Position Summary

The Marketing Manager is a member of the Campus Services marketing team, primarily responsible for managing NYU Skirball’s marketing strategies, both online and offline.

Oversee and create website content, social media and paid online advertising by leveraging new and existing technologies.

Oversight of design and creation of content for NYU Skirball / NYU Box Office eblasts and promotional events.

Qualifications

Required Education : Bachelor's Degree

Bachelor's Degree

Required Experience :

5+ years experience in marketing and communications with a focus on digital media.

Preferred Experience :

1+ years Experience working with the Tessitura ticketing system an asset. Experience working in a nonprofit performing arts center.

Required Skills, Knowledge and Abilities :

Knowledge of digital communications in a global context, and significant experience using all forms of new media and technologies.

Proficiency with graphics / digital imaging software including Photoshop or Adobe Illustrator and flash. Experience in creating content for Facebook, Instagram, YouTube, etc.

Deep understanding of the online communications production process, including working knowledge of HTML and proficiency with web content management systems.

Ability to use a variety of digital tools-images, video, GIFs, and other forms of multimedia-to tell stories. Ability to work collaboratively across organizational lines.

Strong organizational skills and attention to detail. Ability to present digital / online findings at weekly marketing meetings and effectively meet deadlines.

Marketing Manager Location : New York, US Type : Full-time (Hybrid role, Home / Office - 80 / 20) Experience : 4+ years’ B2B marketing experience Vertical : Digital Role Summary We’re hiring a Marketing Manager to help us build a world-class marketing organization while promoting the eClerx Digital brand and our services across multiple industries in multiple geographies.

Reporting to the CMO and working closely with sales teams and agency partners, you will be responsible for strategic B2B marketing planning and execution for industry-specific services and solutions.

You will develop and execute integrated marketing programs to support all stages of the marketing and sales lifecycle as good building targeted account-based marketing programs.

Key Responsibilities Engage effectively with internal stakeholders to build and maintain an effective marketing strategy to support growth goals for specific industries, services, and solutions Design integrated data-driven multi-channel marketing programs ensuring they operate with maximum efficiency, making the most of available resources Develop account-based marketing campaigns, working with account managers to identify opportunities and the means to reach them Develop and manage an ongoing content marketing and production strategy to support various programs.

Content includes case studies, white papers, news articles, eBooks, videos, interactive demos, infographics, video testimonials, email templates, sales playbooks and battle cards, and PowerPoint presentations Participate in managing content creation for RFP pitch and presentation development Responsible for industry-specific event planning, content creation, reporting, and budgets Create sales enablement tools and artifacts to support sales teams with sales efforts Execute programs in collaboration with internal teams and agency partners Standardize and tune repeatable, scalable automated marketing processes such as lead nurturing to maximize campaign outcomes Produce program analysis and insight to track KPIs against goals Manage and report on the allocated budget Eligibility Requirements 5+ years’ B2B marketing experience Experience in planning and executing digital marketing activities both owned and paid across SEO, SEM, Social, email, and website A proven track record in multi-channel lead and demand generation program development and execution Ability to pivot between high-level strategic thinking and tactical execution Data-driven thinker and decision maker Confident engaging with and influencing stakeholders at all levels Experience managing a substantial budget Comfortable with martech (Salesforce, Hubspot, Google Analytics) Self-starter, able to work autonomously;

aggressive in meeting deadlines and timelines Highly organized with excellent attention to detail Good to have - Experience working across industries / verticals Experienced and knowledgeable about digital marketing, data, and analytics services Experience setting up and running account-based marketing programs Copyediting and / or copywriting skills Powerpoint extraordinaire In the US, the target annual base salary for this role is $70,000-$80,000.

Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.

We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors.

LI-NP1 About eClerx eClerx provides business process management, analytics, and automation services to a number of Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech.

Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India.

eClerx employs 14,000+ people across its global sites in the US, UK, Italy, Germany, and Singapore, along with its delivery centers in India and Thailand.

