Job Description

Afterpay is looking for a Lifecycle Marketing Manager to join our North America marketing team. This role sits on the Customer Marketing team responsible for driving consumer, app growth and engagement.

This role will work closely with the brand marketing, analytics, product and creative functions, to develop and execute strategies that drive habituation and brand love.

As a Lifecycle Marketing Manager, you will help develop and execute communications strategy to increase activation, retention, and engagement of Afterpay customers across owned channels, including email, in-app messaging, and push notification.

We’re looking for someone who has previously shaped and successfully managed CRM comms strategy with proven results that deliver to business objectives.

You will :

• Drive end-to-end execution of lifecycle campaigns. This includes developing campaign strategy, driving the creative review process, collaborating with designers and copywriters, identifying target audience segments, and capturing and reflecting feedback from multiple stakeholders
• Build dynamic customer journey flows with actionable trigger points to drive conversion and engagement based on customer insights
• Establish a strong working relationship with cross-functional stakeholders across our Product, Product Marketing, Analytics and Data Science, Partner Marketing, Retail, Creative, and Marketing teams to meet ambitious growth CRM targets
• Create experimentation roadmaps and execute a rigorous A / B testing agenda to enhance campaign effectiveness
• Conduct regular, extensive experimentation to facilitate rapid learning and application of learnings and insights
• Partner with our Analytics team to measure the impact of each campaign, and develop ways to scale, but also be able to self-serve basic campaign results, develop benchmarks, and report regularly on campaign progress and performance to marketing stakeholders
• Deeply understand our US and Canada consumers and identify opportunities for growth and optimization.

Qualifications

You have :

• 6+ years of experience in CRM. You have a passion for CRM and email marketing
• Experience developing and analyzing successful CRM campaigns
• Experience within a high growth eCommerce, financial services or retail environment.
• A creative mindset and experience devising campaigns that engage, inform and motivate a target audience
• A strategic, analytical and customer-first mindset.

Additional Information

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area.

The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions.

These ranges may be modified in the future.

Zone A : USD $167,300 - USD $204,500

Zone B : USD $155,600 - USD $190,200

Zone C : USD $147,200 - USD $180,000

Zone D : USD $138,900 - USD $169,700

To find a location’s zone designation, please refer to this resource . If a location of interest is not listed, please speak with a recruiter for additional information.

Full-time employee benefits include the following :

• Healthcare coverage (Medical, Vision and Dental insurance)
• Health Savings Account and Flexible Spending Account
• Retirement Plans including company match
• Employee Stock Purchase Program
• Wellness programs, including access to mental health, 1 : 1 financial planners, and a monthly wellness allowance
• Paid parental and caregiving leave
• Paid time off (including 12 paid holidays)
• Paid sick leave (1 hour per 26 hours worked (max 80 hours per calendar year to the extent legally permissible) for non-exempt employees and covered by our Flexible Time Off policy for exempt employees)
• Learning and Development resources
• Paid Life insurance, AD&D, and disability benefits
• Additional Perks such as WFH reimbursements and free access to caregiving, legal, and discounted resources

These benefits are further detailed in Block's policies. This role is also eligible to participate in Block's equity plan subject to the terms of the applicable plans and policies, and may be eligible for a sign-on bonus.

Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies.

Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace.

Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, veteran status, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process.

We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible.

Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page .

Additionally, we consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Block, Inc. (NYSE : SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy.

Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services.

With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects.

Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

The Role

As the Alchemy's first Marketing hire you'll own and drive the holistic strategy and execution for marketing our industry-leading developer platform.

You'll work cross-functionally with our world-class product, engineering, design, and sales teams to drive the launch and adoption of products that serve millions of users globally today.

Responsibilities :

• Define and work cross-functionally to execute a full product marketing strategy
• Create and expand market awareness around new and existing products
• Develop product positioning and messaging informed by user research and product understanding
• Engage our community by creating content, talking regularly to users, and advocating for our user base
• Manage all aspects of product launches, from messaging to press to social media
• Develop actionable, data-driven insights to drive product and marketing strategy
• Develop the story and strategy for our brand and online presence
• For the right person, an opportunity to build out the team

What We're Looking For :

• 2+ years experience leading Marketing for a small to mid-stage company.
• 6+ years relevant experience in Marketing and Product Marketing
• Ideally 3+ years working in developer platform, infrastructure, or developer tools companies with experience marketing to developers is preferred
• Experience successfully developing, executing, and managing a product marketing strategy with little oversight at an early-stage company
• Experience planning and rolling out large-scale marketing campaigns, and the ability to identify and drive improvements using a data-driven approach
• Experience in market research, messaging, positioning, and branding
• Ability to create content and a content strategy in order to engage a developer community
• Powerful storyteller : written, verbal, and visual
• Experience with brand marketing, PR / comms, and social media is a plus
• Web3 experience, a plus
• Founded a company or built side projects, a plus

Description

DEFINITION

Coordinate, organize, and implement delivery of marketing materials related to recreation and social services to the citizens of Danville in accordance with program objectives set forth by the Recreation, Arts, and Community Services Department.

Perform professional duties such as copywriting and scheduling to assist, coordinate, and implement Department and Town’s branding and communication efforts.

SUPERVISION RECEIVED AND EXERCISED

Receives direction from a Program Supervisor. Exercises supervision over Program Assistants and other program personnel, as assigned.

