Primary Purpose of Job :

Manage the strategic development, budgeting and performance reporting of QT consumer loyalty-focused programs and initiatives.

Measure program performance against goals, provide KPI reporting and assess financial impact. Empower data-driven strategic decisions by turning large digital marketing data into actionable insights.

Perform financial analysis focused on QT loyalty program initiatives, assessing financial impact of program benefits and policies that drive loyalty and create incremental value.

Support various groups within the organization including, but not limited to Digital Marketing, Integrated Marketing, Marketing Strategy, Sales, and Finance.

Provide analytical support and present detailed information for multiple Marketing and Sales related projects or workstreams using available data reporting tools, technology, and concepts.

Major functions for this position :

Manage QT loyalty programs and initiatives. 30%

• Manage the ongoing refining of marketing policies and programs that address consumer pain points and drive traffic, improve conversion, and increase loyalty.
• Own and drive the primary data sources for Loyalty program. Maintain and grow the database of loyalty marketing program learnings.
• Conduct and assess customer and competitive research to drive strategic development of loyalty program policies.
• Collaborate with Digital Marketing and Data Science to build planning calendar for effective engagement plans that are meaningful and relevant with our customers.

Analyze all available data sources to build and maintain a thorough working knowledge of Marketing platforms, products, and programs.

Maintain proficiency with Marketing customer data, becoming the expert on the QT digital customer. 25%

• Understand and communicate insights for the business through descriptive, diagnostic, and select predictive data methods relying on established analytics tooling stack.
• Analyze established analytics tooling stack to understand performance across all digital channels and generate comprehensive reports that provide recommendations for success.
• Identify (existing and new) customer segments where there is a potential for activities to increase customer engagement, sales, or profitability.
• Analyze customer-level data to understand customer behavior and trends to provide strategic recommendations on ways to optimize and refine promotional activity

Digital strategy, loyalty, and sales impact analysis. - 20%

• Inform strategic pricing of rewards to meet organization's goals
• Analyze the impact of loyalty marketing programs utilizing both quantitative and qualitative measures
• Understand sales impact of loyalty program, utilizing existing models and analytical resources to continuously analyze the performance of the business (daily, weekly, monthly, etc.)
• Combine reward performance data, customer research and cross-channel marketing analytics to help optimize ROI

Reporting and Presentation of Analysis 15%

• Produce and distribute regular and ad hoc reports for various stakeholders across the Marketing and loyalty organization
• Continuously partner with stakeholders to ensure content meets business needs
• Produce dashboards detailing how the loyalty and digital marketing programs are performing across several KPIs
• Turn large data-based analyses into clear, concise, and compelling presentations with actionable insights
• Present financial analysis to audiences across all levels of the organization

Special / Test Projects as determined by Digital Marketing Manager 10%

• Assist Digital Marketing with project planning, execution, and organization.
• Assist Digital Experience Manager and Digital Product Manager in working with internal teams to research, develop, implement, and track tactical strategies that support customer loyalty programs.

Discovery of technological dependencies and data structure.Create actionable short and long-term plan options.

Position in Organization

Reports to : Digital Experience Manager

Directly supervises : N / A

Indirectly supervises : N / A

Relationships

Inside the Company : Corporate Marketing, Sales, Operations, Purchasing and Information Technology

Outside the Company : Creative agencies, Technology partners, computer equipment / software suppliers, photographers

Position Specifications

The required specifications (education, experience, and skills) are those that the employee must have to hold the position.

Applicants applying for this position must possess the required specifications in order to be considered for the job. The desired specifications are those that are not required for the employee to hold the position but the employee should try to obtain the desired education, experience, and / or skills to be effective and successful in the position.

Required education : High school graduate.

Desired education : Bachelor’s Degree in Marketing, Advertising, Communications, or a related field

Required experience : Three to five years of QuikTrip store experience, or equivalent marketing / advertising / business experience.

Desired experience : Five+ years marketing / advertising / business experience.

Required skills : Strong analytical ability with attention to detail.Understanding of data structures and data analysis.

Must value operating in a collaborative and cooperative environment.Ability to show initiative, good judgment, and resourcefulness.

Desired skills : Microsoft Power BI, TM1, and basic SQL.

Additional criteria :

Position will require candidate to provide secondary support after hours and possibly on weekends.Minimal travel may be required, primarily to visit QT facilities outside of Tulsa.

