Marketing Strategist
Requisition # 4 days ago Post Date
At Creighton, you are part of something big. Your skills and passions unite with thousands of faculty, staff and students inspired to change the world.
Here, we offer meaningful work driven by a -year-old Jesuit tradition committed to social justice and serving others. Through this tradition, we push the boundaries on innovation.
We pursue new knowledge for the betterment of society. We seek to improve our world through Catholic and Jesuit values. And it all starts with you.
Under the direction of the Director of Marketing, the Marketing Strategist develops, manages and implements school and college strategic marketing and communications plans that increase brand awareness and support recruitment and retention efforts.
The Marketing Strategist is both a strategist and a doer responsible for developing high-level marketing and communication plans and the strategies behind them, as well as executing and driving results.
He or she is the marketing and communications leader in their school or college and advises partners on how to develop impactful and differentiating marketing and communications across initiatives and audiences.
To accomplish this, the Marketing Strategist is an essential member of a cross-functional marketing team that drives and implements marketing and content strategies in support of institutional goals.
Key Responsibilities
- Develop and execute school / college marketing and communications plans, in alignment with university marketing and strategic initiatives.
- Apply marketing trends, research, and technologies in support of the school / college marketing and communication plans.
- Partner with marketing, creative, web and content teams to execute and implement strategic marketing and communications priorities for the school / college and university.
- Oversee and implement the strategy for the school’s / college’s social media channels, in collaboration with the university’s social media strategy.
- Understand and implement SEO best practices across school / college web pages.
- Track key performance indicators (KPIs) and report on the effectiveness of all marketing activities to partners, providing clear recommendations based on the data.
- Create and deliver useful, usable content on Creighton.edu through SEO and UX enhancements.
- Be a brand ambassador within the school / college to ensure the university’s brand message is conveyed, integrated and established.
Qualifications
- Bachelor's degree in marketing, business administration, communications or related field is required.
- 4 6 years of experience, with a proven ability to develop a comprehensive marketing plan and implement best-in-class brand marketing and communication activities.
- Ability to use data to drive strategy and monitor and report on results.
- Knowledge and experience with brand marketing and an understanding of the overall digital media landscape.
- Ability to work collaboratively with subject matter experts and leaders across campus.
- Demonstrated organizational skills, exceptional verbal and written communication skills, strong business acumen, interpersonal skills, and ability to be a persuasive presenter and effective developer and leader of integrated marketing and communications efforts.
Change the World From Here
AAP / EEO Statement
Creighton University is committed to providing a safe and non-discriminatory educational and employment environment. The University admits qualified students, hires qualified employees and accepts patients for treatment without regard to race, color, religion, sex, marital status, national origin, age, disability, citizenship, sexual orientation, gender identity, gender expression, veteran status, or other status protected by law.
Its education and employment policies, scholarship and loan programs, and other programs and activities, are administered without unlawful discrimination.
Disclosure Statement
This description describes the general nature of work to be performed and does not include an exhaustive list of all duties, skills, or abilities required.
Regular, reliable attendance is an essential function and all employees are required to follow any other job-related instructions and to perform any other job-related duties as requested by their supervisor.
Employees may also be required to work in excess of normal working hours as workloads and seasonal activities necessitate.
A complete description is available in the Human Resource office located at Webster Street Omaha, NE. Creighton University reserves the right to modify duties, responsibilities and activities at any time with or without notice.
Related Jobs
Marketing Strategist
Requisition # 4 days ago Post Date
At Creighton, you are part of something big. Your skills and passions unite with thousands of faculty, staff and students inspired to change the world.
Here, we offer meaningful work driven by a -year-old Jesuit tradition committed to social justice and serving others. Through this tradition, we push the boundaries on innovation.
We pursue new knowledge for the betterment of society. We seek to improve our world through Catholic and Jesuit values. And it all starts with you.
Under the direction of the Director of Marketing, the Marketing Strategist develops, manages and implements school and college strategic marketing and communications plans that increase brand awareness and support recruitment and retention efforts.
The Marketing Strategist is both a strategist and a doer responsible for developing high-level marketing and communication plans and the strategies behind them, as well as executing and driving results.
He or she is the marketing and communications leader in their school or college and advises partners on how to develop impactful and differentiating marketing and communications across initiatives and audiences.
To accomplish this, the Marketing Strategist is an essential member of a cross-functional marketing team that drives and implements marketing and content strategies in support of institutional goals.
Key Responsibilities
- Develop and execute school / college marketing and communications plans, in alignment with university marketing and strategic initiatives.
- Apply marketing trends, research, and technologies in support of the school / college marketing and communication plans.