For more information, visit https : / / jobbio.com / eclerx . eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

We are also committed to protecting and safeguarding your personal data. Please find our policy here . Powered by JazzHR

We are establishing an entirely new category and POV of lingerie, a movement that we call Leisurée. THE ROLE : Performance Marketing Manager The Performance Marketing Manager will be responsible for driving profitable revenue growth across our DTC and Amazon businesses, through the implementation of high-impact acquisition, retargeting, retention and reactivation strategies across our paid media channels.

The ideal candidate has strong expertise and understanding of the paid media channel ecosystem, including Paid Social (Meta & TikTok), Paid Search, and Affiliates Marketing and has developed successful full-funnel media tactics that led to the recruitment of qualified new customers.

This role will report directly to the VP of Growth & Brand Marketing. What You'll Do Media Strategy : Be the main point of contact between the digital marketing agency and the internal team, ensuring comprehensive media briefs, transparency on business & consumer trends, visibility on internal campaigns, product launches & key sales-driving initiatives as well as continued product & brand education Develop a full-funnel paid media strategy to deliver revenue goals, while driving efficient CAC and ROAS, ensuring the recruitment of high LTV customers in partnership with the digital marketing agency Build monthly, quarterly and annual media strategies across DTC and Amazon, broken down at a channel level, rolling up to budget and revenue growth goals in partnership with the digital marketing agency Work with digital media agency to drive continual optimization of campaigns, audiences & creative across Paid Social & Paid Search Have a in-depth understanding of testing approaches including relevant A / B tests as well as incrementality tests at a channel level Develop marketing / media acceleration testing roadmap to drive continual improvement in efficiency & effectiveness of media spend in partnership with media agency and data analyst Manage Affiliate channel strategy, through developing a monthly paid placements and offer roadmap across content, press outlets, influencers, and couponing sites, and active publishers in an effort to maximize profitable channel contribution Monitor & capitalize on emerging channels and trends where appropriate Budgeting & Reporting : Manage daily, weekly & monthly budget pacing and rolling forecast process through ongoing performance monitoring as well spend & revenue tracking Drive re-allocations / optimizations to deliver revenue & acquisition goals in partnership with the digital marketing agency Proactively analyze and report on high level performance metrics (in addition to existing agency reports) to identify incremental areas of opportunity for growth and optimization Present clear and concise channel performance recaps to LT as well key stakeholders on a weekly basis Closely manage the working marketing budget to ensure that campaigns & tactics are executed within budget while delivering ROAS and efficiency targets Cross-Functional & External Partnership : Work hand in hand with the creative team making sure all performance marketing creative assets are built in a data-driven & customer-centric approach through delivering comprehensive & detailed briefs Manage external ad creative video partner, through briefing high performing creative concepts at an audience level, supporting strategic marketing & brand moments Work with the tech team on ensuring seamless channel, source & campaign tracking as we’re transitioning to GA4 Work closely with finance and marketing teams to ensure working marketing budget is tracking towards plan and proactively flag any potential risks, misses or opportunities Develop and maintain productive relationships with external partners, including agencies, tools & platforms Who You Are : You have at least 4+ years of professional experience in growth marketing, preferably with DTC brands Proven track record of driving revenue growth through effective paid marketing strategies and tactics Proficient with e-commerce & media platforms as well as analytical tools & media such as Shopify, Google Analytics, Facebook Ads Manager, TikTok, and Rakuten Strong understanding of DTC e-commerce and digital marketing best practices, including paid social, paid search, affiliates and SEO Strong analytical skills and boldness to bring forward creative, customer-centric and disruptive thinking through breakthrough marketing briefs, strategies and ideas Data-driven leader who can analyze multiple streams of information and develop a cohesive strategy High proficiency in evaluating marketing performance and strong sense for industry benchmarks across CPM, CPA, CPC, CAC, LTV etc.

Deep channel expertise & insights to drive strategy across all paid channels, including Paid Social, Paid Search, Affiliates as a priority.

Programmatic Display, Video, TV, OTT, Audio / Podcast, Influencers, Partnerships, Referral knowledge is a plus Experience managing large media budgets Strategic thinker who can flex between long-term vs.

short term planning and is reactive to day-to-day optimizations as well as shifts in direction Highly collaborative & team oriented : able to develop strong working relationships with marketing & creative teams, tech teams, finance teams, external partners etc.

