Job Title : Marketing Lead Specialist

FLSA Status : Non-Exempt

Job Family : Marketing

Department : Info Marketing

JOB SUMMARY

Responsible for managing all inbound leads; researching, analyzing, processing, filtering, and distributing potential target prospects to the appropriate channels.

Build a pipeline of qualified leads by listening, connecting, and engaging with prospects. Work in a highly collaborative environment with Information Marketing, Client Services, Communications, and Sales staff to consistently maintain and record lead generation for the company.

POSITION ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Assist in building, updating and maintaining a CRM database using multiple systems and resources.
• Manage, process, and respond to quote requests that come to Brotherhood Mutual through Web, inbound calls, mail campaigns, surveys, magazine ads and printed materials, convention marketing, and other marketing campaigns.
• Build relationships and cultivate trust with prospects through oral and written communication, laying the ground work for future product sales.
• Remain current on underwriting guidelines in order to effectively target valid prospects for the Marketing Department.
• Use discernment in qualifying inbound leads and processing unique ministry requests.
• Gather missing information from prospective customers through gracious conversation, with sensitivity to insurance needs, explaining restrictions when necessary.
• Communicate effectively and works collaboratively with other department to supply required data, resolve complicated data issues, support effective marketing efforts and continually improve department procedures.
• Maintain discretion with confidential or sensitive information.
• Collaborate with management to improve and implement inbound lead process changes.
• Participate in continuing education annually, including occasional travel for training and educational requirements as needed.
• Complete other projects as assigned.

KNOWLEDGE, SKILLS, AND ABILITIES

The requirements listed below are representative of the knowledge, skills, and / or abilities required to perform each essential duty satisfactorily.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must have excellent analytical, research, organizational, and relational skills.
• Must be highly organized, accurate, thorough, and detail-oriented.
• Must be able to work independently, following guidelines and standards for data research, data entry, and CRM maintenance, and to reach independent decisions.
• Must be able to conduct all written and oral communication professionally, accurately, and in a timely way to internal and external customers.
• Respond professionally and accurately to inquiries and requests by agents and customers.
• Manage inbound leads; distributing prospects to appropriate company representative.
• Complete assigned tasks accurately and thoroughly, and according to required deadlines.
• Must be able to maintain confidential information.
• Effectively interface with external contacts, Brotherhood employees, managers, and department staff members.

EDUCATION AND / OR EXPERIENCE

• Must have an Associate’s degree or equivalent college experience.
• Must have or be willing to obtain CISR designation or equivalent insurance, customer service, or sales related training.
• Two or more years' experience in data processing, insurance, customer service, sales, marketing, or a related field required.
• Bachelor’s degree in related field is desired.
• Any form of insurance industry or computer education is desired
• Two or more years work experience in at least two of the following : data processing, insurance, customer service, sales, marketing, or a related field is desired.

Terms and Conditions

This description is intended to describe the general content of and requirements for the performance of this position. It is not to be construed as an exhaustive statement of duties, responsibilities, or requirements.

Because the company’s niche is the church and related ministries market, and because effective service requires a thorough understanding of this market, persons in this position must be familiar with church operations and must conduct themselves in a manner that will neither alienate nor offend persons within this target niche.

Brotherhood Mutual Insurance Company reserves the right to modify, interpret, or apply this position description in any way the company desires.

This job description in no way implies that these are the only duties, including essential duties, to be performed by the employee occupying this position.

This position description is not an employment contract, implied or otherwise. The employment relationship remains at-will .

Evolution Marketing is seeking a vibrant, energetic, and dedicated entry-level Marketing Assistant to join our growing team! Our firm is located in the Fort Wayne area and was founded on the principles of excellent customer service and a dedication to providing our clients with the highest quality of marketing, sales, and advertising services.

Our goal is to integrate creative marketing and sales tactics in a new and innovative way with their consumer base to increase their brand awareness and long-term customer loyalty.

This growth has led our company to search for a new member of our Marketing Team Our entry-level Marketing Assistant is someone integral to our success moving forward.

They possess a student mentality with a friendly and inviting demeanor working with others. Our position is to start entry-level and provides one-on-one training in daily deliverables such as market / territory research, sales tactics, client communication, and reports directly to the Senior Marketing Manager.

