Digital marketing specialist
Job Details
Description
Would you like to be part of a focused, dedicated team? Do you want to work and grow with other motivated, ambitious people?
Wagner Equipment Co. offers challenging career opportunities, extensive training and employee development along with an opportunity to grow your career and thrive under Wagner’s reputation for excellence.
We offer excellent benefits and supply you with the tools you need to maximize your potential and grow within Wagner.
Benefits include :
- Paid Time Off (PTO) Plan - Up to 96 hours of PTO in your first year + 8 company paid holidays
- Medical, dental, and vision insurance
- Life and AD&D Insurance
- Retirement Plans - 401K and Roth 401K , eligible employees can receive a company contribution up to 7%
- Tuition Reimbursement
- Employee Assistance Program (EAP)
- CEFCU- Citizens Equity First Credit Union - Employees have access to services include payroll deductions savings, accounts, loans, VISA card, and more.
- Additional Benefits include : Unum Supplemental life Insurance, Aflac Critical Illness + Accidental Insurance, ID WatchDog and discounted employee phone plans.
Digital marketing specialists manage email and other digital marketing initiatives which are designed to generate leads and create market awareness for the products and services that Wagner Equipment Co.
provides to customers. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy.
As a digital marketing specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings.
To be successful as an digital marketing specialist, you should demonstrate the ability to create accessible, engaging, and memorable content.
Pay rate : $53,422.49 - $73,459.02 Annually
Pay rate is dependent upon education & experience.
Essential Functions :
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
- Build, deploy, monitor, and report on automated email flows and customer journeys and manage and email frequency distribution plan.
- Maintain archives of all produced advertising and promotional content.
- Maintain CAT and Wagner Brand Identify in accordance with GAF
- Create Social Media Posts as directed
- Collaborate with all Wagner departments in the development of appropriate content for departmental email campaigns, social media posts and other digital assets.
- Advise staff and management on how to best optimize their content.
- Develop and design other web deployed and some print media advertisements and promotions.
- Ability to work in a team setting and manage priorities of multiple internal customers
- Ability to influence across the organization and work effectively with all levels of management and staff
- Ability to work well in a multitasking environment with frequent interruptions, paying close attention to details
- Ability to apply marketing and sales concepts for the development of campaigns and promotions.
- Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective customers.
- Ability to understand and use Google Analytics to help guide content priorities, content needs and determine trends.
- Conduct AB Testing for the purposes of optimizing automated nurture campaigns.
- Knowledge of relevant hardware, software applications, and techniques used in email marketing such as Hubspot.
- Hubspot owner and system administrator
- Conduct post campaign deployment analysis and reporting and adjust strategy as needed.
- Post content on Wagner’s internal monitors, both customer and employee facing.
Required Education and Experience :
- High School Diploma or GED
- College degree required in Marketing or Business Administration
- 5+ years customer service experience
- 3-5 years sales experience
- 3-5 years Website development
Physical Demands & Competencies :
- Standing, walking, talking, sitting, use of hands & hearing
- Sedentary work that primarily involves sitting / standing but may require occasionally lifting and / or moving up to 25 pounds
- Data Entry, telephone, reading / writing, reasoning, organizational, communication & math skills
- Safety & Product Knowledge
- Intermediate knowledge of Website development
- Advanced knowledge of marketing concepts
- Intermediate knowledge of Microsoft Word, Excel, Power Point and Outlook
- Basic knowledge of Microsoft Access
- Basic knowledge of DBS, Wynne, & ET / SIS / SIS Web / STW
- Advanced knowledge of CRM
- Advanced knowledge of HTML, InDesign, Adobe Photoshop, and Illustrator
Travel Requirements : 1-25%
Work Environment :
- Noise : Quiet
- Indoors
Other Duties :
Job Offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug / alcohol testing, fit for duty testing, and any other job-related tests / screenings.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.
Duties, responsibilities and activities may change at any time with or without notice.
Requirements are representative of minimum levels of knowledge, skills and / or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently.
Wagner Equipment Co. is an EEO / AA / Veterans / Disabled employer.
