Digital marketing manager

Full-time

Key responsibilities

  • Contribute to and execute the global marketing strategy to increase qualified inbound lead generation
  • Plan and drive execution of marketing campaigns in product marketing, field marketing, website, SEO, PPC, social media, events and email, in collaboration with the Director of Marketing
  • Monitor, report and assess performance of marketing campaigns against KPIs and ROI
  • Create, and oversee freelancer development of, content for use in product marketing, sales collateral, SEO articles, PPC adverts, social media posts, landing pages and emails
  • Maintain and update the Yieldify website via WordPress in collaboration with internal teams
  • Monitor website performance and contribute to new strategies to increase inbound lead generation
  • Identify market trends and insights, and optimize performance based on those insights
  • Manage Hubspot CRM, ensuring the business keeps accurate data in line with GDPR
  • Demonstrate strong analytical ability to evaluate the end-to-end customer experience of Yieldify audiences across multiple channels and touch points
  • Collaborate with and manage agencies and other vendor partners

Qualifications

We’re looking for someone with :

  • 5+ years’ B2B martech experience with a track record of driving growth through digital marketing
  • Extensive marketing experience, with skills across organic, paid and event channels
  • Exceptional written and oral communication skills
  • Experience using marketing tools including HubSpot CRM, Ahrefs, WordPress, Google Analytics, Google Ads, Google Search Console
  • Bachelor’s degree
  • Team player with excellent stakeholder management skills to drive projects
  • Ability to prioritize and implement multiple projects and meet strict deadlines

Salary Range : $50k - $58k

Additional Information

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services.

Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions.

We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements.

Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.

Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC :

  • Culture :
  • DE&I :
  • CSR :
  • Life at Epsilon :

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly.

If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.

Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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Digital marketing manager

Yieldify logo New York, NY
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Key responsibilities

  • Contribute to and execute the global marketing strategy to increase qualified inbound lead generation
  • Plan and drive execution of marketing campaigns in product marketing, field marketing, website, SEO, PPC, social media, events and email, in collaboration with the Director of Marketing
  • Monitor, report and assess performance of marketing campaigns against KPIs and ROI
  • Create, and oversee freelancer development of, content for use in product marketing, sales collateral, SEO articles, PPC adverts, social media posts, landing pages and emails
  • Maintain and update the Yieldify website via WordPress in collaboration with internal teams
  • Monitor website performance and contribute to new strategies to increase inbound lead generation
  • Identify market trends and insights, and optimize performance based on those insights
  • Manage Hubspot CRM, ensuring the business keeps accurate data in line with GDPR
  • Demonstrate strong analytical ability to evaluate the end-to-end customer experience of Yieldify audiences across multiple channels and touch points
  • Collaborate with and manage agencies and other vendor partners

Qualifications

We’re looking for someone with :

  • 5+ years’ B2B martech experience with a track record of driving growth through digital marketing
  • Extensive marketing experience, with skills across organic, paid and event channels
  • Exceptional written and oral communication skills
  • Experience using marketing tools including HubSpot CRM, Ahrefs, WordPress, Google Analytics, Google Ads, Google Search Console
  • Bachelor’s degree
  • Team player with excellent stakeholder management skills to drive projects
  • Ability to prioritize and implement multiple projects and meet strict deadlines

Salary Range : $50k - $58k

Additional Information

When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services.

Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions.

We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements.

Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.

Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC :

  • Culture :
  • DE&I :
  • CSR :
  • Life at Epsilon :

Great People Deserve Great Benefits

We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly.

If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.

Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

LI-SJ1

REF197513A

Full-time
APPLY

Digital Marketing Assistant

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SourcePro Search is conducting a search for a motivated Marketing and Communications Technology Assistant for our top-rated global law firm client in their New York office.

The ideal candidate will help oversee the technology platforms and content delivery systems that convey the firm's capabilities and experience across practices, industries, and regions.

The Technology Assistant creates and maintains online content for the firm and serves as a key liaison between the department and firm personnel globally.

The position involves working with the firm’s digital platforms and supporting the creation and management of content on the firm's website.

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One to two years of experience in legal or professional services marketing, communications, business development or related field.

Law firm / professional services or marketing experience a plus.

  • Bachelor’s Degree in Marketing, Communications, journalism, English or related field desired.
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Experience with the latest iteration of Google Analytics (GA4) a plus.

  • Ability to quickly learn and utilize esoteric legal concepts in content marketing and brand positioning efforts.
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Secaucus, New Jersey

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The Digital Marketing Coordinator will be responsible for the execution, maintenance, and assistance in day-to-day management, execution and reporting of various digital marketing channels.

This position will also responsible for managing digital assets, site updates, promotional alignment across all digital channels, cross functional collaboration and work closely with agency / vendor partners.

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  • Bachelor’s degree in marketing or related field
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  • Demonstrated ability to work with external agencies and manage day-to-day interactions
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  • Strong knowledge and understanding of the digital media landscape, relating to retail and / or an industry similar
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Director digital marketing

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Logistics at full potential.

At GXO, we’re constantly looking for talented individuals at all levels who can deliver the caliber of service our company requires.

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Logistics at full potential.

At GXO, we’re constantly looking for talented individuals at all levels who can deliver the caliber of service our company requires.

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Pay, Benefits And More.

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  • Bachelor’s degree or equivalent related work or military experience
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  • Email marketing experience
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Senior Director, Digital Marketing

REFORM Alliance New York, NY
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Senior Director, Digital

Office Location : New York, NY

Reports to : Chief Marketing Officer

Organization Overview :

REFORM is committed to transforming probation and parole throughout the United States by changing laws, systems, and culture.

