Description

Position at Affinity Gaming

POSITION SUMMARY Reporting to the Chief Marketing Officer, the role of Social Media and Digital Marketing Director is to develop and manage marketing content for social media, post scheduling, driving engagement and reinforcing brand standards.

This position is accountable for all social media content marketing initiatives to drive traffic, engagement, leads that deliver sales, bring new players and customer engagement, and retention.

The role requires the candidate to have strong writing, communication and ideation skills, and a passion for gaming, horse racing and / or marketing.

JOB RESPONSIBILTIES

• Become Affinity Interactive’s social media champion by promoting our businesses through marketing content, product and stories throughout the social media landscape.
• Become the conversational voice of the company by creating engagement with our customers that elicits a response.
• Develop marketing content / programs that can be scaled across multiple platforms
• Manage all organic social media (editorial and marketing content)
• Strategize, manage and communicate social marketing calendars and programs
• Develop relationships with industry professionals and influencers via social media to create a strong network and reinforce Affinity Interactive’s brand as the authority in the industries
• Provide KPIs and analysis of social campaigns
• Stay up to date with latest social media best practices and technologies
• Work with the marketing, product, and design teams to further establish, clearly define and execute the brand voice & copy guidelines.
• Forge strong cross-functional relationships with collaborators to translate strategic marketing objectives and messaging opportunities into customer-facing copy.
• Clarify complex topics and value propositions into easy to understand language.
• Work collaboratively with design, product and marketing teams to execute clever, engaging creative against campaign briefs for a range of internally and externally-facing touch points.
• Develop and maintain a deep, customer-centric understanding of DRF products and services to ensure that the work is resonant, consistent, and effective.
• Collaborate on thoughtful content strategies for testing different components of campaign and marketing materials.
• Actively contribute to the development of the team’s creative culture and standards of quality by developing solutions for scaling on-brand copy across teams, projects, and channels.
• Other duties as assigned.

JOB REQUIREMENTS

• A Bachelor's degree in marketing, editorial, or a related field is required.
• 3-4 years of relevant work experience in digital editorial, social marketing, preferably within horse racing, publishing, gambling, gaming or consumer e-commerce businesses
• Excellent written communication skills
• Excellent working knowledge of social media
• Understanding of horse racing and / or gambling / betting is a must
• Ability to work in a fast-paced, entrepreneurial work environment
• Ability to effectively present information in one-on-one and group environments
• Creative, enterprising, self-starter
• This position will have scheduled days off of Monday and Tuesday

Armasight is looking for an experienced Social Media Specialist to help support / lead day-to-day management of Armasight Social Media platforms.

The Social Media Specialist will utilize and collaborate with functional resources across the organization, including in marketing, operations, technology, and brand teams to Monitor member engagement and lead strategic implementations to support current and new membership needs.

Manage social media marketing campaigns and day-to-day digital activities. Become an advocate for the organization in all social media channels.

The Social Media Specialist reports to the Marketing Manager and will also work closely with the Marketing Manager as well as other business unit stakeholders.

Social Media Specialist Qualifications & Requirements :

• 2+ years of managing various social media platforms.
• Experience working in in Optics, Firearm Accessories, Shooting Sports, Hunting, Outdoors, or other related markets a major plus.
• Ability to incorporate Brand Voice and Values in the content creation process for social media platforms.
• Highly organized and detail-oriented with the ability to prioritize numerous projects and tasks to complete them under time constraints by assigned deadlines, while remaining accurate.
• Ability to be flexible with changing priorities.
• Must portray a positive, can-do attitude to teammates or customers and demonstrate the ability to handle interruptions.
• Must be proficient in the use of office computer programs including Microsoft 365.
• Must be proficient with utilizing the web and have the ability to work in databases.
• Ability to maintain effective working relationships with internal and external customers / stakeholders.
• Must demonstrate excellent customer service skills and the ability to work with different audiences.
• Must be proficient in social media platforms and the analytic tools within these platforms. Must stay current on different social media tools and have the ability to learn how to utilize platforms as they change.
• Must be proactive, demonstrating solid follow-through and attention to detail, and demonstrate the flexibility to adjust when requested.
• Must understand how social media is consumed across a variety of platforms and the ability to incorporate that knowledge into Armasight social media strategies.
• Must have the ability to work in and foster a team-oriented environment across multiple departments, including proactively helping department staff.
• Must be able to present self in a professional manner and effectively communicate to and develop a relationship with a wide range of individuals including staff, corporate partners, managers, etc.
• Must have excellent verbal and written communication skills. Ability to create correspondence with attention to detail and accuracy.
• Understanding of brand / growth / performance marketing campaigns a plus.
• Ability to travel domestically (travel not to exceed 20% of time).
• Other ad-hoc projects as required.

