Marketing Account Executive

Full-time

job description :

Lead and coordinate marketing and service activities on new and renewal business as well as support Producer in sales activities.

Be knowledgeable of applicable coverages, carrier guidelines, alternative funding arrangements, underwriting and legislative changes.

Build and grow relationships with clients, carrier representatives, and teammates.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below.

Specific activities may change from time to time.

1. Serve as consultative point of contact for the client; identify and understand client needs and provide recommendations with supporting rationale with limited or no oversight from the Producer.

2. Assist the producer in sales efforts, including responding to Requests for Proposals, participating in prospect meetings, and selling additional lines and endorsements that enhance coverage and meet the needs of the client.

3. Ability to direct and lead mid-year reviews and annual stewardship meetings

4. Build and maintain key client and carrier relationships by phone, email, and in person.

5. Grow a working knowledge of the current marketplace and capabilities of providing alternatives for the transfer of risk.

6. Coordinate and work closely with local and national leadership to drive LOB strategy and initiatives as well as promote and drive utilization of best practices.

7. Demonstrate strong skills at negotiating pricing, where applicable, and policy conditions and terms with the selected carriers, and decide the best carrier(s) for the client within marketing guidelines.

8. Assist the Producer and Account Manager in collecting client information.

9. Provide analyses and recommendations of coverage needs to the Producer and client, assist the Producer in developing initial marketing and renewal strategies, and lead the execution of marketing and renewal strategies, working with Account Managers and other account team members and direct communications with carrier underwriters and other carrier representatives.

10. Lead the renewal process and prepare company applications and submissions to appropriate markets.

11. Assist the Producer in and / or lead in presenting coverage and renewal recommendations to the client.

12. Assist assigned clients and teammates with service questions related to administration, billing, claims issues, and problem solving, upon request.

13. Work with Account Manager to schedule and conduct teammate meetings.

14. Understand and utilize the client management system(s) and other relevant technology platforms.

15. Ensure service team procedures are appropriate and followed and documentation and premium amounts are accurate, and assist in the collection of premium payments.

16. In concert with Account Manager and Client Service Specialist, effectively resolve workflow issues.

17. Attend seminars, classes, and carrier meetings to keep abreast of new products available for clients and acquire expertise in legislative changes.

18. Lead, mentor, and train other account service teammates, and demonstrate strong interpersonal and professional relationship building skills.

19. Other job duties and responsibilities as requested by management.

QUALIFICATIONS

Required Qualifications :

The requirements listed below are representative of the knowledge, skill and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Bachelor's degree or equivalent education and / or related experience

2. Six years of relevant insurance industry experience

3. Appropriate insurance license(s)

4. Considerable knowledge of markets, policies and coverage issues for all states and industries serviced

5. Organizational skills to plan and prioritize team workload, and to oversee application of work flows and procedures

6. Leadership skills and service and team orientation to provide direction, praise, constructive feedback, and development to employees in a way that maximizes productivity and team morale

7. Strong communication and interpersonal skills to build and maintain positive business relationships with clients, market contacts, and McGriff teammates

8. Strong persuasion skills and tact to obtain information, negotiate with markets, obtain commitment or payments due from others, and motivate staff

9. Discretion and problem solving skills to analyze client information, proposal competitiveness, etc., and to resolve client, market and employee relations problems

10. Demonstrated proficiency in basic computer applications such as Microsoft Office Suite

11. Ability to travel overnight

Preferred Qualifications :

1. Other advanced degree(s)

2. Insurance industry certifications in addition to necessary license(s)

3. Significant experience leading teams and / or projects

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Lead and coordinate marketing and service activities on new and renewal business as well as support Producer in sales activities.

Be knowledgeable of applicable coverages, carrier guidelines, alternative funding arrangements, underwriting and legislative changes.

Build and grow relationships with clients, carrier representatives, and teammates.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below.

Specific activities may change from time to time.

1. Serve as consultative point of contact for the client; identify and understand client needs and provide recommendations with supporting rationale with limited or no oversight from the Producer.

2. Assist the producer in sales efforts, including responding to Requests for Proposals, participating in prospect meetings, and selling additional lines and endorsements that enhance coverage and meet the needs of the client.

3. Ability to direct and lead mid-year reviews and annual stewardship meetings

4. Build and maintain key client and carrier relationships by phone, email, and in person.

5. Grow a working knowledge of the current marketplace and capabilities of providing alternatives for the transfer of risk.

6. Coordinate and work closely with local and national leadership to drive LOB strategy and initiatives as well as promote and drive utilization of best practices.

7. Demonstrate strong skills at negotiating pricing, where applicable, and policy conditions and terms with the selected carriers, and decide the best carrier(s) for the client within marketing guidelines.

8. Assist the Producer and Account Manager in collecting client information.

9. Provide analyses and recommendations of coverage needs to the Producer and client, assist the Producer in developing initial marketing and renewal strategies, and lead the execution of marketing and renewal strategies, working with Account Managers and other account team members and direct communications with carrier underwriters and other carrier representatives.