Qualifications
Skills
Preferred
Adobe Photoshop Novice Adobe InDesign Novice Adobe Illustrator Novice
Behaviors
Motivations
Education
Experience
Licenses & Certifications
Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.
However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
Related Jobs
Digital marketing specialist
Job Details
Description
Would you like to be part of a focused, dedicated team? Do you want to work and grow with other motivated, ambitious people?
Wagner Equipment Co. offers challenging career opportunities, extensive training and employee development along with an opportunity to grow your career and thrive under Wagner’s reputation for excellence.
We offer excellent benefits and supply you with the tools you need to maximize your potential and grow within Wagner.
Benefits include :
- Paid Time Off (PTO) Plan - Up to 96 hours of PTO in your first year + 8 company paid holidays
- Medical, dental, and vision insurance
- Life and AD&D Insurance
- Retirement Plans - 401K and Roth 401K , eligible employees can receive a company contribution up to 7%
- Tuition Reimbursement
- Employee Assistance Program (EAP)
- CEFCU- Citizens Equity First Credit Union - Employees have access to services include payroll deductions savings, accounts, loans, VISA card, and more.
- Additional Benefits include : Unum Supplemental life Insurance, Aflac Critical Illness + Accidental Insurance, ID WatchDog and discounted employee phone plans.
Digital marketing specialists manage email and other digital marketing initiatives which are designed to generate leads and create market awareness for the products and services that Wagner Equipment Co.
provides to customers. In this position, you will be required to oversee all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy.
As a digital marketing specialist, you will also be required to collaborate with coworkers across departments to ensure maximum uptake of offerings.
To be successful as an digital marketing specialist, you should demonstrate the ability to create accessible, engaging, and memorable content.
Pay rate : $53,422.49 - $73,459.02 Annually
Pay rate is dependent upon education & experience.
Essential Functions :
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
- Build, deploy, monitor, and report on automated email flows and customer journeys and manage and email frequency distribution plan.
- Maintain archives of all produced advertising and promotional content.
- Maintain CAT and Wagner Brand Identify in accordance with GAF
- Create Social Media Posts as directed
- Collaborate with all Wagner departments in the development of appropriate content for departmental email campaigns, social media posts and other digital assets.
- Advise staff and management on how to best optimize their content.
- Develop and design other web deployed and some print media advertisements and promotions.
- Ability to work in a team setting and manage priorities of multiple internal customers
- Ability to influence across the organization and work effectively with all levels of management and staff
- Ability to work well in a multitasking environment with frequent interruptions, paying close attention to details
- Ability to apply marketing and sales concepts for the development of campaigns and promotions.
- Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective customers.
- Ability to understand and use Google Analytics to help guide content priorities, content needs and determine trends.
- Conduct AB Testing for the purposes of optimizing automated nurture campaigns.
- Knowledge of relevant hardware, software applications, and techniques used in email marketing such as Hubspot.
- Hubspot owner and system administrator
- Conduct post campaign deployment analysis and reporting and adjust strategy as needed.
- Post content on Wagner’s internal monitors, both customer and employee facing.
Required Education and Experience :
- High School Diploma or GED
- College degree required in Marketing or Business Administration
- 5+ years customer service experience
- 3-5 years sales experience
- 3-5 years Website development
Physical Demands & Competencies :
- Standing, walking, talking, sitting, use of hands & hearing
- Sedentary work that primarily involves sitting / standing but may require occasionally lifting and / or moving up to 25 pounds
- Data Entry, telephone, reading / writing, reasoning, organizational, communication & math skills
- Safety & Product Knowledge
- Intermediate knowledge of Website development
- Advanced knowledge of marketing concepts
- Intermediate knowledge of Microsoft Word, Excel, Power Point and Outlook
- Basic knowledge of Microsoft Access
- Basic knowledge of DBS, Wynne, & ET / SIS / SIS Web / STW
- Advanced knowledge of CRM
- Advanced knowledge of HTML, InDesign, Adobe Photoshop, and Illustrator
Travel Requirements : 1-25%
Work Environment :
- Noise : Quiet
- Indoors
Other Duties :
Job Offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug / alcohol testing, fit for duty testing, and any other job-related tests / screenings.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.
