Job Description

WTVC is looking for a Marketing Associate who will serve as a dedicated marketing, data, and content powerhouse across the station's Sales and Solutions teams.

From time to time, the Marketing Associate may manage assigned accounts in the role of a junior Marketing Consultant. The ideal candidate will be a well-organized multitasker with a passion for assisting others in the workgroup and contributing to the team's success.

Responsibilities include :

• Work efficiently with the team of Marketing Consultants (MC) and Management to support new and existing business in achievement of substantial client and station growth
• Provide world-class administrative support to the MCs and Management and customer service to existing and new clients
• Collaborate with MCs to fulfill advertising clients' RFP requests and manage ad scheduling process
• Drive research efforts to support MCs in selling integrated solutions to new and existing clients
• Develop client-specific advertising solutions and associated sales collateral based on client's needs and market opportunity
• Manage preempts and develop make good plans to accurately represent client's delivery requirements
• Project manage creative process and campaign execution for TV and digital solutions, including asset collection, production and trafficking
• Manage databases to proactively run reports related to critical sales outcomes and present findings to Sales and Management teams as applicable
• Provide database maintenance to ensure clean CRM and ability to pull data quickly, including determination of areas where the team can increase efficiency in marketing programs and sales strategy
• Serve as a trusted advisor by conducting high quality business and industry analyses and reporting out to internal teams and external clients
• Drive business goals by notifying sales team of upsell and account expansion opportunities

Key Attributes and Qualifications :

• Passion and enthusiasm for playing a supporting role, and contributing to team success
• Ability to communicate effectively with peers, supervisors, and colleagues
• Effectively negotiate and influence with, or without authority
• High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences for our internal team and external clients
• Strong evidence of listening skills, verbal communication, and professional writing style
• Engaged as a continuous learner with evidence of striving to be a high performer in role
• Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines while maintaining accuracy
• Technologically savvy with ability to use multiple internet and software platforms to perform duties
• Understanding of digital reporting and analytic metrics
• Marketing or advertising experience a plus
• Microsoft Excel, Project PowerPoint, Word, and Outlook

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

About Us

Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country.

In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet.

Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms.

We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before.

We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees.

We are advancing the world of Media and want YOU to join our winning team!

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people.

How good? Here is a glimpse : great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

Job Description

WTVC has an amazing opportunity for a sales professional to join our team of integrated marketing consultants. We help local businesses grow by designing creative and effective client campaigns that drive business results through cross-platform solutions including digital and broadcast.

If you are motivated by seeing your clients succeed and want the ability to work great hours with industry-leading earning potential - this could be YOUR opportunity.

Your day to day will involve working with a committed (and fun) group of people that care about their clients, and you, as much as you do! You will get to represent some of the best digital and broadcasting assets in the business, develop new campaigns, uncover new client opportunities, and manage and grow a full customer portfolio.

The successful candidate will be responsible for (but not limited to) the following :

Primarily :

• Grow and maintain a full customer portfolio
• Develop new business and digital revenue opportunities
• Develop cross-platform campaigns

ALSO :

• Generate revenue for the station and meet monthly goals through effective outside sales
• Research and build campaign solutions, including overall branding and creative and ensure campaign execution meets client expectations
• Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
• Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives and develop a strategy to support achievement of goals
• Grow share of clients' advertising spend while increasing their overall spend
• Support quality deliverables to drive client results
• Support collection of receivables
• Build and enhance sales skills, to include effective storytelling, prospecting and relationship-building, negotiation, closing
• Develop capabilities to produce creative and effective campaigns

The ideal candidate will have the following skills :

• Effective relationship building, customer service, communication, presentation, and negotiation skills
• Superior business acumen with the ability to build / maintain relationships with key stakeholders
• Ability to handle multiple complex projects at the same time
• Organized with strong attention to detail and the ability to thrive in a changing environment
• Ability to effectively communicate, build rapport and relate well to all kinds of people
• Capability to work with customers in a hybrid work environment and successful communication ability during virtual and in person customer settings
• Experience selling digital products / strategies including audience targeting, social media etc.
• Reliable transportation, valid driver's license, and a satisfactory driving record

Our Marketing Consultants are some of the highest commissioned sales people in the industry. If you are interested in selling some of the best media in the industry, we want to hear from you!

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

About Us

Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country.

In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet.

Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms.

We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before.

We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees.

We are advancing the world of Media and want YOU to join our winning team!

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people.

