Marketing consultant

Full-time

About this role :

Wells Fargo is seeking a Lead Marketing Consultant (Lead Digital Product Manager) to join Consumer Data and Engagement Platforms.

Learn more about the career areas and lines of business at wellsfargojobs.com

In this role, you will :

  • Be responsible for the implementation, development, and support of omni-channel decisioning solutions that meet our business’s requirements.
  • Create the decisioning architecture (Decision Logic / Strategy Logic) which integrates seamlessly with our complex technical stacks and provide technical leadership on decision architecture and best practices on our Pega platform.
  • Designing core decisioning logic for real time marketing based on business requirements will be at the core of what you do and designing as well configuring rules, flows, propositions, and Decision Logic will be crucial.
  • Communicate technical concepts, problems and solutions to both technical and non-technical audiences as well as translate business requirements and other information into decisioning software logic designs.
  • Be responsible for maintaining the required reference data for the decisioning logic, including any offer compatibility and assist in creating post-implementation support documentation.

Commitment to an enthusiasm for success by ensuring that the delivered product if fully-functioning, performs to requirements defined and approved by the business, and meets or exceeds expectations.

  • Interface with key stakeholders to evangelize the platform and unlock profound new capabilities in our Pega driven Customer Engagement Engine.
  • Lead the development and execution of complex digital business plans, programs and initiatives which have impact across the enterprise with broad impact
  • Act as key participant in large-scale planning
  • Review and analyze complex digital strategy for product / functionality / experience area
  • Influence digital strategy for the business line requiring in-depth evaluation of multiple factors including intangibles or unprecedented factors
  • Make decisions in digital strategy for product / functionality / experience area requiring strong understanding of the business, policies, procedures and / or compliance requirements
  • Lead a broad team of digital professionals to meet deliverables and drive new initiatives
  • Strategically collaborate and consult with peers, colleagues and mid-level to senior managers to resolve issues and achieve goals
  • Potentially lead projects, teams or serve as a peer mentor

Required Qualifications, US :

  • 5+ years of digital product management experience, or equivalent demonstrated through one or a combination of the following : work experience, training, military experience, education
  • 1+ year of Pega CDH / Decisioning or Pega Ops Mgr experience

Desired Qualifications :

  • Pega Certified Business Architect or Pega Certified Decisioning Consultant
  • Issue management and help desk management experience
  • Product performance monitoring experience
  • Training and documentation experience for product utilization
  • 1+ year Pega version 8 or higher
  • 1+ year BPM, or UI experience

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company.

They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions.

There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Candidates applying to job openings posted in US : All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Candidates applying to job openings posted in Canada : Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities.

Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.

Drug and Alcohol Policy

Apply Now

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Learn more about the career areas and lines of business at wellsfargojobs.com

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  • Be responsible for the implementation, development, and support of omni-channel decisioning solutions that meet our business’s requirements.
  • Create the decisioning architecture (Decision Logic / Strategy Logic) which integrates seamlessly with our complex technical stacks and provide technical leadership on decision architecture and best practices on our Pega platform.
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  • Communicate technical concepts, problems and solutions to both technical and non-technical audiences as well as translate business requirements and other information into decisioning software logic designs.
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  • Interface with key stakeholders to evangelize the platform and unlock profound new capabilities in our Pega driven Customer Engagement Engine.
  • Lead the development and execution of complex digital business plans, programs and initiatives which have impact across the enterprise with broad impact
  • Act as key participant in large-scale planning
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  • Influence digital strategy for the business line requiring in-depth evaluation of multiple factors including intangibles or unprecedented factors
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Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company.

They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions.

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Candidates applying to job openings posted in Canada : Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities.

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Drug and Alcohol Policy

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  • Create the decisioning architecture (Decision Logic / Strategy Logic) which integrates seamlessly with our complex technical stacks and provide technical leadership on decision architecture and best practices on our Pega platform.
  • Designing core decisioning logic for real time marketing based on business requirements will be at the core of what you do and designing as well configuring rules, flows, propositions, and Decision Logic will be crucial.
  • Communicate technical concepts, problems and solutions to both technical and non-technical audiences as well as translate business requirements and other information into decisioning software logic designs.
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  • Interface with key stakeholders to evangelize the platform and unlock profound new capabilities in our Pega driven Customer Engagement Engine.
  • Lead the development and execution of complex digital business plans, programs and initiatives which have impact across the enterprise with broad impact
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  • Influence digital strategy for the business line requiring in-depth evaluation of multiple factors including intangibles or unprecedented factors
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  • Training and documentation experience for product utilization
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Candidates applying to job openings posted in Canada : Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities.

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