Marketing Manager
This job will provide you with an opportunity to further your career alongside some of the best and most passionate technology experts from around the world in a leading company within the test, measurement and data analytics industry.
You will be a strong contributor collaborating closely with colleagues from various business functions.
At HBK, we live up to our three values : Be True, Own It and Aim High. We believe in absolute integrity it’s how we win for stakeholders, the environment and each other.
We believe in teamwork and keeping our promises to ourselves and others. Finally, we believe in being bold and positive.
This is how we perform at our best and achieve greater success.
Who is HBK?
HBK Hottinger Brüel & Kjaer provides customers with a complete portfolio of solutions across the test and measurement product life cycle, that unite the physical world of sensors, testing and measurement with the digital world of simulation, modelling software and analysis.
By creating a scalable and open data acquisition hardware, software and simulation ecosystem, product developers can cut time-to-market, drive innovation, and take the lead in a highly competitive global marketplace.
At HBK, we live up to our three values : and. We believe in absolute integrity it’s how we win for stakeholders, the environment, and each other.
We believe in teamwork and keeping our promises to ourselves and others. Finally, we believe in being bold and positive.
This is how we perform at our best and achieve greater success.
Purpose of Role
The Marketing Manager, functioning as a Marketing Business Partner, will be responsible for driving key marketing initiatives and campaigns designed to improve our customer journey, conversions, and support our revenue and profit goals.
You will be a continuous source of ideas, innovations, and inspiration. You will be relentless in building the understanding of your market and customer needs (internal and external), both current and future continually thinking locally, but acting with a global mindset.
This position will be based within the US, working with stakeholders both locally and in Europe. The Marketing Business Partner will work heavily with a commercial group in California.
The Marketing Business Partner will work closely with the entire global marketing team to deliver marketing leading performance for North America.
You will also work with and across function departments including Sales, Product Management, and Customer Care, and Finance.
Main Responsibilities :
- Manage national commercial marketing activities to ensure maximum lead generation to drive the growth of the company’s products and solutions in support of the global marketing strategy.
- Plan and report on localized marketing activities which will include but not limited to, Search Engine Marketing, Social Media Marketing, newsletters, events, webinars, advertisements, and PR as part of the growth strategy, providing coherent and complete briefs to the channel / operations teams within global marketing.
- Analyze, understand, interpret, and share industry research, engineering innovations, competitive intelligence, customer data, and market insights, to form compelling and differentiated Account Based Marketing plans.
- Collect and report on all regional completive intelligence, including products and campaigns, contributing to the competitive and relevant nature of our marketing.
- Cascade communications and provide education of marketing plans with sales and align to develop effective campaigns in line with the marketing strategy to internal stakeholders with particular focus on providing guidance and support conversion opportunities.
Professional Qualifications / Experience
- A relevant degree or equivalent experience in a similar role with a strong track-record of Marketing is preferred.
- Previous experience of working with a technical B2B focused company; or a production, manufacturing or technical environment would be helpful.
Key Competencies
- The ability to analyze data, draw accurate conclusions, and communicate key messages succinctly.
- Strong planning and organization skills with an ability to appropriately re-prioritize and change as required to meet deadlines.
- Strong verbal communication and presentation skills
- Communicate effectively and build strong relationships at all levels
- Established self-starter with the ability to drive task completion, resolve questions and concerns, and pro-actively offer improvements to work processes or tools.
- Skilled in writing and editing content with an attention to detail.
- Ability to work independently and as part of a team important as you will work with peers remotely in a very international team
- Positive motivator with strong team building skills that help tie together our sales and marketing initiatives.
Compensation
The compensation for this position is $70,000 to $78,000.
Sponsorship
Candidates must be legally authorized to work in the Unites States on a full-time bases and will not now or in the future requires sponsorship for employment visa.
Benefit Package
We believe that work is what we do so we can do other things : to that end HBK offers four (4) weeks of PTO to all new hires and 11 paid holidays.
Paid Paternal leave. We match up to 5% of your 401k deferrals and you are immediately vested in those funds. Our medical and dental plans with the country’s top providers are excellent.
We offer tuition reimbursement to employees after six (6) months of employment.
Freedom with responsibility is the framework for HBK's employees. This allows for a good balance between work and family life and for constant development of professional and personal skills in an international and enjoyable working environment.
Related Jobs
Marketing Manager
This job will provide you with an opportunity to further your career alongside some of the best and most passionate technology experts from around the world in a leading company within the test, measurement and data analytics industry.
You will be a strong contributor collaborating closely with colleagues from various business functions.
At HBK, we live up to our three values : Be True, Own It and Aim High. We believe in absolute integrity it’s how we win for stakeholders, the environment and each other.