How good? Here is a glimpse : great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

Job Description

WTVC has an amazing opportunity for a sales professional to join our team of integrated marketing consultants. We help local businesses grow by designing creative and effective client campaigns that drive business results through cross-platform solutions including digital and broadcast.

If you are motivated by seeing your clients succeed and want the ability to work great hours with industry-leading earning potential this could be YOUR opportunity.

Your day to day will involve working with a committed (and fun) group of people that care about their clients, and you, as much as you do! You will get to represent some of the best digital and broadcasting assets in the business, develop new campaigns, uncover new client opportunities, and manage and grow a full customer portfolio.

The successful candidate will be responsible for (but not limited to) the following :

Primarily :

• Grow and maintain a full customer portfolio
• Develop new business and digital revenue opportunities
• Develop cross-platform campaigns

ALSO :

• Generate revenue for the station and meet monthly goals through effective outside sales
• Develop new business and create results for clients through creative and effective targeted campaigns
• Research and build campaign solutions, including overall branding and creative and ensure campaign execution meets client expectations
• Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
• Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives and develop a strategy to support achievement of goals
• Grow share of clients’ advertising spend while increasing their overall spend
• Support quality deliverables to drive client results
• Support collection of receivables
• Develop capabilities to produce creative and effective campaigns

The ideal candidate will have the following skills :

• Effective relationship building, customer service, communication, presentation, and negotiation skills
• Superior business acumen with the ability to build / maintain relationships with key stakeholders
• Ability to handle multiple complex projects at the same time
• Organized with strong attention to detail and the ability to thrive in a changing environment
• Ability to effectively communicate, build rapport and relate well to all kinds of people
• Capability to work with customers in a hybrid work environment and successful communication ability during virtual and in person customer settings
• Experience selling digital products / strategies including audience targeting, social media etc.
• Reliable transportation, valid driver’s license, and a satisfactory driving record

Our Marketing Consultants are some of the highest commissioned sales people in the industry. If you are interested in selling some of the best media in the industry, we want to hear from you!

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Our company is looking for a talented entry-level Brand Marketing Assistant to deliver insightful and innovative marketing campaigns that align with consumer insights.

You will be working in a fast-paced, strategic environment where you will conceptualize and implement strategies to increase our market share and strengthen our brand's reputation.

Additionally, your role will be critical in improving customer satisfaction, drive, and growth.

The following are the responsibilities of the Brand Marketing Assistant :

• Execute brand assistant functions in order to increase market share for the products or services of customers.
• Assist the brand management team in maintaining customer brand appeal.
• Effectively execute brand strategies.
• Help brand managers create brand image
• Develop new marketing strategies to enhance the brand's image.
• Conduct and document market research on the most recent shifts in customer preferences.
• Analyze, investigate, and evaluate the products and brand concerns of competitors.
• Coordination with clients, sales representatives, advertising executives, and marketing specialists in developing a brand image for the products of clients.
• Create and implement brand positioning strategies to get the most mileage out of branded product sales.
• When performing brand assistant functions, ensure that all client standards, policies, and guidelines are followed.

Because this is an entry-level position, no prior experience is necessary. We take pride in being a competitive, upbeat, and fast-paced environment.

Requirements

• Experience providing customer service and promotional support in marketing, sales, and related fields.
• Must be willing to work hard and attend appropriate training sessions in an entry-level position.
• Outstanding organizational and planning abilities.
• Self-motivated and goal-oriented.
• Excellent time management abilities and the ability to stick to a schedule
• Dedicated to providing the best possible customer service to clients and consumers.
• Positivity and eagerness to learn.

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We have an immediate need for a Marketing Communications Assistant to assist with managing face-to-face customer interactions and increasing brand awareness.

Our Marketing / Communications Assistant's responsibilities include distributing promotional materials, responding to customer inquiries and comments, and networking at marketing events.

If you have experience finding and developing long-term connections with target audiences, we'd like to meet with you. You will be our brand's voice, impressing our customers and attracting new customers.

Marketing Communications Assistant Responsibilities Include : Promote your products and services at promotional events. Coordination of promotional materials design and distribution Monitor the return on investment for marketing activities.

Participate in industry-specific social media groups and professional platforms. Network with industry experts and potential clients to raise brand awareness.

Gather customer feedback to assist sales and product teams. Required Skills and knowledge : A high school diploma or GED is required.

It is preferred that you have a degree and / or experience in marketing and / or communications. Outstanding interpersonal skills.

Excellent oral and written communication skills. Powered by JazzHR