Responsibilities & Core Deliverables of Our entry-level Marketing Assistant : Communicate and interact directly with clients and customers Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager Identify specific target markets to help promote our clients’ products and services to Coordinate and present territory research to the rest of the entry-level and senior-level Marketing Team Develop and showcase leadership skills throughout the entry-level Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns Support every angle of marketing with a customer-first approach to drive growth and brand loyalty Deliver results to our clientele daily and meet all objectives and goals Assist senior-level Marketing Manager with any other designated projects Requirements & Expectations of Our entry-level Marketing Assistant : Associate’s degree or 4-year degree preferred 1 year of experience in customer service or customer-centric industry is required Ability to work in a fast-paced environment Highly motivated Team-oriented mindset Exceptional communication skills Versatile and dependable Friendly, positive, and upbeat personality #LI-OnSite Powered by JazzHR

Job Description

We have an exciting opportunity for a Vice President of Sales and Marketing role with one of our clients who is a leading player in the injection molding industry.

With cutting-edge technologies and scientific molding techniques, our client is ready to expand and achieve remarkable success.

As the Director of Sales and Marketing, you will play a pivotal role in the company's growth by developing and executing sales and marketing strategies across multiple industry verticals.

You will report directly to the CEO and be responsible for creating effective tactics that drive strong growth in the contract manufacturing marketplace.

You will also be managing a team of inside sales and customer support professionals while fostering strong relationships with existing customers that generate loyalty and sustainable growth for the business.

We are looking for someone with a proven track record of success in sales and marketing, excellent leadership skills, and a passion for driving business growth.

If you are up for the challenge, we want to hear from you!

Responsibilities :

• Conduct market analysis to identify growth opportunities for the Company's product within market segments, devise sales strategies to drive business growth, gather and communicate competitive and market intelligence, and identify new growth areas in the markets and develop a strategy for market entry.
• As the leader of the inside sales team, work closely with Sales Manager, Account Managers and Cost Estimator to ensure accurate quoting and pricing, while keeping the team informed and up-to-date on industry trends and changes in the marketplace.
• Execute marketing campaigns that align with sales goals. Identify target audiences, create compelling marketing messages, and select appropriate marketing channels, including media and trade shows.
• Develop and maintain a deep understanding of the company's technology, machinery, and automation capabilities
• Ensure compliance with ISO 13485 and ISO 9001 standards

Requirements :

• Bachelor's Degree in Business Administration, Marketing or similar discipline or equivalent education and experience. Master's Degree preferred
• 10+ years of experience in a senior level Sales and Marketing role, with demonstrated successful execution of sales strategy and business growth
• Knowledge of injection molding design and engineering methods, IQMS preferred. Will consider background in plastic blow molding, extrusion, thermoforming.
• Strong leadership skills and experience managing a sales team
• Ability to balance strategic vision with tactical execution
• Experience working in a hi-value, low volume manufacturing environment
• While familiarity with the medical device industry is highly preferred, it is not a requirement due to the diverse customer base.

While this position is not available for remote or hybrid work, the company offers a comprehensive relocation package to assist with relocation if necessary.

There is minimal travel required.

Joining this established company provides an excellent opportunity to work with state-of-the-art technologies and be a part of building a go-to business for customers in the contract manufacturing space, making it a highly attractive and rewarding career opportunity.

Job Title : Marketing Account Executive

FLSA Status : Exempt

Job Family : Marketing

Department : Agency Marketing

Location : Home Office (Fort Wayne, IN)

JOB SUMMARY

Responsible to serve as the key resource for American Church Group agency partners in the

development and execution of marketing strategies in alignment with corporate marketing, brand, sales,

and customer retention goals.

POSITION ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential

functions.

Collaborate with ACG partners and marketing team members to develop and execute joint marketing

strategies.

Coordinate the execution of individual marketing plans and activities for ACG and custom agencies,

including MRC campaigns, social media, digital marketing, and direct mail.

Analyze ACG marketing program results and adjust strategy and tactics to maximize effectiveness of

future marketing activities, including post-event reporting and evaluation on ACG marketing programs.

Work with the Sr. ACG Agency Marketing Specialist to implement lead generation activities related to

marketing projects.

Contribute to overall branding efforts by leading the execution, timing, and follow-up of marketing

strategies among or on behalf of agencies.