We believe in teamwork and keeping our promises to ourselves and others. Finally, we believe in being bold and positive.
This is how we perform at our best and achieve greater success.
Who is HBK?
HBK Hottinger Brüel & Kjaer provides customers with a complete portfolio of solutions across the test and measurement product life cycle, that unite the physical world of sensors, testing and measurement with the digital world of simulation, modelling software and analysis.
By creating a scalable and open data acquisition hardware, software and simulation ecosystem, product developers can cut time-to-market, drive innovation, and take the lead in a highly competitive global marketplace.
At HBK, we live up to our three values : and. We believe in absolute integrity it’s how we win for stakeholders, the environment, and each other.
We believe in teamwork and keeping our promises to ourselves and others. Finally, we believe in being bold and positive.
This is how we perform at our best and achieve greater success.
Purpose of Role
The Marketing Manager, functioning as a Marketing Business Partner, will be responsible for driving key marketing initiatives and campaigns designed to improve our customer journey, conversions, and support our revenue and profit goals.
You will be a continuous source of ideas, innovations, and inspiration. You will be relentless in building the understanding of your market and customer needs (internal and external), both current and future continually thinking locally, but acting with a global mindset.
This position will be based within the US, working with stakeholders both locally and in Europe. The Marketing Business Partner will work heavily with a commercial group in California.
The Marketing Business Partner will work closely with the entire global marketing team to deliver marketing leading performance for North America.
You will also work with and across function departments including Sales, Product Management, and Customer Care, and Finance.
Main Responsibilities :
- Manage national commercial marketing activities to ensure maximum lead generation to drive the growth of the company’s products and solutions in support of the global marketing strategy.
- Plan and report on localized marketing activities which will include but not limited to, Search Engine Marketing, Social Media Marketing, newsletters, events, webinars, advertisements, and PR as part of the growth strategy, providing coherent and complete briefs to the channel / operations teams within global marketing.
- Analyze, understand, interpret, and share industry research, engineering innovations, competitive intelligence, customer data, and market insights, to form compelling and differentiated Account Based Marketing plans.
- Collect and report on all regional completive intelligence, including products and campaigns, contributing to the competitive and relevant nature of our marketing.
- Cascade communications and provide education of marketing plans with sales and align to develop effective campaigns in line with the marketing strategy to internal stakeholders with particular focus on providing guidance and support conversion opportunities.
Professional Qualifications / Experience
- A relevant degree or equivalent experience in a similar role with a strong track-record of Marketing is preferred.
- Previous experience of working with a technical B2B focused company; or a production, manufacturing or technical environment would be helpful.
Key Competencies
- The ability to analyze data, draw accurate conclusions, and communicate key messages succinctly.
- Strong planning and organization skills with an ability to appropriately re-prioritize and change as required to meet deadlines.
- Strong verbal communication and presentation skills
- Communicate effectively and build strong relationships at all levels
- Established self-starter with the ability to drive task completion, resolve questions and concerns, and pro-actively offer improvements to work processes or tools.
- Skilled in writing and editing content with an attention to detail.
- Ability to work independently and as part of a team important as you will work with peers remotely in a very international team
- Positive motivator with strong team building skills that help tie together our sales and marketing initiatives.
Compensation
The compensation for this position is $70,000 to $78,000.
Sponsorship
Candidates must be legally authorized to work in the Unites States on a full-time bases and will not now or in the future requires sponsorship for employment visa.
Benefit Package
We believe that work is what we do so we can do other things : to that end HBK offers four (4) weeks of PTO to all new hires and 11 paid holidays.
Paid Paternal leave. We match up to 5% of your 401k deferrals and you are immediately vested in those funds. Our medical and dental plans with the country’s top providers are excellent.
We offer tuition reimbursement to employees after six (6) months of employment.
Freedom with responsibility is the framework for HBK's employees. This allows for a good balance between work and family life and for constant development of professional and personal skills in an international and enjoyable working environment.
Director of Marketing
Details
Posted : 02-Jul-23
Location : Pittsburgh, PA, USA
Type : Full-time
Salary : Open
Internal Number : 223564177
Title : Director of Marketing
Location : Pennsylvania-Pittsburgh
Posted Date : Jun 29, 2023
Organization : Athletics Administration
Description : Oversees athletic marketing programs, promotions, special events, fan day experiences, and game presentations.
Supports day-to-day operational activities and creates sales materials and media kits. Develops policies, procedures, and strategies.
Manages budget and performs related financial duties. Establishes revenue goals and negotiates agreements with external vendors.
Assists in departmental goal of establishing and growing the Pitt brand both locally and nationally.