Duties, responsibilities and activities may change at any time with or without notice.
Requirements are representative of minimum levels of knowledge, skills and / or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently.
Wagner Equipment Co. is an EEO / AA / Veterans / Disabled employer.
Qualifications
Skills
Preferred
Adobe Photoshop Novice Adobe InDesign Novice Adobe Illustrator Novice
Behaviors
Motivations
Education
Experience
Licenses & Certifications
Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.
However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
Marketing Manager
Position Summary
ProjectECHO is seeking a talented and mission-driven Marketing Manager to join our team!
A successful candidate will have a track record of success operating at a high-level in a fast-paced environment. Experience working in a startup or technology environment and with international stakeholders is desired.
The Marketing Manager will play a critical role in the launch of Project ECHO’s proprietary software, iECHO, and support senior leaders in our communications and marketing team.
The Marketing Manager will be responsible for :
- Developing culturally appropriate communications and marketing materials, in written, web, video, and other digital mediums to communicate about iECHO to our various global audiences.
- Creating user-friendly content for all of our digital platforms, including our website, iECHO, Salesforce Marketing Cloud and others.
- Creating and supporting a comprehensive communication and marketing plan for the rollout of our proprietary digital learning platform, iECHO.
- Providing leadership in communications and marketing projects, as needed, particularly on digital projects / platforms and fundraising.
- Working with internal stakeholders to create appropriate talking points, pitches, FAQs and other supporting materials.
- Creating relevant policies and procedures for those platforms related to GDPR, CAN-SPAM, data management, and others.
- Conducting virtual presentations to external and internal stakeholders about iECHO, including roadmaps and timelines for development.
Project ECHO empowers local community providers to improve the well-being of people around the world.
We have been making knowledge accessible since 2003; recently, we expanded our portfolio of programs to include : COVID-19 response, education, first-responder resiliency, behavioral health and addiction.
Project ECHO is funded in part by grants from the GE Foundation, the Helmsley Charitable Trust, the Bristol Myers Squibb Foundation, the Merck Foundation, Robert Wood and the US Government.
Additionally, we’ve received support from the New Mexico Legislature and the New Mexico Department of Health.
Project ECHO prides itself on being a values-based organization, focusing on these core values : Service to the Underserved, Democratization of Knowledge, Mutual Trust and Respect, Teamwork, Excellence and Accountability, Innovation and Learning and Joy of Work.
We strive to find individuals who can embrace and exemplify these values.
Project ECHO's goal is to touch the lives of 1 billion people by 2025 and we are looking for mission-driven high performers who share similar values to join our team and help us achieve this goal.
We work with partners all over the world and work hours outside of normal business hours may be required. Our work is primarily conducted via teleconferencing but also requires in-person engagements and events, as needed.
See the Position Description for additional information.
Conditions of Employment
Employees who provide services or work in patient care or clinical areas are required to be in compliance with the University's influenza vaccination requirement.
Minimum Qualifications
Bachelor's degree; at least 5 years of experience directly related to the duties and responsibilities specified.
Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience.
Preferred Qualifications
- Experience working in a startup or technology environment
- Experience working with international stakeholders
- Experience working in a matrixed work environment, coordinating between multiple teams
Additional Requirements CampusHealth Sciences Center (HSC) - Albuquerque, NM DepartmentProject ECHO (259B) Employment TypeStaff Staff TypeTerm - Full-Time Term End Date06 / 30 / 2024 StatusExempt PayMonthly : $4,293.
47 - $6,030.27 Benefits EligibleThis is a benefits eligible position. The University of New Mexico provides a comprehensive package of benefits including medical, dental, vision, and life insurance.
In addition, UNM offers educational benefits through the tuition remission and dependent education programs. See the Benefits home page for a more information.
ERB StatementAs a condition of employment, eligible employees working greater than .25 FTE as determined by the New Mexico Education Retirement Act must make mandatory retirement contributions.