Communicate agency marketing strategies and tactics to internal departments, working cross-functionally

with internal departments to ensure projects align with the company’s business objectives.

Follow established guidelines for the use of Brotherhood Mutual’s trademarks, logos, and other

intellectual property and communicates those guidelines to agents and employees.

• Identify industry trends, best practices, competition, and new opportunities.
• Exhibit at trade shows and special events to promote brand recognition and help develop leads.
• Ensure marketing activities for ACG and custom agencies are implemented on time and according to

plan, providing accurate and timely reports on marketing campaign effectiveness.

Complete other projects as assigned.

KNOWLEDGE, SKILLS, AND ABILITIES

The requirements listed below are representative of the knowledge, skills, and / or abilities required to perform

each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with

disabilities to perform the essential functions.

• Must have strong communication skills and a sales competency.
• Must have strong organizational skills.
• Must have strong implementation skills.
• Must be willing to learn and adapt to corporate processes and various project management softwares.
• Demonstrate skills in coordinating projects, developing project plans, and implementing marketing

campaigns and communications.

Effectively interface with external contacts, Brotherhood employees, managers, and department staff

members.

EDUCATION AND / OR EXPERIENCE

List Degree Requirement, Years' Experience, and Certifications

Education and / or Experience

Must have a BA or BS in any major relevant to marketing communications effectiveness (includes

Business, Communications, Marketing, Public Relations, or Telecommunications).

• Must have one to three years of marketing experience.
• Three to five years of marketing experience is desired.
• Insurance education-AINS is desired.
• Accreditation with IABC (International Association of Business Communicators) or PRSA (Public

Relations Society of America) is desired.

Terms and Conditions

This description is intended to describe the general content of and requirements for the

performance of this position. It is not to be construed as an exhaustive statement of duties,

responsibilities, or requirements.

Because the company’s niche is the church and related ministries market, and because effective

service requires a thorough understanding of this market, persons in this position must be

alienate nor offend persons within this target niche.

Brotherhood Mutual Insurance Company reserves the right to modify, interpret, or apply this

position description in any way the company desires. This job description in no way implies that

these are the only duties, including essential duties, to be performed by the employee occupying

this position. This position description is not an employment contract, implied or otherwise. The

employment relationship remains at-will .

Seeking a Marketing Specialist for a part-time opportunity located in Fort Wayne, IN.

Job Details :

• Hours : Monday - Thursday; 15 hours per week (roughly) avoiding lunch-time hours

About Tower Staffing, Inc.

• We have been placing employees in positions for over 60 years.
• We take great pride in providing above-standard service to our employees and our customers.
• We are a full-service staffing agency located in Fort Wayne, IN.

Marketing Description :

GOAL : Set B2B appointments with 'qualifying' leads! This position will focus solely on getting appointments in the local area.

Our sales team will take it from there.

• Seeking someone with a bubbly personality and thick skin to proactively reach out to businesses regarding their current and future staffing needs.
• The associate will call, email, Linkedin, and manage a lead database and update information, send information requested, and follow up.
• Candidates with previous B2B sales, cold-calling, and general administrative experience are encouraged to apply.
• The business owner and Recruiting Manager will be directly spending time with the new hire helping them to understand our industry, what to say and what we're looking for in a solid lead.
• Scripts may be used at first but the ideal candidate should be able to turn the call into a conversation while having the ability to think on their feet.
• Management of all company social media accounts.

Duties :

• Read and understand leads database to follow last touch conversation and where the potential customer stands in the sales process.
• Update database as needed for follow-ups and other newly obtained information.
• Call leads from the database to determine current or future staffing needs.
• Schedule sales appointments with / for Recruiting Manager when leads are been determined to have a need.
• Add new leads weekly to the database utilizing LinkedIn, Business Weekly and other sales lead resources.

Qualifications :

• Strong communication skills, must be comfortable communicating with individuals in medium to high leadership positions.
• Previous experience in cold calling is a PLUS
• Previous professional office customer service experience is a MUST HAVE.
• Computer skills.
• Time management skills.
• Willingness to learn.
• Trustworthy.
• Dependable.

About Tower Staffing, Inc. :

We have been placing employees in positions for over 60 years. We take great pride in providing above standard service to our employees and our customers.

We are a full-service staffing agency located in Fort Wayne, IN.Learn more