Database Marketing Analyst

Oklahoma City, OK

Salary - Up tp $80,000 depending on experience

Job Description :

We are needing someone who can analyze past and current data / market trends and make future business recommendations.

Position Requirements :

• 3+ years of experience working with various databases
• Previously setup and integrated Microsoft Azure Data Verse
• Build data tables
• Maintain databases
• Create APIs
• Setup marketing automation and list segmentation.

Why choose Addison IT?

• Pay : We negotiate high salaries using US Bureau of Labor Statistics
• Benefits & Bonuses : You are eligible for medical, dental, vision insurance benefits, 401K, and monetary bonuses
• Permanent Employment : Many of Addison’s job openings lead to potential permanent employment
• Connections : You connect directly with hiring managers from renowned organizations
• Options : You are presented multiple employment options near your home
• Professional Development : You are provided hiring process advice, resume revision, and employment term negotiation

Description

The Product Marketing Manager is responsible for the development, support and delivery of marketing tactics to drive awareness, adoption, and growth of new of our offerings and services within the EV Battery Solutions business of Cox Automotive.

The role serves as the day-to-day marketing lead to deliver metrics-based results and grow and nurture our client base across various customers segments : OEMs, fleet operators and more.

Key functions for this role include brand & product marketing, client marketing, sales enablement, and retention all while delivering on business goals and defining a clear value proposition to support our go-to-market approach.

This role will play a significant part in helping us create the future of EV battery services with a focus on delivering and communicating value to our customers and prospects.

This position will partner with marketing counterparts, stakeholders and boundary partners across the organization, leverage creative and media agencies to develop and activate campaigns, content marketing, paid media, collateral and sales enablement tools across multiple channels including client meetings, RFPs, industry events, email, website, print and digital display advertising, direct mail, and sales enablement platforms.

The ideal candidate will have experience in a matrixed organization supporting new products and initiatives, orchestrating all functions within the marketing organization and a wide range of internal business stakeholders including Sales, Sales Operations, Product, Technology, Internal & External Communications and Events & Tradeshows across Cox Automotive.

The Product Marketing Manager will need to become an expert on the services, target markets, clients, and competition to translate knowledge into high-impact materials that clearly communicate the value of our products to the industry.

This will require a lens of strategic marketing analysis working with the market research team.

This role will report to the Sr. Director, Marketing for Cox Automotive Mobility.

What You’ll Do

Marketing Strategy & Planning

Defining the marketing strategy that articulates the features and benefits of the EV Battery Solutions portfolio and newly developed offerings to ultimately lead to an increase in client acquisition, retention and revenue

Developing annual, quarterly, and monthly marketing plans to drive customer growth

Go-To-Market Execution

Measuring key performance indicators that drive marketing and business results

Efficiently managing the marketing budget through thoughtful allocation of funds to support product launches, strategic communications, industry presence, creative development and campaigns

Providing guidance and direction to agency partners to deliver high-impact campaigns that drive prospect and client engagement and leads for our sales team

Partnering with stakeholders across the business to understand the product value, key messaging, and early adopters to drive marketing collateral, testimonials, and case studies.

Regional / local marketing to ensure visual identity and messaging of brand and products are well executed on site and across channel

Sales & Cross Functional Leadership

Collaborating with sales and marketing management to ensure business objectives are met, teams are aligned with plans, and communications are clear

Partnering with sales leadership to develop the sales enablement strategy based on analytics, value proposition and specific target, working collaboratively to optimize and drive conversion KPIs

Partnering with product, sales and marketing teams to identify key thought leadership partnership opportunities

Communicate regularly with product, operations, and sales leadership to keep current on marketing activities, provide updates and insight-based suggestions on future campaigns and strategies

Product Positioning & Messaging

Developing the unique brand positioning and value proposition for each product that defines the reason to believe

Use voice of the client perspective when developing product positioning and messaging that differentiates Cox Automotive in the marketplace

Market Research, Insights & Analysis

Partner with market research to test marketing concepts and messaging for target market

Develop strategic marketing analysis where needed, working with market research team. Examples include creating and partnering with research to conduct market analysis, SWOT, market sizing, revenue projection, and detailed competitive investigation.

