develop and maintain functional test cases / scenarios and automated test scripts for load and regression testing
• Provide thorough acceptance criteria for all application requirements and facilitate user acceptance testing
• Review and facilitate remediation of defects resulting from regression and load testing
• Document and assign defects resulting from functional, regression and load testing
• Verify production changes and coordinate with business units effected
• Gain and maintain a thorough understanding of supported business area(s)
• Analyze business problems and recommend improvements and / or solutions
• Maintain IT relationships by working with application architects, infrastructure teams, and / or database administrators to ensure compliance with OD Technology processes including SDLC, code review process, promotion process, etc.
• Work with OD Technology Training team to create training documentation
• Participate in the Agile process by leading daily and weekly scrums
• Participate in the interview process of prospective candidates and give hiring recommendations
• Lead the other Business Analyst, provide guidance and problem resolution

Job Qualifications

Education :

Bachelor’s degree in Computer Science or related field or equivalent education and experience

Experience :

• 6 years of working experience as a Business Analyst
• Experience with Salesforce Marketing Cloud required, general administration, release management, and new feature analysis
• Experience with Marketing Cloud Pardot / Account Engagement required
• Experience working with Marketing organization to create and manage the process from lead identification to assignment as well as managing lead qualification requirements and programming
• Expertise with system / application design and end user support
• Expertise with Microsoft Office
• Ability to develop and document requirements and specifications
• Ability to communicate in both technical and user-friendly language
• Experience working in an Agile development environment
• Excellent verbal and written communication skills
• Ability to multitask and work as a team player
• Strong problem-solving skills and self-motivated
• Ability to lead and mentor others in professional development

Join the OD Family Today!

As a Full Time member of our Family, you and your family are eligible to receive :

• Health, Dental & Vision Benefits
• Short Term & Long Term Disability
• Flex Spending Accounts
• 401(k) Retirement Plan
• Life Insurance
• Wellness Program
• Credit Union access, Vacation & Holiday
• Birthday Holiday who doesn’t love some extra attention on their Birthday?

Marketing Administrator This is an outstanding opportunity for a marketing administrator looking to take the next step in their career.

Working as an integral part of a larger marketing team, you will collaborate, sharing innovative and creative ideas while helping to process and implement marketing campaigns.

Reporting to the Senior Marketing Administrator, you will work with external stakeholders and support other marketing departments ensuring campaigns are positioned for the highest level of success.

Using your organizational skills and a keen eye for details, you will work with the sales team to process non-mail / promotional products jobs daily and redundancy for direct mail marketing campaign support.

About us MARKETING SPECIALISTS AND PRINTING SOLUTIONS FOR YOUR BUSINESS Every business needs some level of marketing. Whether you are a small business or a large corporation, you constantly need to create opportunities to build and promote your products.

Marketing is a chance to educate, entertain and inspire your potential customers to buy from you. It is one of the most important things you can do for your company.

Powerful Marketing Solutions That Fuel Growth Trost Marketing is a collection of inspired and ambitious marketing specialists that have the tools and knowledge to help your business grow.

Using our on-site state-of-the-art facilities, we deliver faster service and lower costs for your business. We understand that we don't win if you don't win, so building a long-term relationship of trust, and helping you succeed is our number one priority.

The Trost Marketing Difference How important are you? Our daily mission is to connect with you to help you achieve your dreams for your business.

We are more concerned about a long-term relationship than the short-term sale. Marketing is your first connection with your customer.

It is your investment in yourself and we take that very seriously. Our expert printing, fulfillment and promotional services have helped small businesses to Fortune 500 companies across the country.

We would love the opportunity to get to know you better and help you make your marketing more powerful. Essential Responsibilities Assist with the setup, facilitation, and completion of marketing campaigns Work with the sales team to process non-mail / promotional products jobs daily and redundancy for direct mail marketing campaign support.

Communicating with vendors, orchestrating shipping, managing production timelines Manage job timelines and ensure projects are produced and delivered on time Communicate relevant information regarding job production and completion with customers and staff.

Receive job payments. Share relevant information internally and externally Manage data in spreadsheets and reports Manage phone calls and correspondence (e-mail, letters, packages, etc.

Organize files, printing reports Working with the graphics / data departments, getting client approvals, testing tracking phone numbers Provide support to the Senior Marketing Administrator Other duties as assigned Attributes Dependable.

Whether it requires a quick turnaround or a long-term project with many steps, you take full responsibility from start to finish.

Organized. You are meticulously attentive to details and accurately keep track of all the moving parts. Responsive. You are committed to providing a high level of service while remaining aligned with the organization's mission.

You communicate clearly and quickly to establish credibility. Problem solver. You are tenacious and not easily put off when faced with a difficult task.

Detail-oriented. You are attentive to detail and understand how to extract useful information. Service driven. You take the initiative and work hard to make a difference for others.

Qualifications Creative thinker Strong written and verbal communications skills Willingness to learn and approach opportunities with a growthmindset Strong organizational, project management, and problem-solving skills;

able to workautonomously PC literacy, including MS PowerPoint, Word, and Excel Ability to work collaboratively as a member of a team Knowledgeable of principles, methods, and techniques of marketing strategies What's Attractive to the Right Candidate?

