Job Title : Social Media Manager Job Location : Chicago, IL Job Type : Full Time

Job Requirements :

• 5+ years of in-house or agency experience in social media marketing with responsibility for developing content that drives measurable audience growth and engagement
• Experience across all social platforms, including : Facebook, Instagram, TikTok, Snapchat, and LinkedIn
• Experience in scoping projects, providing forecasts, and driving ongoing process improvement
• Experience in managing and driving online social communities

Social Media Manager

Innovator In MedSpa-Beauty Space - Seattle, WA, or potentially NYC, LA, Miami, Nashville, Chicago, Houston or Dallas

Full Time / Direct Hire

The Hired Guns are seeking a Social Media Manager with strong conversion funnel experience to drive lead generation via social channels largely Instagram, Facebook Messenger and Facebook Groups for our client, a fast-growing Luxury Med Spa.

Nitty Gritty

With offices in 8 major cities (and growing to 24) this Luxury Med Spa brand is building a national following (think : DryBar + Soul Cycle).

Your role, should you choose to accept it, is to take everything that you’ve learned in Social Media and apply it to convert active fans of the brand into booked appointments.

You’ll be charged with nurturing leads out of your assigned social platforms, getting their contact information via DM and then introducing them to an inside sales team to take it from there.

Your main KPI will be based on your ability to increase the number of booked consultations.

To do this, you’ll undertake the familiar task of engaging followers to represent the voice of the brand : smart, empathetic, reassuring, engaging.

This is a luxury brand, so your content needs to be savvy and bespoke for the customer.

Instagram and Facebook are your main sandboxes, with a focus on Facebook Groups. Why is this? Because the company’s Before & After photos generate massive awareness and interest and create incredible buzz, which means leads.

What Success Looks Like

As the Social Media Manager for this beauty brand, you’ll be wooing the 20% of customers who bring in 80% of results. This business is looking to eliminate flaky patients who book appointments but never show, so your cultivation of a community will attract serious interest instead of fence-sitters.

By putting them at ease and answering their questions, you’re like a knowledgeable friend who shows them the decision they’ve already made whether that’s yea or nay.

Help them realize where they’re at, and you’re helping this company focus its energy.

Hired Gun Profile

The ideal candidate has a proven track record growing social activation, engagement and commerce via Linkedin and Facebook for female-focused brands especially beauty or wellness.

They have a mass-tige demographic of women 25-54 with high disposable income.

You’re not selling toasters here; you want patients 100% onboard with the service offered into a no-pressure consultation.

Lukewarm customers are welcome, but you don’t want to push anyone who’s not ready. Your job is to help, not herd.

You believe AI has its place to quickly answer questions and execute functions any time of the day, but also that nothing can ever replace the human interaction, especially in a field as delicate as personal appearance.

Customers are trusting you with their very selves, and you want them to know and feel that you care about them as people.

Yeah, it’s a tightrope, but you’ve got this. You’ve done social commerce work before from in-house.

You have a plan for lead generation without paid social that’s your coworker’s turf, and it wouldn’t be polite to tread.

Or your plan includes lead gen and you just clicked that link for a better fit.

Inside Skinny

The management team of the company is tenacious and they’re going to be looking for someone who is equally eyes-on-the-prize.

This is a rocketship, where you get to drive a lot of the scaling quotient.

All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, creed, age, sexual orientation, veteran status, marital status, disability, or any other status protected by applicable law.

As a Social Media Manager, you will create appropriate and engaging content across various social media platforms for 160 Driving Academy.

We are looking for someone who will find creative new ways to engage with the public, improve our social media presence, and increase public knowledge of the company by :

• Consistently filming new content
• MUST have strong experience with SPROUT
• Monitoring messages from followers and responding appropriately
• Monitoring comments on posts to keep all social media pages professional in nature
• Effectively purchasing ads on various social media platforms to boost social media posts and increase following
• Staying up to date with new social media outlets and creating profiles when necessary
• Phasing out old and outdated posts
• Following pages relevant to our business and ensuring the accounts we interact with are appropriate and professional
• Remaining in constant contact with other departments within the organization to film and post events and other interesting content

Essential Duties and Responsibilities :

• Advertisement design
• Work with other members of the social media / graphics team
• Diversify the advertisements
• Create advertisements appropriate for the specific platform while maintain the same message on each outlet
• Produce audio advertisements
• Write and evaluate scripts
• Analyze audio
• Ensure advertisements are aligned with company goal.
• Create content for all social media platforms including (but not limited to) Snapchat, Facebook, Instagram, and TikTok.

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The Social Media Coordinator is responsible for developing content across Habitat Chicago’s and ReStore Chicago’s social media channels and working with the Senior Marketing & Communications Manager to implement an effective strategy to help improve organizational awareness, recruit program participants, increase ReStore sales, and communicate our vision, messaging, and storytelling aims.

Key Responsibilities :

Content Creation (80%)

The Social Media Coordinator will create unique and engaging content for Habitat Chicago and ReStore Chicago’s social media platforms ( Facebook, LinkedIn, Instagram, Twitter, and YouTube).