For more information, review the Benefits Eligibility at a Glance grid. Background Check RequiredYes For Best Consideration Date7 / 14 / 2023 Application Instructions
Only applications submitted through the official UNMJobs site will be accepted. If you are viewing this job advertisement on a 3rd party site, please visit UNMJobs to submit an application.
Please submit a current resume and a cover letter. On the resume, please indicate whether previous job listed were full-time or part-time positions.
If part-time, please include amounts of hours worked each week. Please also include month and year for start and end dates for each job listed.
Instructions for cover letter : please describe how you meet the preferred qualifications in the posting. Official transcripts, High School Diploma or GED certificate will be required for hire.
Please also include 2-3 writing or work samples. Please see minimum qualifications for specifics.
Positions posted with a Staff Type of Regular or Term are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details.
The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class.
The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and / or verification of prior employment.
For more information about background checks, visit 3280.html. Refer to 3200.html for a definition of Regular Staff.
Marketing Admin
Job Description
Role Summary : The Marketing Operations Assistant is responsible for supporting the Marketing team operationally in the development and execution of marketing campaigns and initiatives.
This role involves a range of tasks, including coordinating and scheduling marketing activities, assisting with event planning and execution, and administering Summit’s supplier co-op programs.
The Marketing Operations Assistant must be detail-oriented, organized, and able to work well in a team environment. Strong communication and interpersonal skills are essential, as the Marketing Operations Assistant will interact with a variety of internal and external stakeholders.
Key Responsibilities :
- Assist with the planning and execution of events including tradeshows and conferences
- Administer supplier co-op programs
- Support ongoing promotions, including printing and shipping of promotional materials to each Summit location
- Order promotional prizes and other office supplies as needed
- Manage uniform and promotional portal, and support the business with special order promotional product requests
- Administer supplier portals
- Assist with customer data requests
- Use Excel to filter large amounts of data and find key insights
- Operate marketing production equipment including business hub, large format printer, decal cutter, laminator, and other equipment
- Fulfill orders for business forms, Summit Bucks, decals, etc. and pick, pack, and ship to various Summit locations
- Create signage, welcome kits, and other materials as needed
- Be a utility player, filling in wherever there is a need to get the job done
Qualifications
Required Skills and Qualifications :
- High school education or GED required
- Must be detail oriented because even the smallest details matter in this job
- Excellent time management and an ability to organize and manage multiple priorities
- Experience working with Microsoft suite, specifically Excel
- Flexible, with the ability to effectively adapt to change and thrive in a stimulating, constantly changing work environment
- Strong customer service orientation, both internal and external
- Excellent interpersonal and communication skills, both oral and written
- Must be willing to learn additional roles on an as-needed basis
Beneficial Skills :
- Bachelor’s degree
- Previous experience in a support role
- Experience working with a project management tool is helpful (Clickup, Trello, Monday.com, Asana)
- Experience in electrical distribution, either in a warehouse, sales, or operations role
- Fluent in Spanish
Additional Information
Not sure yet if this is the right position for you? Contact a recruiter for more information about the position and how you can jump start your career in a dynamic, growing industry today!
Be a part of the Summit Electric family with room to grow and excel!
Not sure if this position is right for you? Click here to submit your information to our recruiting team.
Summit is an equal opportunity employer. We are committed to diversity and inclusivity in all stages of employment including recruitment, hiring, promotions, transfers, discipline, terminations, wage and salary administration, benefits, and training.
We assess candidates based on skill, experience, and alignment with Summit’s mission and vision, regardless of race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, pregnancy, age and veteran or disability status.
Marketing specialist
Marketing Specialist-2302377
Description
Qualifications
Required Qualifications
- Associate's degree (A. A.) or equivalent from two-year college or technical school; or two to three years related experience and / or training
- Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications
- Proficiency with MS Office and email
walk up and down stairs; walk on unlevel terrain; use hands to finger, handle or feel; reach with hands and arms; talk and hear.