The organization is working to replace America’s criminal justice system with a restorative approach that is fair, accountable and invested in rehabilitation.

Our goal is for people to reenter society with dignity, create meaningful pathways to work and equip them with the tools to succeed all while making families and communities safer and stronger.

  • REFORM was founded in the wake of the #FreeMeek movement. The Board includes award-winning recording artist Meek Mill ; Fanatics executive chairman Michael Rubin ;
  • Arnold Ventures co-founder Laura Arnold ; entrepreneur and business mogul Shawn JAY-Z Carter ; Kraft Group CEO and New England Patriots owner Robert Kraft ;
  • Galaxy Digital CEO and founder Michael E. Novogratz ; Vista Equity Partners founder, chairman, CEO Robert F. Smith ; Brooklyn Nets co-owner, businesswoman, investor, and philanthropist Clara Wu Tsai ;

and co-founder and co-CEO of the Chan Zuckerberg Initiative, Priscilla Chan . Veteran criminal justice advocate Robert Rooks leads the organization as CEO.

Overview

The Senior Director, Digital will set the overall digital marketing strategy that drives awareness, engagement, membership and supports bill passage.

The ideal candidate is a digital subject matter expert and experienced leader, with knowledge of how to build a roadmap for digital expansion across channels, while implementing accelerated online growth with an in-house team.

The Senior Director will be an experienced and innovative professional with the skills to advance our organization’s agenda, increase REFORM’s awareness and visibility, and expand our constituency through active engagement with our community, members and partners.

This position will report to REFORM’s Chief Marketing Officer and will be a key member of REFORM’s Marketing team.

Responsibilities :

  • Own digital department strategy and roadmap
  • Lead the Digital team by inspiring them, removing roadblocks, and helping them find a path to success.
  • Own relationships with digital leadership across board members and other key digital influencers
  • Oversee the management of the digital marketing budget to ensure every dollar is being used to maximum effectiveness and incorporate donated services and media (e.g. Google Grants)
  • Strengthen governance, processes, systems, toolkits, training and integrations.
  • Define and diversify content strategy with an approach scalable and adaptable for bi-partisan segments / cohorts, operations of content development and dissemination in alignment with channel strategy, and oversight of editorial calendars
  • Maximize the creation of data-driven digital content in alignment with business goals, which requires defining and meeting KPIs and an understanding of data sources, marketing tech capabilities and how performance data turns into actionable insights
  • Support and mentor the team in making real-time decisions that move at the speed of culture.
  • Oversee Reform’s social channels, email / text, website, landing pages, digital toolkits, CEO’s social channels and digital influencer strategies.
  • Responsible for the accuracy of all information across digital channels; working cross-team for content and ensuring controls are in place.
  • Oversee digital fellowship program strategy and team programming.
  • Support storytelling through innovative recommendations in digital acquisition, social and distribution strategy. Operationalize and oversee any digital support necessary.
  • Responsible for overseeing small, selective digital media projects (without an agency).
  • Partner with cross-functional teams to ideate and develop 360 activations for digital.
  • Work with the Advocacy team to deliver on state and district specific needs that supports community building, coalition work and bill passage.
  • Manage external agencies and consultants as needed, oversee any digital contracts with CMO.

Skills and Qualifications

  • 8-10+ years in digital marketing with at least 5 years in a strategic, leadership role with team oversight
  • Bachelor’s Degree in related field
  • Demonstrable experience in setting digital strategy, implementing successful digital marketing efforts and content creation with an in-house team.
  • Dynamic people leadership, excellent communication skills, with the ability to effectively communicate at all levels of the organization, from executives to team members and fellows.
  • Strong team management with demonstrated ability to lead, manage, mentor, and coach people from diverse backgrounds.
  • Strategic, forward thinking, creative, highly analytical and can anticipate trends
  • Expert knowledge of social media ad platforms and organic algorithm biases (LinkedIn, Facebook, Instagram, Twitter, YouTube, TikTok, etc.

and how changes impact performance

  • Proficiency in Google Analytics and working knowledge of social media ad manager tools
  • Highly collaborative with ability to influence cross-functional teams, partners, etc.
  • Strong attention to detail and motivated by working in a high-growth, fast-paced and iterative environment; ability to flex and move quickly while staying organized.
  • Track record for highly effective content and acquisition strategies without large media budgets
  • Ability to build budgets with justification and validated assumptions to explain impact and ROI
  • Some experience with the following digital tools or similar : Salesforce, W ordPress, Sprout Social, Canva, and Salsa Engage
  • Creative eye toward thumb-stopping content creation
  • Working knowledge of our main collaboration tools; Asana and Google suite is preferred.
  • Experience in Criminal Justice, Congressional office, non-profit or similar environment is preferred.
  • Passionate about REFORM’s work and strong interest in criminal justice reform is required.

Salary + How to Apply

Salary range for this position : $145,000 - $185,000

At REFORM Alliance, we strive to move hearts and minds to create a more humane criminal justice system. This requires us to maintain a company culture that values employee individuality and community development.

We are committed to fostering an environment that is inclusive, empowering and globally minded. We firmly believe that diversity in gender, race, ethnicity, sexual identity, cultural background, religion, disability and age produces ideas and perspectives that make our efforts stronger for people unjustly in the system and make our company a better place to work.

Our leadership team is committed to embedding diversity and inclusion into everything we do and how we lead.

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Full-time
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