Starting Salary : $79,800 to $99,700 / year

Responsibilities

• Partner with marketing team and sales on lead scoring and grading and manage programming
• Lead the development of requirements for process or system solutions which may span multiple business domains by partnering with stakeholders and appropriate function areas then document the details necessary to help the development team fully understand what is to be built
• Shape the development of the business unit, drive alignment across the business unit and lead the implementation of strategic initiatives
• Break down business partner stories and business requirements into backlog items to be worked by the product developers and ensure the developers have a thorough understanding of each business partner story and / or application requirement
• Ensure that all required documentation is complete and stored appropriately
• Collaborate with other business analysts and lead scrum teams to ensure consistency in processes and documentation style
• Lead the development of functional design specifications for new development and major enhancements
• Work with designers to create interfaces that satisfy business requirements and adhere to accepted design standards
• Work with testing team to develop and maintain functional test cases / scenarios and automated test scripts for load and regression testing
• Provide thorough acceptance criteria for all application requirements and facilitate user acceptance testing
• Review and facilitate remediation of defects resulting from regression and load testing
• Document and assign defects resulting from functional, regression and load testing
• Verify production changes and coordinate with business units effected
• Gain and maintain a thorough understanding of supported business area(s)
• Analyze business problems and recommend improvements and / or solutions
• Maintain IT relationships by working with application architects, infrastructure teams, and / or database administrators to ensure compliance with OD Technology processes including SDLC, code review process, promotion process, etc.
• Work with OD Technology Training team to create training documentation
• Participate in the Agile process by leading daily and weekly scrums
• Participate in the interview process of prospective candidates and give hiring recommendations
• Lead the other Business Analyst, provide guidance and problem resolution

Job Qualifications

Education :

Bachelor’s degree in Computer Science or related field or equivalent education and experience

Experience :

• 6 years of working experience as a Business Analyst
• Experience with Salesforce Marketing Cloud required, general administration, release management, and new feature analysis
• Experience with Marketing Cloud Pardot / Account Engagement required
• Experience working with Marketing organization to create and manage the process from lead identification to assignment as well as managing lead qualification requirements and programming
• Expertise with system / application design and end user support
• Expertise with Microsoft Office
• Ability to develop and document requirements and specifications
• Ability to communicate in both technical and user-friendly language
• Experience working in an Agile development environment
• Excellent verbal and written communication skills
• Ability to multitask and work as a team player
• Strong problem-solving skills and self-motivated
• Ability to lead and mentor others in professional development

Join the OD Family Today!

As a Full Time member of our Family, you and your family are eligible to receive :

• Health, Dental & Vision Benefits
• Short Term & Long Term Disability
• Flex Spending Accounts
• 401(k) Retirement Plan
• Life Insurance
• Wellness Program
• Credit Union access, Vacation & Holiday
• Birthday Holiday who doesn’t love some extra attention on their Birthday?

Marketing Administrator This is an outstanding opportunity for a marketing administrator looking to take the next step in their career.

Working as an integral part of a larger marketing team, you will collaborate, sharing innovative and creative ideas while helping to process and implement marketing campaigns.

Reporting to the Senior Marketing Administrator, you will work with external stakeholders and support other marketing departments ensuring campaigns are positioned for the highest level of success.

Using your organizational skills and a keen eye for details, you will work with the sales team to process non-mail / promotional products jobs daily and redundancy for direct mail marketing campaign support.

About us MARKETING SPECIALISTS AND PRINTING SOLUTIONS FOR YOUR BUSINESS Every business needs some level of marketing. Whether you are a small business or a large corporation, you constantly need to create opportunities to build and promote your products.

Marketing is a chance to educate, entertain and inspire your potential customers to buy from you. It is one of the most important things you can do for your company.

Powerful Marketing Solutions That Fuel Growth Trost Marketing is a collection of inspired and ambitious marketing specialists that have the tools and knowledge to help your business grow.

Using our on-site state-of-the-art facilities, we deliver faster service and lower costs for your business. We understand that we don't win if you don't win, so building a long-term relationship of trust, and helping you succeed is our number one priority.

The Trost Marketing Difference How important are you? Our daily mission is to connect with you to help you achieve your dreams for your business.

We are more concerned about a long-term relationship than the short-term sale. Marketing is your first connection with your customer.

It is your investment in yourself and we take that very seriously. Our expert printing, fulfillment and promotional services have helped small businesses to Fortune 500 companies across the country.

We would love the opportunity to get to know you better and help you make your marketing more powerful. Essential Responsibilities Assist with the setup, facilitation, and completion of marketing campaigns Work with the sales team to process non-mail / promotional products jobs daily and redundancy for direct mail marketing campaign support.

Communicating with vendors, orchestrating shipping, managing production timelines Manage job timelines and ensure projects are produced and delivered on time Communicate relevant information regarding job production and completion with customers and staff.

Receive job payments. Share relevant information internally and externally Manage data in spreadsheets and reports Manage phone calls and correspondence (e-mail, letters, packages, etc.

Organize files, printing reports Working with the graphics / data departments, getting client approvals, testing tracking phone numbers Provide support to the Senior Marketing Administrator Other duties as assigned Attributes Dependable.

Whether it requires a quick turnaround or a long-term project with many steps, you take full responsibility from start to finish.

Organized. You are meticulously attentive to details and accurately keep track of all the moving parts. Responsive. You are committed to providing a high level of service while remaining aligned with the organization's mission.

You communicate clearly and quickly to establish credibility. Problem solver. You are tenacious and not easily put off when faced with a difficult task.

Detail-oriented. You are attentive to detail and understand how to extract useful information. Service driven. You take the initiative and work hard to make a difference for others.