This is an outstanding opportunity for someone looking to grow their career in marketing. In this role, you will have the opportunity to showcase your skills and experience while learning from a manager who is an excellent role model with tremendous depth and expertise.

We are a financially stable company that is a part of the Moore Enterprise. Employee Benefits We have a competitive benefits package : complete major medical / dental / vision plans (coverage starts the first of the month following 60 days of full-time employment) and life insurance, AD&D coverage paid by the employer.

We also offer additional voluntary life insurance and voluntary short-term and long-term disability. PTO, five sick days allowance, and 11 paid holidays.

Optional benefit flex-spending account (medical, dependent care, and commuter) and a 401(k) plan. Trost Marketing is an equal opportunity employer and does not discriminate in hiring or employment based on race, color, religion, national origin, citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status, or any other characteristics protected by applicable federal, state, or local laws, regulations, or ordinances.

We are committed to diversity in the workplace and promote a drug-free environment.

Field Marketing Manager Wanted!

HomeTown Services is a residential services provider in the South Central U.S. that provides homeowners with the highest-quality heating, AC, plumbing, and electrical repair and replacement services.

COP HomeTown Services is currently looking for a dedicated, qualified individual to join our Marketing Department. As the crusader of our marking & advertising division, you will be responsible for the success of various lead generating initiatives.

Ideal candidates for this role will have previously been responsible for direct to customer lead generation projects, while also analyzing the data to adjust accordingly.

Major Duties :

• Ensure lead generation volume achieves goal while staying within budget
• Utilize analytics to uncover lead deficits and marketing inefficiencies and make recommendations to remediate
• Visiting each location and being their representative for all marketing needs
• Execute local marketing strategy & Budget
• Developing local marketing strategies
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Provide updates on weekly region calls
• Review marketing invoices
• Brainstorming fresh advertising ideas with senior management

What’s in it for you?

• Majority of Health premium paid by Company
• Dental and Vision coverage available at minimal cost to the employee
• Short-term and Long-term disability options (LTD covered by Company)
• $20,000 life insurance policy paid by Company
• Additional Voluntary term-life coverage
• Supplemental coverage available through AFLAC
• 401(k) and Roth options with company match
• Up to 2 weeks paid vacation
• Paid holidays
• If you meet the requirements and want to join an amazing team We would love to hear from you!

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Hummingbird.Tech, is searching for an experienced Marketing Professional to join our team and spearhead marketing initiatives.

You will join our team as an integral part of the development and execution of marketing plans to reach targets from brand awareness to service promotion.

In this role, you will collaborate closely with various stakeholders to plan, develop, and deliver content for lead generation, retention, and engagement.

You’ll lead digital projects of various complexity and responsibility, driving on strategy and execution. A Marketing professional will have experience in digital marketing, content development, SEO, PPC, analytics, social media, and a familiarity conducting competitive research , as well as being able to pivot with online and offline initiatives.

Essential Duties and Responsibilities

• Develop, coordinate, and promote new and existing digital marketing programs and initiatives.
• Manage organic search strategies including regular site audits, keyword research, inbound link generation, content generation, and competitive analysis.
• Work closely with stakeholders to support digital promotions of programs and events.
• Prepare marketing reports and metrics for measuring program success.
• Design and implement digital marketing strategy with the goal of driving traffic and / or brand recognition.
• Recommend changes to website content, linking and other factors to improve SEO positions for target keywords and page relevance.
• Help develop and execute website traffic plan with KPI’s.
• Stay informed about the market, industry trends, and the competitive landscape while helping implement marketing, branding, and advertising initiatives.
• Create successful social media campaigns to grow a brand’s audience.
• Assist with ongoing maintenance and engagement of our social media channels both organic and paid as needed. Act as the brand’s voice responding to questions, concerns, feedback.
• Manage content creation on blogs, social media, and other media.

Requirements

• Bachelor’s degree or equivalent in marketing, business, or communications.
• Demonstrated experience and success with Google Ad Campaigns & Google Analytics
• Solid Collateral Design and Copyrighting skills
• Experience planning, coordinating and hosting client events
• Strong knowledge of standard and current SEO, SEM, and PPC strategies.
• Ability to work collaboratively with teams to align and communicate corporate objectives and goals.
• Excellent writing and communication skills.
• Ability to work at a fast pace while paying attention to detail, yet able to have fun.
• Willingness to learn and grow.

Nice to Have

• 3-5 years of experience in a similar role
• B2B marketing focus strongly preferred.
• Experience managing trade shows and events.
• Experience with Canva.

Overall, this role will be responsible for creating promotional / marketing materials and carrying out marketing campaigns which will include evaluating market trends, identifying target audiences, and helping set marketing goals that align with the overall business goals and objectives across our brands.

Candidates must include a link or attach samples from a portfolio and writing examples to be considered.

Application Question :

• Can you provide a portfolio with samples of past work?