- Partner with marketing, creative, web and content teams to execute and implement strategic marketing and communications priorities for the school / college and university.
- Oversee and implement the strategy for the school’s / college’s social media channels, in collaboration with the university’s social media strategy.
- Understand and implement SEO best practices across school / college web pages.
- Track key performance indicators (KPIs) and report on the effectiveness of all marketing activities to partners, providing clear recommendations based on the data.
- Create and deliver useful, usable content on Creighton.edu through SEO and UX enhancements.
- Be a brand ambassador within the school / college to ensure the university’s brand message is conveyed, integrated and established.
Qualifications
- Bachelor's degree in marketing, business administration, communications or related field is required.
- 4 6 years of experience, with a proven ability to develop a comprehensive marketing plan and implement best-in-class brand marketing and communication activities.
- Ability to use data to drive strategy and monitor and report on results.
- Knowledge and experience with brand marketing and an understanding of the overall digital media landscape.
- Ability to work collaboratively with subject matter experts and leaders across campus.
- Demonstrated organizational skills, exceptional verbal and written communication skills, strong business acumen, interpersonal skills, and ability to be a persuasive presenter and effective developer and leader of integrated marketing and communications efforts.
Change the World From Here
AAP / EEO Statement
Creighton University is committed to providing a safe and non-discriminatory educational and employment environment. The University admits qualified students, hires qualified employees and accepts patients for treatment without regard to race, color, religion, sex, marital status, national origin, age, disability, citizenship, sexual orientation, gender identity, gender expression, veteran status, or other status protected by law.
Its education and employment policies, scholarship and loan programs, and other programs and activities, are administered without unlawful discrimination.
Disclosure Statement
This description describes the general nature of work to be performed and does not include an exhaustive list of all duties, skills, or abilities required.
Regular, reliable attendance is an essential function and all employees are required to follow any other job-related instructions and to perform any other job-related duties as requested by their supervisor.
Employees may also be required to work in excess of normal working hours as workloads and seasonal activities necessitate.
A complete description is available in the Human Resource office located at Webster Street Omaha, NE. Creighton University reserves the right to modify duties, responsibilities and activities at any time with or without notice.
Customer Marketing Manager
Job Description
Scoular is an employee-owned $9B agribusiness leading the way since 1892. We buy, sell, store, handle and process grain and ingredients by leveraging our global networks and expertise in international trade and transportation.
Employing more 1,400 people in over 100 offices and facilities in North America and Asia, we provide safe, innovative and reliable solutions to farmers, grain processors, renewable energy producers, and manufacturers of food, animal feed, aquafeed and pet food.
Our deep involvement in the global agricultural supply chain gives us the ability to quickly assess market needs and identify opportunities for growth and innovation.
Position Overview :
The Customer Marketing Manager serves as the primary marketing resource for internal business unit customers of Scoular’s operating divisions.
Primary responsibility is to partner with business unit customers in the development, implementation, execution and measurement of marketing campaigns for key market segments, primarily, but not exclusively B2B customers (e.
g. ads, brochures, direct mail, letters, videos, presentations, promotional items, events). This role supports the marketing needs of all three operating divisions, North American Grains and Oilseeds, Specialty Food & Feed, and International Products.
Job Responsibilities :
- Strategic marketing plan development lead business partners through the process of defining positioning, targeting and messaging for marketing efforts
- Marketing execution partner with business leads to support in-market needs through the development of programs, collateral and advertising
- Trade show support partner with business leads to elevate Scoular’s brand presence and activity at industry shows and events
- Brand / Product development partner with business leads to develop new brand identities, guidelines and approaches for key Scoular initiatives
- Manage agency relationship / projects work closely with outside agencies on key Scoular initiatives
- Lead development and execution of brand advertising plan
- Partner with Senior Digital Analyst to develop digital campaign via social, paid SEO, and beyond
Requirements
Minimum :
- Bachelor’s degree
- Minimum of 5 years of experience in marketing or related area
- Excellent communication skills (written and oral)
- Proven ability to build collaborative partnerships across all audiences - strategic vendors, subject matter experts, and thought leaders
- Experience in developing marketing plans and programs
- Ability to ask questions, understand needs and propose viable solutions
- Self-directed and detail-oriented with the ability to manage multiple projects and work under time constraints
- Creative problem-solver
- High agility and flexibility
- Ability to collaborate with operations and functional partners, and work on cross-functional teams
- Ability to manage multiple and time-sensitive projects
- Demonstrated ability to develop and execute strategic plans, to provide clear direction, and to hold people accountable
Preferred :
- Graduate degree in relevant specialty
- B2B brand experience
- Agricultural and / or commodities industry experience
- International marketing experience
- CRM marketing experience
Marketing Data Analyst
OPPORTUNITY :
The successful Marketing Data Analyst comes with 3+ years of experience, a bachelor’s degree in statistics, data science , or a related field or the equivalent in practical work experience.