10. Lead the renewal process and prepare company applications and submissions to appropriate markets.

11. Assist the Producer in and / or lead in presenting coverage and renewal recommendations to the client.

12. Assist assigned clients and teammates with service questions related to administration, billing, claims issues, and problem solving, upon request.

13. Work with Account Manager to schedule and conduct teammate meetings.

14. Understand and utilize the client management system(s) and other relevant technology platforms.

15. Ensure service team procedures are appropriate and followed and documentation and premium amounts are accurate, and assist in the collection of premium payments.

16. In concert with Account Manager and Client Service Specialist, effectively resolve workflow issues.

17. Attend seminars, classes, and carrier meetings to keep abreast of new products available for clients and acquire expertise in legislative changes.

18. Lead, mentor, and train other account service teammates, and demonstrate strong interpersonal and professional relationship building skills.

19. Other job duties and responsibilities as requested by management.

QUALIFICATIONS

Required Qualifications :

The requirements listed below are representative of the knowledge, skill and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

1. Bachelor's degree or equivalent education and / or related experience

2. Six years of relevant insurance industry experience

3. Appropriate insurance license(s)

4. Considerable knowledge of markets, policies and coverage issues for all states and industries serviced

5. Organizational skills to plan and prioritize team workload, and to oversee application of work flows and procedures

6. Leadership skills and service and team orientation to provide direction, praise, constructive feedback, and development to employees in a way that maximizes productivity and team morale

7. Strong communication and interpersonal skills to build and maintain positive business relationships with clients, market contacts, and McGriff teammates

8. Strong persuasion skills and tact to obtain information, negotiate with markets, obtain commitment or payments due from others, and motivate staff

9. Discretion and problem solving skills to analyze client information, proposal competitiveness, etc., and to resolve client, market and employee relations problems

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1. Other advanced degree(s)

2. Insurance industry certifications in addition to necessary license(s)

3. Significant experience leading teams and / or projects

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Details

Posted : 11-Jun-23

Location : Greenwood Village, Colorado

Type : Full Time

Salary : Open

Internal Number : R197431

Job Title

Marketing Manager

Job Description Summary

Marketing Manager

Job Description Summary

The primary focus of the position is to provide strategic support and management of regional marketing, advertising and promotional activities.

Job Description

Job Description

Support the Regional Marketing Director with the creation of marketing plans and strategies. This includes providing market research, advertising costs and demographic profiles, to name a few.

Manage the development of creative marketing materials and collateral for on-site team members to use.

This would include the coordination of : direct mailers outreach marketing (local merchants, preferred employer programs, resident referral programs, marketing to locators, home builders and companies providing corporate accommodations and the implementation of signage to generate traffic.

Work with design teams, third-party vendors and on-site associates to create and write ads for print media, Internet sites and other advertisement medium available in a particular sub-market, to generate qualified traffic and reflect the community's current themes, campaigns and promote the Pinnacle brand.

Develop competitive messaging for property websites.

Review and analyze traffic reports and analyze ROI to determine which marketing efforts are effective.

Conduct audits on various media and technology performance areas.

Acquire contract from national media vendors and stay abreast of their products.

Support Regional Marketing Director in the education of regional team members use of new innovations and marketing partnerships.

Analyze property demographics and make develop marketing campaigns to attract that demographic for student, senior, affordable, garden, urban and more.

Support the Regional Marketing Director in maintaining marketing standard operating policies and procedures.

Attend client meetings on behalf of Regional Marketing Director.

Participate in interdisciplinary meetings on behalf of the Regional Marketing Director.

Support new property marketing transitions

Work with Regional Marketing Director in ensuring that Cushman & Wakefield's brand standards are maintained.

Support Regional Marketing Director in updating the marketing tool box with new deliverable templates

Cushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated. Cushman & Wakefield is an Equal Opportunity / Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by state, federal, or local law.

Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work.

In addition to a comprehensive benefits package, Cushman and Wakefield provide eligible employees with competitive pay, which may vary depending on eligibility factors such as geographic location, date of hire, total hours worked, job type, business line, and applicability of collective bargaining compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement, the geographic area in which the work will be performed, market pay rates in that area, and the candidate's experience and company will not pay less than minimum wage for this compensation for the position is : $80,750.

00 - $95,000.00Cushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated.

Cushman & Wakefield is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by state, federal, or local law.

In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email .

Please refer to the job title and job location when you contact us.

In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, email or All inquiries not related to accommodations will go unanswered.

About Cushman Wakefield Multifamily Work for the Best in the Industry - make your next move here! Cushman & Wakefield is a leading global real estate services firm.

As a leader in multifamily property management, we deliver exceptional value through tailored solutions that create efficient and engaging communities.

Our passionate approach, strong operational practices and high-performing teams unlock every property’s ability to provide residents with a place they can truly call home.

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