Qualifications Creative thinker Strong written and verbal communications skills Willingness to learn and approach opportunities with a growthmindset Strong organizational, project management, and problem-solving skills;

able to workautonomously PC literacy, including MS PowerPoint, Word, and Excel Ability to work collaboratively as a member of a team Knowledgeable of principles, methods, and techniques of marketing strategies What's Attractive to the Right Candidate?

This is an outstanding opportunity for someone looking to grow their career in marketing. In this role, you will have the opportunity to showcase your skills and experience while learning from a manager who is an excellent role model with tremendous depth and expertise.

We are a financially stable company that is a part of the Moore Enterprise. Employee Benefits We have a competitive benefits package : complete major medical / dental / vision plans (coverage starts the first of the month following 60 days of full-time employment) and life insurance, AD&D coverage paid by the employer.

We also offer additional voluntary life insurance and voluntary short-term and long-term disability. PTO, five sick days allowance, and 11 paid holidays.

Optional benefit flex-spending account (medical, dependent care, and commuter) and a 401(k) plan. Trost Marketing is an equal opportunity employer and does not discriminate in hiring or employment based on race, color, religion, national origin, citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status, or any other characteristics protected by applicable federal, state, or local laws, regulations, or ordinances.

We are committed to diversity in the workplace and promote a drug-free environment.

Field Marketing Manager Wanted!

HomeTown Services is a residential services provider in the South Central U.S. that provides homeowners with the highest-quality heating, AC, plumbing, and electrical repair and replacement services.

COP HomeTown Services is currently looking for a dedicated, qualified individual to join our Marketing Department. As the crusader of our marking & advertising division, you will be responsible for the success of various lead generating initiatives.

Ideal candidates for this role will have previously been responsible for direct to customer lead generation projects, while also analyzing the data to adjust accordingly.

Major Duties :

• Ensure lead generation volume achieves goal while staying within budget
• Utilize analytics to uncover lead deficits and marketing inefficiencies and make recommendations to remediate
• Visiting each location and being their representative for all marketing needs
• Execute local marketing strategy & Budget
• Developing local marketing strategies
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Provide updates on weekly region calls
• Review marketing invoices
• Brainstorming fresh advertising ideas with senior management

What’s in it for you?

• Majority of Health premium paid by Company
• Dental and Vision coverage available at minimal cost to the employee
• Short-term and Long-term disability options (LTD covered by Company)
• $20,000 life insurance policy paid by Company
• Additional Voluntary term-life coverage
• Supplemental coverage available through AFLAC
• 401(k) and Roth options with company match
• Up to 2 weeks paid vacation
• Paid holidays
• If you meet the requirements and want to join an amazing team We would love to hear from you!

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Hummingbird.Tech, is searching for an experienced Marketing Professional to join our team and spearhead marketing initiatives.

You will join our team as an integral part of the development and execution of marketing plans to reach targets from brand awareness to service promotion.

In this role, you will collaborate closely with various stakeholders to plan, develop, and deliver content for lead generation, retention, and engagement.

You’ll lead digital projects of various complexity and responsibility, driving on strategy and execution. A Marketing professional will have experience in digital marketing, content development, SEO, PPC, analytics, social media, and a familiarity conducting competitive research , as well as being able to pivot with online and offline initiatives.

Essential Duties and Responsibilities

• Develop, coordinate, and promote new and existing digital marketing programs and initiatives.
• Manage organic search strategies including regular site audits, keyword research, inbound link generation, content generation, and competitive analysis.
• Work closely with stakeholders to support digital promotions of programs and events.
• Prepare marketing reports and metrics for measuring program success.
• Design and implement digital marketing strategy with the goal of driving traffic and / or brand recognition.
• Recommend changes to website content, linking and other factors to improve SEO positions for target keywords and page relevance.
• Help develop and execute website traffic plan with KPI’s.
• Stay informed about the market, industry trends, and the competitive landscape while helping implement marketing, branding, and advertising initiatives.
• Create successful social media campaigns to grow a brand’s audience.
• Assist with ongoing maintenance and engagement of our social media channels both organic and paid as needed. Act as the brand’s voice responding to questions, concerns, feedback.
• Manage content creation on blogs, social media, and other media.

Requirements

• Bachelor’s degree or equivalent in marketing, business, or communications.
• Demonstrated experience and success with Google Ad Campaigns & Google Analytics
• Solid Collateral Design and Copyrighting skills
• Experience planning, coordinating and hosting client events
• Strong knowledge of standard and current SEO, SEM, and PPC strategies.
• Ability to work collaboratively with teams to align and communicate corporate objectives and goals.
• Excellent writing and communication skills.
• Ability to work at a fast pace while paying attention to detail, yet able to have fun.
• Willingness to learn and grow.

Nice to Have

• 3-5 years of experience in a similar role
• B2B marketing focus strongly preferred.
• Experience managing trade shows and events.
• Experience with Canva.

Overall, this role will be responsible for creating promotional / marketing materials and carrying out marketing campaigns which will include evaluating market trends, identifying target audiences, and helping set marketing goals that align with the overall business goals and objectives across our brands.

Candidates must include a link or attach samples from a portfolio and writing examples to be considered.

Application Question :

• Can you provide a portfolio with samples of past work?