Draft and schedule engaging content to promote Habitat Chicago’s events, programs, and corporate partners.

Plan and project manage graphics and / or video content for social media posts with the Marketing & Communications team (or design and edit social post graphics / video, depending on experience).

Create, run, and monitor social media ad campaigns to support our programs in participant recruitment Check all social media platforms regularly and respond to comments and direct messages promptly.

Interact with partners and prospective partners’ pages to maintain positive and active presence. Ensure all content is accessible ( writing alt text, captions for videos, etc.

consent has been received from subjects, and original authors (photographers) are credited. Take photographs, videos, and other engaging content for ReStore Chicago to boost sales, increase exposure, enhance its reputation, and link it to Habitat Chicago’s mission.

Be onsite at events and community engagements to document our work.

Work collaboratively with the other members of the Marketing & Communications team to promote our organizational storytelling goals.

Strategy Development (15%)

Collaborate with the Marketing & Communications team members to develop a compelling and results-driven social media strategy for Habitat Chicago and ReStore Chicago.

Work collaboratively with Senior Marketing & Communications Manager to develop a social media calendar and organizational strategy to increase viewership and followers, drive ReStore sales, and effectively and clearly communicate the organization’s mission and vision across all our social platforms.

Track social media analytics to evaluate effectiveness and drive improved strategy.

Teamwork (5%)

As a key Development Team member, contribute to our organizational health through enthusiastic collaboration, leadership, and personal integrity.

Maintain a team first outlook, supporting the success of the team and the mission in attitude, ideas, and actions; lead by example and with active, creative input for growing and improving the organization.

Contribute enthusiastically to all organizational events, helping as necessary with set up / take down, management, networking, various tasks, etc.

Engage with all members of team, program participants, and core volunteers.

Requirements :

Required Knowledge, Skills & Abilities

Deep knowledge of and experience with social media platforms including Facebook, LinkedIn, Instagram, YouTube, and Twitter

High level of computer literacy, including familiarity with Microsoft Office and CRM systems (Salesforce preferred).

Graphic design and typography skills a plus but not required.

Familiarity with the Adobe Creative Suite a plus but not required.

Excellent writing, analytical, storytelling, and research skills.

High level of creativity and innovation with content conceptualization.

Self-motivated, detail oriented, highly organized.

Personable, customer-oriented; ease with working with others.

Must work well under pressure and with changing priorities.

Enthusiasm for nonprofit marketing & communications work and willingness to proactively seek best practices and new ideas.

Commitment to problem solving, continuous improvement, curiosity and personal development.

Understanding and enthusiasm for Habitat for Humanity philosophy and willingness to advocate its mission.

Education and Experience

Bachelor’s degree or equivalent combination of education and experience required.

2+ years of marketing / communications experience, including but not limited to social media.

Experience with successful project management and effectively leading projects start to finish.

Full-time ; 8am-4pm plus occasional evenings and weekends as required.

Compensation : Hourly position ranging from $ $, depending on experience. 30+ vacation / sick / personal days per year. 90% employer paid health insurance;

access to dental, vision, life and 401k plans.

To Apply : Please submit compelling cover letter and resume to with Social Media Coordinator - Your Name in the subject line by 7 / 215023.

Successful applicants will be contacted for interviews.

LI-DNI

Overview : Habitat for Humanity Chicago (Habitat Chicago) is a nonprofit organization that works to champion healthy neighborhoods by investing in resident priorities, supporting homeownership, and building quality homes.

We believe in a world where everyone has a decent place to live, and we invite people of all backgrounds to work towards this vision together in our three focus neighborhoods of West Pullman, Greater Grand Crossing, and Austin.

Position Summary : The Social Media Coordinator is responsible for developing content across Habitat Chicago’s and ReStore Chicago’s social media channels and working with the Senior Marketing & Communications Manager to implement an effective strategy to help improve organizational awareness, recruit program participants, increase ReStore sales, and communicate our vision, messaging, and storytelling aims.

Key Responsibilities :

Content Creation (80%)

The Social Media Coordinator will create unique and engaging content for Habitat Chicago and ReStore Chicago’s social media platforms (I.

e. Facebook, LinkedIn, Instagram, Twitter, and YouTube).

• Draft and schedule engaging content to promote Habitat Chicago’s events, programs, and corporate partners.
• Plan and project manage graphics and / or video content for social media posts with the Marketing & Communications team (or design and edit social post graphics / video, depending on experience).
• Create, run, and monitor social media ad campaigns to support our programs in participant recruitment Check all social media platforms regularly and respond to comments and direct messages promptly.

Interact with partners and prospective partners’ pages to maintain positive and active presence. Ensure all content is accessible (i.

e. writing alt text, captions for videos, etc.), consent has been received from subjects, and original authors (photographers) are credited.

Take photographs, videos, and other engaging content for ReStore Chicago to boost sales, increase exposure, enhance its reputation, and link it to Habitat Chicago’s mission.

• Be onsite at events and community engagements to document our work.
• Work collaboratively with the other members of the Marketing & Communications team to promote our organizational storytelling goals.