Action-oriented, agile, nimble and moves quickly to get things done MUST BE LOCATED IN NYC AND ARE ABLE TO WORK IN OFFICE 1-2 DAYS PER WEEK.

The expected pay range for this position is $95,000 - $115,000 annually. Actual pay will be determined based on experience and other job-related factors permitted by law. #LI-Hybrid Powered by JazzHR

About EVER / BODY

About The Role

Core Responsibilities

• Lead the content briefing, content calendar, scheduling, posting and community management for all social media content on Instagram, TikTok and LinkedIn
• Oversee management of the brands influencer program, including outreach to new influencers identified by PR agency, retaining high performing influencers for repeat visits, tracking posts, providing content for paid media to growth team and tracking and reporting of results
• Manage the calendar of activities for New Center Openings to build community, drive WOM and build B2B relationships in partnership with the center manager
• Own the planning and execution for offsite and in-center invents, including the creation of a playbook and checklist, creation of marketing materials and branded swag

Supporting Role

• Support on PR initiatives including the scheduling of VIP editor appointments, and supporting on press moments such as events or new center opening activations
• Support on development of materials for center or internal brand initiatives from operations, education, people and retail teams

Timelines and Reporting

• Own and maintain all necessary resources & decks in preparation of and for weekly cross-functional meetings and major marketing milestones
• Lead post-campaign reporting, creating scorecards and cross-functional KPI reports to provide insights and learnings that help inform future strategies and marketing plan
• Guide the calendar and end-to-end timeline for all marketing initiatives, grounded in driving cross-functional collaboration to deliver a best-in-class omnichannel customer experience

Experience & Skills Needed For Success

• 3-5 years of high performance work experience, including experience with brand marketing
• Bachelors degree
• Excellent cross-functional collaboration skills
• Strong project management skills with the ability to manage multiple projects and the desire to bring structure to undefined procedures
• Strong presentation skills and ability to synthesize findings into digestible forms
• Elevated level of professionalism, a fast thinker with strong problem-solving skills
• Ruthless prioritizer, with ability to adjust priorities on the fly as business needs evolve
• Impeccably organized, with an uncanny attention to detail
• Crisp verbal and written communicator, open to feedback
• Enthusiastic and creative with a go-getter attitude

Pay & Perks :

• Competitive compensation; including bonus potential
• Employer discount for Ever / Bodys beauty services and products
• Medical, dental, and vision insurance, for full time staff
• One Medical Membership and Commuter benefits
• Salary Range : $75, to $90,

LightBox is a leading provider of data and workflow solutions across commercial real estate and location intelligence. Our solutions deliver the depth, speed and accuracy that enable insights to over 50,000 brokers, 1,000 banks and lenders, 1,000 law firms and 5,000 environmental consulting and engineering firms.

At LightBox, we strive to not only equip confident, data-driven decisions across sectors, but to also enrich lives by bringing people, information, and technology together.

As a company with a wide range of clients, we believe a diverse workforce is crucial to success. Our commitment to inclusion across race, gender, age, religion, identity, and experience is the foundation upon which we operate and connect with our customers and the communities in which we work.

With our expertise, we produce the best available data, workflow tools, technology, and analytics to support everyone making a real estate decision.

There has never been a better time to make an impact and we invite you to join us on this journey. Position Overview

We are seeking a Content Marketing Manager to own, execute, and scale our marketing communication strategies and drive the development of LightBox marketing content.

The successful candidate is a self-starter, passionate about content creation, with proven experience in increasing awareness, adoption, and engagement of products or services among B2B audiences at scale through content.

You will work cross-functionally, collaborating with multiple teams to define customer personas and appropriate messaging across all stages of the customer journey.

You will also be responsible for developing and measuring content and assets across our marketing channels. You will be data-driven and own content testing and measurement, optimizing for what drives engagement, and reporting on content marketing ROI.