The University of Pittsburgh is committed to championing all aspects of diversity, equity, inclusion, and accessibility within our community.
This commitment is a fundamental value of the University and is crucial in helping us advance our mission, which includes attracting and retaining diverse workforces.
We will continue to create and maintain an environment that allows individuals to discover, belong, contribute, and grow, while honoring the experiences, perspectives, and unique identities of all.
The University of Pittsburgh is an Affirmative Action / Equal Opportunity Employer and values equality of opportunity, human dignity and diversity.
EOE, including disability / vets.
The University of Pittsburgh requires all Pitt constituents (employees and students) on all campuses to be vaccinated against COVID-19 or have an approved exemption.
Visit to learn more about this requirement.
Assignment Category : Full-time regular
Job Classification : Staff.Athletics Marketing Manager
Job Family : Athletics
Job Sub Family : Athletics Administration
Campus : Pittsburgh
Minimum Education Level Required : Bachelor's Degree
Will this position accept substitution in lieu of education or experience : Combination of education and relevant experience will be considered in lieu of education and / or experience requirement.
Additional details about Required Licensure Certification : -Working knowledge of Photoshop and / or other software in the Adobe Suite.
Experience with DAK, ANC, or other videoboard operating software.
Work Schedule : Varies
Work Arrangement : On-Campus : Teams that work on campus, in an office, or in a lab.
Hiring Range : TBD Based Upon Qualifications
Relocation Offered : Yes
Visa Sponsorship Provided : No
Background Check : For position finalists, employment with the University will require successful completion of a background check
Child Protection Clearances : The following PA Act 153 clearances and background checks are required prior to commencement of employment and as a condition of continued employment : PA State Police Criminal Record Check, FBI Criminal Record Check, PA Child Abuse History Clearance.
Required Documents : Resume, Cover Letter
Optional Documents : Not Applicable
Essential Functions : - Works to continually enhance the game day experience for fans and supporters - Works across units internally and externally to ensure cohesion in messaging before, during, and after events - Coordinates with campus constituents for student marketing efforts
Physical Effort : The individual will be required to stand and walk for long periods of time at games and events. He / she will also be required to carry objects up to 25lbs and must be able to successfully communicate and understand instructions.
Computer work, telephone work, game day event work.
PI223564177
Digital marketing strategist
Nesco Resource is seeking a Digital Marketing Strategist in downtown Pittsburgh near the Cultural District. We are looking for an energetic self-starter with a positive attitude.
You will excel in a busy environment and can multi task easily. The ideal candidate will have 3+ years of digital marketing experience with a high aptitude and interest in technology.
Essential Duties :
- Serves as a key player in the research and development of new digital marketing products and the technology needed to support them.
- Maintains strong knowledge of business structure, technology infrastructure platforms, existing technologies, business applications, and future technologies to effectively facilitate collaboration within each department.
- Collaborates with sales and marketing project leads to carry out responsibilities associated with the development of digital marketing products.
- Assist with the development and execution of Alpha Graphics marketing strategy and contribute to lead generation efforts.
- Provides proactive communication to all parties involved in the project through each projects lifecycle.
- Manages project timelines and budgets.
- Develops support materials to assist with sales process.
- Oversees management of resource files and ensures proper archiving.
- Develops and executes marketing strategies for SEO,SEM,social web, and email marketing campaigns.
- Monitors, analyzes, and reports on campaign performance.
- Develops content written and graphic for social media, web, and video channels.
Qualifications :
- Bachelor's degree in marketing, advertising, or related field.
- Proven work experience as a digital marketing strategist or digital marketing manager.
- Experience with SEO / SEM and CRM software.
- Experience implementing and optimizng Google ADwords campaigns.
- Solid knowledge of web analytics tools like Google Analytics.
- Hands on experience with online marketing tools and practices.
- Hands on experiecne with web design and HTML.
- Excellent verbal and written communication skills.
- Strong analytical and project management skills.
- Other duties as assigned.
Nesco Resource and affiliates (Lehigh G.I.T Inc, and Callos Resource, LLC) is an equal employment opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender i dentity, national origin, disability, age, or veteran status, or any other legally protected characteristics with respect to employment opportunities.
COM527
Growth marketing intern
Growth Marketing Intern Growth Marketing Intern Intern Req ID FY S&M #0 Location(s) Pittsburgh, Pennsylvania, USA; Work arrangement(s) Fully Remote (works exclusively from home) Your opportunity
Are you an outstanding, passionate creative ready to jumpstart your career at an exciting, leading-edge, tech company?
As a Growth Marketing Intern at New Relic, you'll join us for a full-time, paid 8week summer internship! You’ll work on real-world projects that will make an impact on our business, and develop practical skills to apply throughout your career.