Social Media Specialist Responsibilities :

• Map out comprehensive social media monthly calendar plans.
• Manage and expand community and influencer outreach efforts.
• Monitor and listen to and respond to community who engage with Armasight on digital platforms.
• Integrate relevant keywords and hashtags in content via social campaigns.
• Analyze metrics to enhance social strategies as needed.
• Develop topics and mission-based themes that resonate with audience on social platforms.
• Create, curate, and manage all social content.
• Serve as lead admin on all digital assets. Organization of photos, videos, storage and management of those assets within Canto and other cloud based digital software.
• Share posts and content to relevant industry groups and forums.
• Working with Brand Ambassadors for content creation and distribution on social channels.
• Tagging Social Media partners and influencers to engage their audiences.
• Reaching out to relevant Brands and Influencers for Co-Branding and Cross-Marketing campaigns.
• Manage social media content, ensuring multimedia assets are of high quality, aligning with brand image.
• Ensure audience engagement is of the highest priority and comments and inquiries are addressed in a timely manner.
• Monitor and report on performance through development and refinement of KPIs

A successful Social Media Specialist is detail-oriented, execution-minded, driven, and takes ownership of the performance of the social media platforms.

Benefits

• Medical Insurance from Blue Cross Blue Shield, including HSA, HMO, and PPO options.
• Prescription, dental and vision insurance.
• Employer-paid life, AD&D and disability insurance.
• Employer-paid employee assistance program.
• Generous FTO (flexible time off).
• 401k retirement benefits plan with a company match.
• Voluntary legal support services, pet insurance & identity theft protection.
• Salary commensurate with work experience and education.

Ecentria is the winner of many prestigious HR-driven awards, including :

• Best & Brightest Companies to Work For in Chicago, 2019, 2020, 2021, 2022
• Top Workplace in Chicago (Chicago Tribune Award), 2018, 2019, 2021, 2022
• Best & Brightest Place to Work in the Nation, 2018, 2019

NMHU Student Jobs

A part-time job on-campus offers a great way for you to earn money to help pay for school as well as to get a jump start on your career track.

Student employment allows you to acquire work experience, transferable job skills, self-confidence, and develop a network of professional contacts for your future career.

On-campus jobs include departmental, federal / state work-study, and graduate assistantships (GA) in non-academic departments.

Keep in mind that each department makes their own hiring decisions, therefore students are not placed in a job or guaranteed a job.

Position Details

Position Information Hour Position Title Multi-Media Aide Department Center for Teaching Excellence Department Summary The Center for Teaching Excellence (CTE) serves the New Mexico Highlands University community by providing programming, resources and support for quality teaching and advising, and for the assessment of effective student learning.

General Job Description Job descriptions may include varied and complex duties involving a high degree of responsibility and judgment.

May supervise or regularly lead activities of other student employees. Usually requires considerable training or equivalent experience in a specialized or technical field. Skills and / or Duties :

• Designing graphics
• Marketing through Social Media
• Aggregating Data
• Facilitating Groups
• Generating Admissions
• Conduct Presentations
• Managing confidential information
• Utilizing 2nd language proficiency
• Maintain regular attendance
• Perform other job duties as assigned Specific Duties Staff CTE front desk, help set up and clean up for events, assemble training packets, upload files and links to CTE website, post calendar events to CTE website, post events to CTE social media, data entry for event attendance and evaluations, create evaluation summaries / reports sent to presenters, post event flyers around campus, and participate in training and events when possible.

Minimum Qualifications Education :

• College student at NMHU enrolled with a minimum of six (6) credit hours
• High School Diploma or GED

Experience :

• Some clerical / office experience Preferred Qualifications Knowledge of WordPress and Microsoft 365, Excel, data entry, accurate typing, reliable, professional Physical Demands
• Lifting a minimum of 30 pounds Occasionally
• Standing Frequently
• Walking Frequently
• Bending Frequently
• Squatting Frequently
• Climbing Occasionally
• Kneeling Frequently
• Repetitive hand motion Frequently
• Sitting Frequently
• Prolonged use of computer Frequently Hourly Rate Preferred Work Schedule Monday, Tuesday, Wednesday, Thursday, Friday Employment Term Spring Work Location / Campus Center Las Vegas, NM Campus Posting Detail Information Posting Number S1037P Desired Start Date 08 / 14 / 2023 Position End Date (if temporary) Job Posted Date 06 / 29 / 2023 Job Posting Close Date Special Instructions Summary The Highlands Career Services Center, located in the Felix Martinez Building, Room 230, provides assistance with your on-campus job application, cover letter, resume, interviewing strategies, as well as offer suggestions on student jobs that are related to your academic major, career interests, and skills.

The Career Center offers free services to all NMHU students and alumni via in-person, online at EEO Statement New Mexico Highlands University is an affirmative action, equal opportunity employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identiy, national origin, age, veteran status, disability, or any other protected class.