Identify and assesses opportunities based upon market demands, unmet needs, common issues or underlying causes, competitive analysis, and potential business relationships

Innovation & Culture Champion

Fostering and championing a culture of inclusivity, collaboration and empowerment for the betterment of the team, business and company.

Inspiring the team to take new and innovative steps to develop unique content and messaging and to educate the industry

What’s In It for You?

You’ll be rewarded with highly competitive pay , plus other compensation perks you’ve come to expect (e.g., 401k + company match, comprehensive medical benefits, etc.

and others you may not (e.g., flexible time off policy, tuition reimbursement for academic pursuits, pet insurance and more )

Work / Life Balance. Job flexibility is central to our culture because team members have different working styles and important stuff going on outside the office, too.

Smart and creative colleagues, plus ongoing learning opportunities. You’ll have the tools and team you need to do your job well without a lot of red tape.

Plus, we know how important it is for you to stay brushed up on your knowledge and skills, so we invest in your ongoing training along the way to make sure you have what need to help you along your career path.

Boundless career opportunities for lateral and upward movement across a high-performing enterprise spanning diverse industries.

You’ll have the chance to learn and train so you can sharpen your skills and explore opportunities across the Cox family of businesses.

Who You Are / Qualifications

Minimum :

Bachelor’s degree and 6 years of experience across multiple facets of marketing, including product marketing, brand positioning, campaign development, content marketing, thought leadership and development of sales enablement tools.

The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience.

Knowledge of marketing technologies (ex. Salesforce, Seismic, Social Platforms).

Advanced Microsoft Excel and PowerPoint skills.

Strategic thinker and creative marketer.

Ability to embrace change, wear multiple hats and work in a variety of environments, from start-ups to matrixed organizations.

Results oriented and self-motivated.

Developed interpersonal and communication skills and the ability to work on cross-functional teams in both leadership and member roles.

Excellent presentation, verbal communication and writing skills.

Must have a style that promotes respect, credibility, and trust throughout the organization.

Preferred :

Degree in business or related discipline.

Maintenance experience and recruitment marketing, a plus.

Working with global stakeholders and teams.

Developing creative for advertising materials and advertising communications.

Analysis skills to not only present data but also summarize the findings and propose recommendations for future improvement.

Ability to work with sales teams on sales enablement materials.

Support marketing events at a national level.

Innovative and visionary in the area of marketing and campaign development.

Pragmatic Institute certifications.

Ability to travel 10% of the year.

Join the Cox family of businesses and make your mark today!

Drug Testing :

To be employed in this role, you'll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position.

However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and / or in company vehicles is prohibited.

About Cox Automotive

At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more.

What’s more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today!

About Cox

Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses which includes Cox Automotive and Cox Communications is forging a better future for us all.

Ready to make your mark? Join us today!

Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation / wellness days, and / or PTO).

For more details on what benefits you may be offered, visit our benefits page .

Cox is an Equal Employment Opportunity employer - All qualified applicants / employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Statement to ALL Third-Party Agencies and Similar Organizations : Cox accepts resumes only from agencies with which we formally engage their services.

Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility.

Cox is not responsible for any fees or charges associated with unsolicited resumes.

We're placing Marketing Associates for one of our client offices who is looking to add several associates to their marketing and sales team due to increased demand from their clients.

Their clients include some of the biggest and most well-known companies and nonprofits in the world. The company is hiring both part-time as well as full-time associates.

Weekend only option available for PT candidates or interns) Responsibilities of Marketing Associate : Managing existing customer base.

Visit weekly, provide marketing flyers, ideas and market updates. Prospecting / opening new accounts to meet company objectives and goals.

Pricing and order-guide building Attend all sales meetings and trainings Maintain a great working relationship with customer service department and operational teams.

Marketing Associate Qualifications : High School degree or equivalent Experience Detail-oriented Great communication skills Highly Organized Ability to lead a team of people Qualities that will make someone successful in this role : Positive energy and positive attitude Self-motivated Ability to work in a team environment Benefits : Paid Training Client discounts Team events (sand volleyball, kick ball, six flag trips) Business travel opportunities (New York, Chicago, Miami, London) Job Types : Full-time, Part-time, Internship Pay : $33,722.