Ability to lift and / or move up to 25 pounds. Specific vision ability required by this job include close vision, distance vision, color vision and peripheral vision
Regular exposure to outside weather conditions. The noise level is generally moderate
Preferred Qualifications
- Bachelor's degree (B. A.) in Marketing or related field from a four-year college or university
- Experience in digital marketing
- Working knowledge in JD Edwards
- Experience with digital marketing, Google Analytics, website design, and social media sites
- Experience with photo / video editing software, such as Adobe Creative Suite (Photoshop, InDesign, Illustrator, etc.)
- Knowledge of MLS and realtor sites such as Zillow and
Marketing
Marketing leader
Paul Mitchell The School Albuquerque is seeking a qualified Marketing Leader to join our family! With over one hundred schools nation-wide, Paul Mitchell Schools is an established national brand.
We believe in making time for personal and communal growth through opportunities such as FUNraising monthly team trainings, student clubs and activities, fashion shows, photo shoots and much more.
Our mission is to provide a quality educational system to prepare students to pass the state board examination and gain employment within their chosen field of study.
Marketing Leader Role
The Marketing Leader helps those interested in the beauty industry discover the educational opportunities available through digital ad print media, local outreach and relationship building, career fairs and other forms of marketing / social outreach.
Marketing Leader - Essential Functions
- Participates in a bi-annual meeting with the admissions and sales departments to determine the marketing calendar.
- Delivers monthly download meetings with the School Director to deliver marketing needs both digital and print.
- Posts and engages with a weekly blog and online content on social media
- Delivers a weekly download meeting with the admissions department to support team objectives.
- Ensures school imagery, website content, and social media is current.
- Inspects marketing performance in the school and reports to the School Director and / or School Owner.
- Establishes and manages a yearly marketing budget with adjustments as needed based on the performance of the campaigns and / or needs of the admissions department.
- Collaborate with vendors, such as social media or pay-per-click (PPC) vendors, to deliver the content needed for online results.
- Plans and / or managers lead-generating events including, but not limited to, high school roundtables, career fairs, open houses, lunch jams, salon visits, community relationship outreach, and other Design Team events.
- Tracks leads in the schools management system
- Orders and maintains all branded marketing material
- Attends all staff meetings and trainings.
- Ensures all marketing materials follow regulatory guidelines.
Marketing Calendar, Budgets, and Strategies
- Assists the school in identifying strategies and budgets for the local and national events and campaigns
- Manages all functions of the school's lead management system tracking all generating leads.
- Maintains and leads a successful Design Team event calendar with the support of the Design Team Leader, schedules and executes high school roundtables, career fairs, open houses, lunch jams, and salon visits.
- Engages with corporate Marketing Leader to manage the schools needs for the website, social media, print and event campaigns.
- Maintains and continually develops community relationship outreach.
- Provides statistical information to the School Director on conversion rates, enrollment, and event return on investment (ROI).
- Website, Social Media, and Online Implementation
- Delivers viable online page content for each appropriate department and blog content to sustain a weekly blog two to three times per week.
- Manages all blog and social media content derived from the Blogging Tips and other blog strategy materials.
- Works with online marketing vendors, such as social media vendors, to deliver content needed to support the overall yearly marketing strategy.
- May be asked to perform other tasks as needed that do not appear on the job description.
What We Are Looking For
The ideal candidate will have successful previous marketing experience, as well as experience with beauty education. He or she must be self-motivated, as well as inspire and inspect.
This position requires experience in positive and effective communication, teamwork, and computer proficiency.
Skills / Competencies Required
- Possesses strong organizational skills.
- Proficient in using the Internet, social media, e-mail, and web platforms.
- Strong concept of how to set up and execute a calendar of events, including logistical preplanning to support the overall strategy of driving leads to the school.
- Possesses strong communication skills with multiple departments and network
- Passion for the beauty industry
- Honesty and professionalism
Education and Experience
A minimum of three years marketing experience with emphasis in social media and print.
Benefits
- Training
- Paid Time Off
- 401k Options
Paul Mitchell The School Albuquerque is an equal opportunity employer.