ESSENTIAL JOB DUTIES

Essential duties may include, but are not limited to, the following :

• Schedule and coordinate the communications and outreach functions for the Department, including working with program staff and communications staff to ensure deadlines are met.
• Manage the data gathering and production process of the quarterly activity guide, including the proofing schedule, gathering content, and working with staff to ensure accuracy and timeliness.
• Develop and update content for the department’s digital presence, including website, social media platforms, and outgoing correspondence.
• Write content for public communications, including newsletters, flyers, brochures, posters, banners, press releases, and social media posts.
• Organize and maintain photos and videos for department programs and activities, including tracking photography needs for upcoming outreach and ensuring digital files are organized.
• Conduct and attend various training seminars, staff meetings, and community meetings.
• Develop department informational, educational, and outreach materials and activities as requested, including internal training documents and attending events.
• Receive project and / or issue direction from Department Director or Designee, as needed.
• Provide technical guidance to the department regarding effective marketing strategies.
• Photograph Town programs, events, and CIP projects.
• Attend public meetings, as needed; serve on Town-wide committees and ad hoc project assignments.
• Perform duties within OSHA standards and other duties as assigned.

QUALIFICATIONS

Knowledge of :

• Effective marketing copywriting and social media copywriting, including AP Style, correct English usage, spelling, grammar, and punctuation.
• Social media best practices for graphics, written content, and timing.
• Basic digital photography skills (with DSLR or smartphone equipment).
• Modern office methods, procedures, organization, and equipment, including automation hardware and software.
• Internet skills, including use of social media

Ability to :

• Develop messages for marketing across print and digital media.
• Select imagery to support written messages.
• Manage a print production schedule as well as social media schedules to support ongoing activities as well as annual events.
• Work independently and efficiently with minimal supervision.
• Communicate effectively in both verbal and written form.
• Establish and maintain effective working relationships with employees and the public.
• Develop project work plans and schedules; determine priorities to meet assigned deadlines.
• Capture action-oriented photos of programs and projects.
• Work a flexible schedule, including evenings and weekends, as needed.

EXPERIENCE AND EDUCATION

Any combination of experience and education that would likely provide the required knowledge and abilities is qualifying.

A typical way to obtain the knowledge and abilities would be :

Experience :

Two (2) years full-time or four (4) years part-time related professional experience in communications, public relations, or marketing work in a team environment or any equivalent combination of education or experience.

Background knowledge or experience in municipal parks and recreation is desirable.

Education :

Equivalent to completion of an Associate’s Degree and / or advanced experience in communications, public relations, or marketing.

A Bachelor’s degree is desirable.

LICENSE(S) AND CERTIFICATION(S)

Possession of a valid California State Driver's License or license in another state with the ability to obtain a California license within 30 days of hire.

First Aid and CPR certification is required but may be obtained during probationary period.

LeadStack Inc. is an award-winning, one of the nation's fastest-growing, certified minority-owned (MBE) staffing services provider of contingent workforce.

As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we're proud to partner with some of the most admired Fortune 500 brands in the world.

Below are the details :

Title : Marketing Manager

Location : San Francisco, CA

Duration : 6 Months Contract, could be extended

Pay Range : $67 / hr. W2 (DOE)

This position is working with a significant ridesharing application company.

What You'll Do :

SEM and Google Shopping Campaign, campaign management globally for different lines of business across B2C lines.

Understand and translate business needs into campaigns, with a focus on building campaign strategies that scale.

Manage the day-to-day delivery and optimization of SEM and Shopping campaigns including keyword builds, negative keyword management, bidding, creative management & testing, experimentation, & reporting.

Understand best practices, drive for process improvements, and find new ways of operating, with a focus on productivity

Basic Qualifications

• A Bachelor's degree or equivalent experience.
• At least 3 years working in SEM and / or paid channels in a fast-paced, high-growth environment.
• A self-starting and ownership attitude to seize opportunities that'll make an impact.
• An understanding of web and app media buying, tracking, and attribution.
• Experience using Excel or SQL
• Excellent analytical skills is a must

Strong communication skills and ability to convey the why and how behind the what.

Preferred Qualifications

• Experience with app-based businesses and building campaign strategy for campaigns driving to app store and web
• Global campaign management experience
• Experience with incrementally testing and experimentation
• Technical understanding of marketing and analytics technologies associated with the role.
• Robust report generation skills

To know more about current opportunities at LeadStack, please visit us at https : / / leadstackinc.com / careers /

J.I.P. Associates, Inc is hiring a Marketing Assistant to support our rapidly growing marketing team in the Bay area. We are looking for an individual that has amazing leadership skills, and a dynamic personality that can run a team, make great connections and have an impact on the community.

We provide training in professional representation and mentorship.

Core Functions of the Marketing Assistant Role :

• Revenue generation & sales forecasting
• Marketing and sales strategies
• Promotional materials and merchandising
• Community outreach and territory management
• Client representation
• Business operations
• Compliance and hr standards
• Live representatives during the duration of the event

Our work environment is built on encouraging a team dynamic where there is no limitation to the impact you can make on the company and within your own career.

As a Marketing Assistant, leading representatives will individually coach you to shape your skill set and measure your performance so there is continuous development.

We provide extra compensation to hard-working team members and rewards for excellence.

Preferred Qualifications & Experience :

• Experience in a client or customer-facing role; preferably one that required a high level of engagement with people
• Experience in a leadership role or management type role or position
• Experience in promoting a brand or product in a variety of ways
• Experience in giving presentations to both large and small groups
• Experience thinking on your feet and being able to adjust based on event locations and retailer requirements

Li-ONSITE

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