You will work with one or more teams to develop campaign planning, design and conduct A / B testing, produce analysis of results and deliver content findings.
The work you'll do will allow for collaboration with like-minded creatives with a talent and love for telling stories about New Relic.
What you'll do
- Attend chats with current employees to learn more about their roles, receive advice, and begin to build your network
- Work with a dedicated mentor through our formalized and flexible mentorship program
- Learn about the company and our vision to instrument, measure and improve software
This role requires
- Currently enrolled in an undergraduate Bachelor's program, with an anticipated graduation date between December 3 - June 5
- Familiar with either Microsoft Office or Google Suite
Bonus points if you have
- Strong communication, with an emphasis on written and verbal communications skills
- Ability to organize and prioritize time sensitive tasks, with strong emphasis on quality and client service
- Desire to learn both skills and processes from a bold team that builds upon its diversity
We're looking for bold and passionate people to be a part of our mission to help every engineer do their best work, every day, using data, not opinions, at every stage of the software lifecycle.
We'd love to have you apply, even if you don't feel you meet every single requirement. What's most important to us is finding authentic and accountable people who feel connected to our mission and values, not just candidates who check off all the boxes.
We believe in empowering all Relics to achieve professional and business success through a workforce model called Flex First.
Flex First allows us to work in a variety of workplaces that best support our success, including fully office-based, fully remote, or hybrid.
Read more about Flex First.
Our hiring process
Please note that visa sponsorship is not available for this position.
In compliance with applicable law, all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification.
Note : Our stewardship of the data of thousands of customers’ means that a criminal background check is required to join New Relic.
We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including, but not limited to, the San Francisco Fair Chance Ordinance.
Headhunters and recruitment agencies may not submit resumes / CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes, and will not pay fees to any third-party agency or company that does not have a signed agreement with New Relic.
New Relic is an equal opportunity employer. We eagerly seek applicants of diverse background and hire without regard to race, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities (or disability), age, sexual orientation, veteran status, or any other characteristic protected by law.
Interested in the details of our privacy policy? Read more here.
Estimated Base Pay Range : $ - $
The pay range above represents a reasonable estimate of hourly pay for the listed position. Pay within this range varies by work location and may also depend on job-related factors such as an applicant’s skills, qualifications, and experience.
Wage - midpoint Wage - minimum #LI-CP1 #LI-Remote This field has no functionality and it was added so that we could display the separator above
Specialist Marketing Ops
Job Location : Hershey, PA
Position Description :
The Marketing Operations Specialist plays a key role in supporting product and packaging execution efforts, while also providing top tier DME budget management support.
This position works in multiple systems (SAP, Accolade, WebCenter, Impact Analysis) and partners with internal commercial teams and cross-functional partners to execute item level setup on new product and packaging projects.
This position oversees all DME spending activity for assigned teams, and works directly with Budget Owners, Finance, and the Controller's team to correctly plan, spend, and accrue money according to company policy.
Key Activities / Responsibilities :
- Project Management w / Internal Teams and External Vendors / Agencies
- Vendor / Agency Engagement
- Marketing Vehicle Setup & Execution
- Budget Entry and Project Financial Tracking
- PR / PO Management
- SOW Management
- System Entry & Update
- Embed KPIs into key processes
- KPI Support / Enablement (Near Term)
Skills / Competencies
- Superior project management skills and ability to drive projects to completion
- Strong financial acumen to manage budgets, represent financial liabilities, and track expenses
- Proficiency in MS Excel, MS PowerPoint, and ability to learn new systems
- Ability to collaborate with cross-functional business units, seek common ground and establish alignment on common goals
- Functional marketing knowledge in product and packaging design / development
- Experience working with product / packaging vendors / agencies (e.g., tactical design agencies, POS design / production agencies, fulfillment agencies, comp vendors etc.)
- Overall business knowledge and holistic general management approach
- Strong knowledge of procurement policies and procedures
- Strong communication, negotiating, and organization skills
- Bonus if you have prior experience or knowledge of SAP financial systems or any background in IS, but not required to fill specialist position
Key Interactions :
- Report to : Associate Manager of Marketing Operations
- Internal : Seasons / Occasions Team, Brands, Innovation, Merch COE, PLM, Packaging, Supply Chain, Finance, Sourcing / Procurement
- External : Vendors, agencies
Qualifications
- Education : Bachelor's degree required
- 2-3+ years of related work experience, preferably in CPG on a Commercial Team or in a Commercial Support function
The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
The Hershey Company is an Equal Opportunity Employer - Minority / Female / Disabled / Protected Veterans
If you require a reasonable accommodation as part of the application process, please contact the HR Service Center ([email protected]).