00 - $57,074.00 per year Schedule : Day shift Monday to Friday Weekend availability Powered by JazzHR

Morada Senior Living proudly operates more than 20, care- and lifestyle-focused communities in the Southwestern United States.

With a core concentration throughout Texas, and emerging presence in New Mexico, Arkansas and Oklahoma, Morada communities together account for more than 2,000 units and offer a full spectrum of senior living and care options, including Active Independent Living, Assisted Living, Memory Care, Skilled Nursing and available, short-term Respite Care.

Morada Senior Living is hiring a Community Relations Specialist to help build brand awareness, professional outreach and community relationships for our community Dorset Place.

Responsibilities :

Builds a referral generating network for our three senior living communities :

• Pre-qualifies sources of professional referrals to determine their ability to send qualified potential residents to the community.
• Positions the business partnership emphasizing that our residents will be using their services and in return referrals are generated to the community.
• Identifies the key decision-makers and influencers in the local community to generate referrals to the community.
• Interacts with others by developing and maintaining rapport, demonstrating interpersonal sensitivity toward others.
• Establishes and maintains professional relationships through mutually advantageous activities.
• Plans events that draw the professional referral sources to the community for a presentation and tour; manages the logistics, greets guests and provides tours.
• Researches the sales history of referral sources to determine the effectiveness of activities and modifies plan and tactics to optimize ROI.
• Establishes a work schedule that supports the demands of the marketing plan and meets or exceeds the number of presentations, group presentations and follow-up visits in accordance with the plan.
• Develops a formal community relations annual marketing plan and budget, in conjunction with the Executive Director.
• Maintains in Vitals CRM, accurate, complete and up-to-date records of leads and referral sources / contacts to measure professional community relations' efforts and cost, according to guidelines established by the Executive Director.
• Working with other staff, achieves and surpasses benchmarks set for work plan, early move-ins and maintenance of high occupancy throughout the community.
• Keeps updated records about relevant operational, competitive, and company information, in order to respond effectively to inquiries from contacts, and convey the competitive advantages of the community
• Monitors local community information to gain market intelligence on the changing marketplace including potential new referral sources and competitors.
• Notifies corporate marketing on newsworthy events and human-interest stories for PR.
• Stays current with industry journals, newsletters and publications.
• Participates in local associations and groups with membership and agendas that impact senior care and directly tie into the professional referral community.
• Maintains and protects the confidentiality of resident information at all times.

Qualifications :

• College Degree Preferred
• Two to three years' experience in senior living preferred
• Two to three years' proven experience in business development and outside sales strongly preferred
• Ability to travel daily in a small radius around the three senior living communities and to outside appointments.

Benefits :

In addition to a rewarding career and competitive salary, Morada offers a comprehensive benefit package.

Eligible team members are offered a comprehensive benefit package including medical, dental, vision, life and disability insurances, paid time off and paid holidays.

Team members are eligible to participate in our outstanding 401(k) plan with company match our Employee Assistance Program and accident insurance policies.

EOE D / V

JOB CODE : 1001006

Benefits / Perks

• Competitive Compensation
• Paid Time Off
• Career Growth Opportunities

Job Summary We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the department’s marketing efforts, ensuring they are implemented successfully and in a timely manner.

Your responsibilities will include conducting targeted market research, tracing online activities, researching and analyzing competitors, and creating marketing campaigns.

The ideal candidate has excellent communication skills and a passion for creating successful advertising strategies.

Responsibilities

• Research the purchasing habits and behaviors of our target market
• Create and implement marketing campaigns
• Track and report on online marketing activities
• Identify, research, and report on competitors
• Collect and analyze sales data, prepare reports, and present to management

Qualifications

• Bachelor’s degree in marketing or a related field is preferred
• Previous experience as a Marketing Coordinator or similar position
• Understanding of digital marketing tools and research methods
• Knowledge of search engine optimization techniques
• Skilled in Microsoft Office, Google AdWords, and web analytics
• Familiarity with Content Management Software