This position is responsible for collecting, cleaning, analyzing and visualizing data to support marketing and business decisions .
The ideal candidate will have strong analytical skills, a deep understanding of the always-evolving data visualization principles, experience with a variety of data analysis software, experience setting up and collecting data and connecting data from technology to visualization platforms.
By staying true to our own spirit of marketing, we are steadfast in using our strategic insights, integrated marketing solutions and meaningful client relationships to drive growth and brand loyalty.
We transform marketing because growth, fueled by curiosity, is what drives us. Every day we work toward this vision by thinking critically, rejecting marketing standards that we do not agree with and doing what is necessary to always provide growth.
Be brave, inspire people and brands.
OBI began in 2001 on the west coast but returned home to Omaha where some of the nicest people in the country live. You will be the primary point of contact with your client, driving sales, cross-selling, and identifying new opportunities.
You will be respected by your client for your knowledge, acumen, experience, and commitment to the clients’ success while working within the business goals and expectations.
We believe you need to be brave, inspire people and brands at OBI. If you value tenacity, innovation, responsibility, collaboration, and curiosity, then we encourage you to apply today.
This position is in Omaha with hybrid work options. It is an exempt, full-time position.
PERFORMANCE OBJECTIVES :
Build data analysis plans by client or client type ?
Build a scalable way to collect, clean and analyze data from a variety of sources ?
Create regular and consistent reports on the success and efficacy of the advertising and marketing plans delivered by OBI and be willing and open to alerting your manager and Client Service lead if they see a potential issue in the future based on the current data ?
Lead the dashboard development for client and internal portals to communicate findings to key stakeholders and contributors as simply, easily, and timely as possible ?
Work with other departments to identify and solve data-related problems ?
Stay up to date on the latest data analysis trends and best practices ?
Management of data collection and working alongside the development team to ensure the data integrations are working, tested, and trialed prior to rolling out to client.? ?
Consistently update your time into OBI’s time tracking tools to ensure all hours worked are represented and input daily ?
QUALITIES WE WANT IN A MARKETING DATA ANALYST :
A nalytical analytical and strategic skills with a knack for sharing insights and findings to clients and internal teams
Communication ability to develop and implement data visualization solutions and a point of view on which works best and why so that we can help clients and stakeholders understand the story within the data...not just the data
Leadership & Critical Thinking display professionalism, critical thinking skills and enthusiasm for the work we do each day .
Self-Starter - is not afraid to ask questions to ensure they fully understand the goals and objective of the assignments is always met Ability to work independently and as part of a team.
BENEFITS INCLUDE :
Medical, dental and vision available at the start of the month following hire date.
Employer paid Life, short-term disability, and long-term disability
Unlimited PTO
Paid holidays
Hybrid Work from home and office
401k and / or Roth with match
Wellness program
FSA (Flexible spending)
HSA (Health saving) - with employer contribution
Voluntary options Accident, Critical illness, additional life, additional short-term and long-term disability, legal aide, AD&D, and hospitalization
Maternity / Paternity leave?
Candidates must be authorized to work in the United States for any employer without sponsorship.
OBI is an Equal Opportunity Employer and is committed to Diversity, Equity, and Inclusion.
If this is the job for you, please apply at o bicreative.com, in the careers section!
PI223575354
Marketing Representative
Primary Role : Promote and sell franchise services in assigned territory, which results in meeting or exceeding assigned sales goals.
Grow and develop customer base by utilizing a systematic process to identify new prospects and to routinely contact and follow up with customers.
Conduct repetitive contact calls to build relationships and educate the customer on why SERVPRO is the best cleaning and restoration company.
Utilize the quarterly Marketing Media Kit to market SERVPRO services and to sell the benefits. Provide and communicate clear and accurate pretesting, scoping of services, and job estimates.
Monitor and follow-up on all assigned jobs ensuring that customer needs are met.
Results Expected : Established sales goals are met or exceeded. Customer base is diverse and new customers are routinely added.
Both internal and external communications are timely and effective. Customer jobs are completed either meeting or exceeding customer expectations.
We are an Equal Opportunity Employer. This company does not and will not discriminate in employment and personnel practices on the basis of race, color, religion, sex, disability, age, national origin, veteran status or any other characteristic protected by law.
If you would like to apply to any of the open positions, please send your resume to [email protected]
All employees of a SERVPRO® Franchise are hired by, employed by, and under the sole supervision and control of an independently owned and operated SERVPRO® Franchise.