To be successful in this role, you will need to establish clear processes, have strong creative and writing abilities, drive appropriate prioritization, be effective in communicating internally (to stakeholders) and externally (to customers), and define, document, and implement best practices in content and digital asset creation and management.

What you will do and achieve

• Develop and execute content marketing strategies that drive awareness, adoption, and engagement.
• Collaborate with team members to brainstorm and research subjects for content that will target audiences and drive awareness for LightBox.
• Influence and maintain the editorial calendar to ensure projects are completed on time.
• Work with product marketing managers to drive the development of messaging, value propositions, marketing content, and go-to-market strategies for the various LightBox business units (BUs).
• Scale content programs and work with internal / external partners and subject matter experts to define and drive key messages for content, grow touchpoints, and improve content creation efficiency to support team goals.
• Define and implement new mechanisms for measuring impact and performance of content, optimize for improvement, and surface insights for content development and prioritization.
• Recommend best practices and proactively recognize opportunities to reuse, repackage and optimize content to maximize return on the company's content investment.
• Continually raise the bar on development of compelling, data-driven storytelling with a brand and customer focus.
• Support marketing and sales teams in the development of new content across available channels including but not limited to articles, reports, blogs, guides, presentations, content for webinars, web copy, email, collateral, video, and social channels.
• Manage a team of freelance writers and creative resources, assigning and editing work and ensuring content is well-researched, maintains brand style and voice, and all deadlines are met according to publication schedules.
• Leverage SEO recommendations to develop content ideas and optimize content.
• Partner with marketing automation to analyze website traffic and customer engagement metrics.

This is an exempt position within the $100K to 110K range based on a 40-hour work week.

Who you are

Education

BA preferred (will accept candidates without a degree with relevant industry experience)

Experience

• 5+ years B2B, SaaS marketing communications experience, CRE industry experience preferred.
• Knowledge of keyword placement and SEO best practices.
• Bachelor's degree in marketing, business, or other related field or equivalent experience.
• Strong ability to effectively communicate complex ideas at different stages in the customer buying journey.
• Ability to create compelling sales collateral, marketing material, review and provide constructive feedback to improve content across the team.
• Proven track record establishing program(s) end-to-end, from the ground up.

Key Knowledge & Skills

• Strong editorial background and proofreading skills, as well as experience adhering to AP style guides.
• Experience writing and optimizing copy and managing 10+ concurrent campaigns.
• Ability to quantify ROI on content marketing efforts.
• Strong project and relationship management skills.
• Experience with Salesforce, Pardot, Canva, Monday (or similar project management tool), Adobe Creative Suite, Qualtrics, WordPress, Wisita, and Sprout Social, preferred.

Core Competencies

• Proven creative thinker that can generate and execute innovative marketing ideas for integrated campaigns.
• Experience managing cross-team collaboration and communication in a matrix organization.
• Proven ability to identify, analyze, and solve ambiguous problems independently with an extreme attention to detail.
• Outstanding organizational skills and the ability to manage multiple projects with competing deadlines.
• Ability to promote / sell ideas persuasively using data.
• Organizing and managing creative and content assets.

LightBox's Diversity Commitment :

LightBox is fully committed to employing a diverse workforce and creating an inclusive work environment that embraces everyone's unique contributions, experiences, and values.

We believe in unity in diversity and offer a collaborative work environment that encourages creativity, initiative and professional growth and provides a competitive salary and benefits package.

We are better together when we support, recognize, and embrace our differences.

This job description is a general listing of the required tasks and expectations of the position and in no way implies that the duties listed above are the employee's only responsibilities.

The employee is expected to perform other tasks, responsibilities and training as instructed by their supervisors. Duties and responsibilities may change at any time with or without notice.

This position may require additional hours outside of the standard work schedule including occasional holiday, evening and / or weekend hours in order to meet deadlines or to accommodate customers.

LightBox and all its holding companies are an equal opportunity / affirmative action employer. It is the policy of the LightBox and its holding companies to prohibit discrimination of any type and to afford equal employment opportunities to employees and applicants, without regard to race, color, religion, sex, national origin, age, disability, or veteran status.

NO TELEPHONE CALLS OR AGENCY SOLICITATION PLEASE.