Strategy Development (15%)

Collaborate with the Marketing & Communications team members to develop a compelling and results-driven social media strategy for Habitat Chicago and ReStore Chicago.

• Work collaboratively with Senior Marketing & Communications Manager to develop a social media calendar and organizational strategy to increase viewership and followers, drive ReStore sales, and effectively and clearly communicate the organization’s mission and vision across all our social platforms.
• Track social media analytics to evaluate effectiveness and drive improved strategy.

Teamwork (5%)

As a key Development Team member, contribute to our organizational health through enthusiastic collaboration, leadership, and personal integrity.

• Maintain a team first outlook, supporting the success of the team and the mission in attitude, ideas, and actions; lead by example and with active, creative input for growing and improving the organization.
• Contribute enthusiastically to all organizational events, helping as necessary with set up / take down, management, networking, various tasks, etc.
• Engage with all members of team, program participants, and core volunteers.

QUALIFICATIONS

Required Knowledge, Skills & Abilities

• Deep knowledge of and experience with social media platforms including Facebook, LinkedIn, Instagram, YouTube, and Twitter
• High level of computer literacy, including familiarity with Microsoft Office and CRM systems (Salesforce preferred).
• Graphic design and typography skills a plus but not required.
• Familiarity with the Adobe Creative Suite a plus but not required.
• Excellent writing, analytical, storytelling, and research skills.
• High level of creativity and innovation with content conceptualization.
• Self-motivated, detail oriented, highly organized.
• Personable, customer-oriented; ease with working with others.
• Must work well under pressure and with changing priorities.
• Enthusiasm for nonprofit marketing & communications work and willingness to proactively seek best practices and new ideas.
• Commitment to problem solving, continuous improvement, curiosity and personal development.
• Understanding and enthusiasm for Habitat for Humanity philosophy and willingness to advocate its mission.

Education and Experience

• Bachelor’s degree or equivalent combination of education and experience required.
• 2+ years of marketing / communications experience, including but not limited to social media.
• Experience with successful project management and effectively leading projects start to finish.

Successful Habitat team members share the following characteristics

• Mission Driven : Mission first. We center neighborhood priorities in our relationships, decisions, and actions to advance our shared goals of affordable homeownership and neighborhood health.
• Collaboration : We are stronger together. We encourage, welcome, and integrate varied perspectives with intention.
• Adaptability : We listen and adjust. We are curious about and responsive to change, and innovative in our solutions.
• Trust : We do what we say we will do. We engage in relationships honestly and with integrity, holding ourselves accountable for our decisions and actions as a reliable partner / presence.
• Equity : We promote access and opportunity. We value diversity, create inclusive spaces, and tailor efforts to prioritize practices and resources that meet unique needs, disrupting the harm of racism and other systems of oppression.
• Respect : We listen to foster understanding. We recognize the inherent worth and value of every individual and honor the various gifts, talents, and perspectives each person brings.

POSITION DETAILS

Reports To : Senior Marketing & Communications Manager

Hours : Full-time; 8am-4pm plus occasional evenings and weekends as required.

Environment : This role is primarily based in our main office but spends at least one day per week on site at the ReStore and at our build site locations frequently.

Commuting up to 50% per week is required for this role.

• The Habitat Chicago office is located at 1100 W Cermak Rd. in Chicago. It is accessible by car or by public transit. This position will have a desk, laptop computer, and phone line in an open office environment.
• Habitat Chicago ReStore is located at 6040 N. Pulaski Rd. in Chicago. It is accessible by car or by public transit. This position will have a shared desk and phone line in an office.
• Our active construction sites are currently located in the Chicago neighborhoods of West Pullman and Greater Grand Crossing.

The sites often have rough and uneven terrain. Work may be done indoors or outdoors in all types of weather.

Conditions : Must be able to lift 25 pounds and work at a computer for long periods of time.

Compensation : Hourly position ranging from $20.00- $22.00 / hour, depending on experience. 30+ vacation / sick / personal days per year.

90% employer paid health insurance; access to dental, vision, life and 401k plans.

FLSA Status : This position is as a Non-Exempt Employee . Employees in positions determined to be non-exempt, as defined by the FLSA and the Department of Labor regulations, are eligible to receive overtime pay at the rate of one and one-half times the regular hourly rate for all hours worked over 40 in a payroll week.

Training : The position will begin with an onboarding period to become familiar with the organization’s work and policies;

they will be trained on the specifics of the role through a combination of in-person, online and written trainings and will be expected to take the initiative to review materials as needed and seek understanding of new developments in order to perform their responsibilities.

To Apply : Please submit compelling cover letter and resume to [email protected] with Social Media Coordinator - Your Name in the subject line by 7 / 21 / 2023.

Successful applicants will be contacted for interviews.

Habitat for Humanity Chicago values a diverse and inclusive workplace and strongly encourages women, people of color, LGBTQ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.

Habitat for Humanity Chicago is an Equal Opportunity Employer. This organization does not and will not discriminate in employment and personnel practices on the basis of race, sex, age, handicap, religion, national origin or any other basis prohibited by applicable law.

Flexible work from home options available.