SERVPRO® Franchise employees are not employed by, jointly employed by, agents of, or under the supervision or control of Servpro Franchisor, LLC, in any manner whatsoever.
Director Of Marketing
Director Of Marketing Location & Status : The Incumbent In This Role Is Required To Be Located In Omaha, NE While Working On-Site At Our Corporate Office General Summary : HorsePower Brands is a portfolio company of franchise brands in the home services industry, delivering first-in-class customer service and experiences.
More importantly, the services we provide are needed by all consumers across North America. We’re a rapidly growing company, and it’s important that you have an entrepreneurial mindset, a positive attitude toward embracing change and can manage while also prioritize multiple, concurrent projects.
We are searching for a Director of Marketing who can help grow, educate and train through marketing strategy, process and campaign development.
The Director of Marketing will oversee marketing strategy and cultivate our public image to gain market share and inspire confidence in customers.
Ultimately, we need someone who wants to lead and work alongside some of the most innovative and forward-thinking professionals in the home services industry.
Essential Functions : Primary focus will be analytics, process improvement and strategy development of lead generation for the brand(s) assigned.
Manage and maintain oversight of the brand(s), ensuring brand integrity Determine market strategy which includes owned, earned and paid media Develop full funnel strategies around paid and organic lead generation, brand awareness and reputation.
Oversee and / or coordinate production of marketing / communication materials (digital and print), presentations, digital media, website, and social media messaging in the context of the communication strategy.
Supervise relationships with vendors involved in marketing and communications, including preparing and overseeing those budgets.
Lead marketing campaigns and initiatives to support the growth of key clients - inclusive of holistic marketing strategy and deliver on stated goals Develop best in class marketing communications, including contact strategy, audience segmentation and offers to drive customer loyalty and sales Collaboration with other brands / verticals, i.
e. Sales and Operations Lead marketing innovation to create real time relevant experiences with customers Drive initiatives to market through partnership with cross-functional teams This role gives you the opportunity to : Be a Growth champion : Ability to challenge the status quo and drive innovation.
Advocate for customers : Deeply understand user segments to create customer-focused marketing solutions Engage key stakeholders : Collaborate with clients and internal business partners to develop marketing strategies, projects and initiatives that drive growth and greater customer engagement Build engagement plan of record : Own annual plan across managed client portfolios, with ongoing monitoring of key program performance indicators, including sales, receivables, and revenue Drive strategic testing : Oversee test strategies and apply critical thinking to identify and mitigate potential issues and to ensure overall channel integrity Drive insights : Make break-through decisions and recommendations based on analytics and research Mitigate risk : Appropriately assess risk when business decisions are made, demonstrating careful consideration for the firm's reputation Required Qualifications : Minimum of seven (7) years of experience in marketing required Bachelor’s degree required Additional Qualifications : Experience in Franchising and / or Home Services preferred MBA in Business, Marketing or Marketing Management degree preferred Proven track record for successfully managing partner relationships and driving marketing strategies Deep understanding of customer response channels, including acquisitions, existing customer marketing, digital, customer service and sales / retention Experience leading a team, including building strong networks and relationships to drive results Ability to work well in a fast-paced environment, while promoting a strong culture of teamwork cross functionally including marketing, technology, and execution Strategic thinking, with the ability to influence others across the organization Creative problem-solving skills and strong sense of ownership Demonstrated ability to deal with ambiguity and prioritize initiatives and deliverables Intellectual Capital, proactively seeking and developing new and creative opportunities Demonstrated ability to operate and influence across the organization, including at the C-Suite Level This job description is not a comprehensive list of all activities, duties or responsibilities that are required of the employee for this job and is subject to change at any time with or without notice.
Compensation, Benefits, & Perks : Final compensation offer to candidate may vary based upon geographic location, work experience, education, and / or skill level Unlimited PTO Medical Dental Vision Retirement Technology Package Fantastic Company Culture Company Events SWAG! Physical Requirements : The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job.
The associate in this role should be able to stand, sit at an office space, see, hear, and understand speech, communicate, lift computer equipment, supplies and materials, use office equipment and computers.
The associate is exposed to typical office working conditions. If requested by an applicant or employee, we may provide reasonable accommodations to enable individuals with disabilities to perform the essential job functions.
The above statements are intended to describe the general nature and level of work performed. They are not intended to be construed as an exhaustive list of all duties required of personnel so classified.
We have the exclusive right to alter this job description at any time without notice. Horse Power Brands, LLC, is committed to Equal Employment Opportunity and to attracting, retaining, developing, and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law.
We provide a work environment free from discrimination and harassment, and where employees are treated with respect and dignity.
EOE / E-Verify Employer Powered by JazzHR