We are committed to the University values of diversity, accessiblity, excellence, and responsiveness.

Position Overview

Built upon our storied legacy, we win on and off the field by intentionally uniting our players, alumni, teammates, and guests.

We strive to create meaningful relationships and deliver a world class experience in all interactions. It is our shared responsibility to ensure that the greatness of the Raiders is in its future.

The Las Vegas Raiders are seeking a social media associate to support the day-to-day operations of Raiders social platforms.

Essential Job Functions

• Assist with the creation and publishing of social media posts across all platforms.
• Stay on top of emerging social media trends and consistently integrates new ideas and opportunities for the Raiders.
• Collaborate with social and digital teams to create content for use across Raiders social channels.
• Help cover team and organizational events such as press conferences and community events.
• Contribute to daily content planning and executing content assignments as directed.
• Assist in managing other Raiders social accounts, including but not limited to Raiders community pages, Facebook Fan Group and TikTok accounts.
• Assist in content posting on NFL game days.
• Assist in tracking sponsorship obligations, tagging content and monitoring performance.
• Keep a close eye on emerging trends and content and bring new ideas to the table.

Qualifications :

• Proven ability to work on multiple projects with tight deadlines in a fast-paced environment.
• Experience with using Adobe Photoshop and Premiere Pro required.
• Experience in professional social media management and posting is preferred.
• Strong understanding of established and emerging social media platforms such as Twitter, Instagram, Facebook, TikTok and Snapchat.
• Excellent attention to detail and the ability to self-edit.
• Knowledge of navigating popular social media platforms & trends.
• Ability to work flexible hours (weekends, holidays and travel).

Summary :

The Coordinator, Social Media Sr is part of the In-House Agency, this individual will develop and execute Freedom Mortgage's marketing efforts and campaigns across multiple social media channels.

They will be an expert in executing the social strategy and performing the tactical and oversight functions related to planning, coordinating, proofing, and executing all social-related marketing for the given area of assignment, as well as community management.

Additionally, you will engage and connect with our audience and customers on social media, listen for relevant conversations, and spot early crisis stories to alert relevant teams to take corrective action.

The Senior (Sr) Social Media Coordinator will work closely with the Associate Director of Social Media. As part of Freedom Mortgage's In-House Agency, the candidate should ideally have experience in the mortgage industry.

Prior agency experience is a plus.

Essential Job Functions :

Implement Freedom Mortgage's social media strategy with clear objectives and goals which may vary by channel / platform.

Manage organic social media editorial calendar and inboxes for all social media platforms such as Instagram, Facebook, Twitter, Pinterest, TikTok, and LinkedIn, to build an audience and ensure customer engagement.

Create consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.

Manage social engagements (comments, messages, and mentions) for each of our channels and respond to or assist customers in a timely manner.

Monitor conversations to measure sentiment, watch for PR emergencies, and identify important or relevant conversations discussions.

Establish and maintain voice, tone, personality, and curation of content to drive growth and engagement across all social media platforms.

Partner with other teams to align and highlight business goals, values, and achievements on social media channels.

Keep up to date with the latest social media trends and emerging social media platforms in the industry.

Maintain regular and punctual attendance.

Other Related Duties :

Performs other related duties as assigned.

Supervisory Responsibilities :

This job has no supervisory responsibilities.

Qualifications :

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required.

Education and / or Experience :

Bachelor’s degree in marketing or relevant field.

Two (2) to three (3) years of experience in organic social media or digital marketing.

Experience in community management.

Excellent understanding of social media platforms, content performance, and audiences.

Experience with social media management tools such as SproutSocial.

Strong interpersonal and communications skills.

Familiarity with the following applications is a plus :

SproutSocial

Canva

Smartsheet

Mortgage industry experience is preferred.

Physical Demands :

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to sit and talk or hear.

The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; and reach with hands and arms.

The employee must occasionally lift and / or move up to 25 pounds.

Work Environment :

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

Equal Employment Opportunity :

Freedom Mortgage is committed to providing equal employment opportunities to all employees and applicants without regard to race, ethnicity, color, sex, marital status, sexual orientation, gender identity or expression, pregnancy, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws.

Americans with Disabilities Act :

Applicants as well as employees who are or become disabled must be able to satisfactorily perform the essential job functions of the position either with or without reasonable accommodation.

Applicants as well as employees are encouraged to meet with Human Resources as the organization shall review reasonable accommodations on a case-by-case basis in accordance with applicable law.

Job Responsibilities :

The statements reflect the general duties and responsibilities considered necessary to perform the essential functions of the job and should not be considered as an all-inclusive list of all the work requirements of the position.

Freedom Mortgage Corporation may change the specific job duties with or without prior notice based on the needs of the organization .