Marketing Communications Specialist

Full-time

Sony Electronics Inc. is looking for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe.

In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity and Inclusion.

In addition, our team members enjoy innovative work-life balance opportunities including a hybrid home / office workplace, monthly Free Fridays , and early shutdowns on Fridays throughout the year (including half-days during the summer).

So, if you want to join a Best Place to Work company and make the world say wow, let's talk.

Looking to grow your career ? Being a Sony person means you are part of a global brand with global career opportunities .

Write your next chapter with us.

We strive to help our colleagues grow and develop before recruiting new talent to our open positions, whenever possible.

It all starts here. If this role matches your ambitions and skillset, start the journey here and apply. Take a look at our other open positions too.

Our many opportunities can lead to infinite possibilities .

Sony is looking for a Community Marketing Specialist who understands a breadth of digital channels and who is at ease working in a fast-moving environment and has experience growing SaaS market share in a product-led growth company.

Working with cross-functional teams, you will support and execute marketing strategies to grow awareness, community, adoption, and engagement for Sony’s Ci Media Cloud (www.cimediacloud.com).

As Community Marketing Specialist at Ci Media Cloud, you will be responsible for nurturing and engaging our online community while driving brand awareness and user education.

Your primary responsibilities will include :

Responsibilities :

Community Management :

Engage with the Ci community on social media platforms, by providing timely responses, updates, and fostering conversations.

Monitor and respond to reviews on various platforms, ensuring excellent customer experiences and addressing any concerns or feedback.

Identify and prioritize requests for new self-serve help resources and guidance to empower users to find solutions independently.

Collaborate closely with the Customer Success team to align community efforts with customer needs and provide a seamless user experience.

Social Media :

Work with Content Specialist to craft engaging social media content

Perform social monitoring for trends, competitive positioning, and industry news

Collaborate with Sony’s social teams to promote Ci on Sony Pro channels globally

Influencer and Ambassador Engagement :

Assist in managing the influencer program, identifying, and nurturing relationships with influencers and ambassadors to amplify our brand reach and generate advocacy.

Collaborate with the Imaging team on campaigns and opportunities, leveraging influencers to create engaging content that aligns with our brand.

User Education :

Take ownership of the Ci Academy, serving as the project manager for educational content development and maintaining the Learning Management System (LMS) platform.

Coordinate the development of additional educational collateral, such as tutorials, guides, and webinars, to support user education initiatives.

Identify areas on the Marketing site where educational content can be promoted to enhance user knowledge and engagement.

Minimum Qualifications :

Bachelor’s Degree, preferably in marketing, communications or business management, or equivalent experience in lieu of degree

1-3 years working in community marketing within technology, media, or similar verticals

Experience in social media community management, including engaging with users, addressing inquiries, and moderating conversations.

Familiarity and experience with influencer marketing, including identifying, engaging, and maintaining relationships with influencers and ambassadors.

Experience with various digital marketing channels (e.g., email, website optimization, paid media, social, video, blog, etc.

or working with eCommerce companies and digital agencies

Preferred Qualifications :

Ability to work directly with creatives, product, and communications teams to partner on campaigns

Preferred experience in training and education design or working with Learning Management Systems (LMS), demonstrating your ability to create impactful educational content.

Excellent communication skills, both verbal and written, with the ability to engage and connect with community members effectively.

Self-driven ownership to meet and exceed goals and expectations

Experience in a SaaS (Software as a Service) environment is a plus, showcasing your understanding of the industry and its unique requirements

Join our team as a Community Marketing Specialist and play a pivotal role in fostering a thriving online community, driving brand loyalty, and providing valuable education to our users.

Your efforts will contribute to the success of our marketing initiatives and the overall growth of our brand.

Sony Electronics is an Equal Opportunity Employer that values employees with a broad cross-cultural perspective. We strive to create an inclusive environment, empower employees and embrace diversity.

We encourage everyone to respond. All applicants will receive fair and impartial treatment without regard to race, color, religion, sex, national origin, ancestry, citizenship status, age, legally protected physical or mental disability, protected veteran status, status in the U.

S. uniformed services, sexual orientation, gender identity or expression, marital status, genetic information or on any other basis which is protected under applicable federal, state or local law.

Disability Accommodation for Applicants to Sony Electronics, Inc.

Sony Electronics, Inc. provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures.

For reasonable accommodation requests, please contact us by email at om, or you can mail your resume to : Sony Electronics, Human Resources Department, 16535 Via Esprillo, San Diego CA 92127.

Please indicate the position you are applying for.

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E-Verify Participation (English / Spanish)

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Marketing Communications Specialist

Sony Electronics Inc Honolulu, HI
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Sony Electronics Inc. is looking for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe.

In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity and Inclusion.

In addition, our team members enjoy innovative work-life balance opportunities including a hybrid home / office workplace, monthly Free Fridays , and early shutdowns on Fridays throughout the year (including half-days during the summer).

So, if you want to join a Best Place to Work company and make the world say wow, let's talk.

Looking to grow your career ? Being a Sony person means you are part of a global brand with global career opportunities .

Write your next chapter with us.

We strive to help our colleagues grow and develop before recruiting new talent to our open positions, whenever possible.

It all starts here. If this role matches your ambitions and skillset, start the journey here and apply. Take a look at our other open positions too.

Our many opportunities can lead to infinite possibilities .

Sony is looking for a Community Marketing Specialist who understands a breadth of digital channels and who is at ease working in a fast-moving environment and has experience growing SaaS market share in a product-led growth company.

Working with cross-functional teams, you will support and execute marketing strategies to grow awareness, community, adoption, and engagement for Sony’s Ci Media Cloud (www.cimediacloud.com).

As Community Marketing Specialist at Ci Media Cloud, you will be responsible for nurturing and engaging our online community while driving brand awareness and user education.

Your primary responsibilities will include :

Responsibilities :

Community Management :

Engage with the Ci community on social media platforms, by providing timely responses, updates, and fostering conversations.

Monitor and respond to reviews on various platforms, ensuring excellent customer experiences and addressing any concerns or feedback.

Identify and prioritize requests for new self-serve help resources and guidance to empower users to find solutions independently.

Collaborate closely with the Customer Success team to align community efforts with customer needs and provide a seamless user experience.

Social Media :

Work with Content Specialist to craft engaging social media content

Perform social monitoring for trends, competitive positioning, and industry news

Collaborate with Sony’s social teams to promote Ci on Sony Pro channels globally

Influencer and Ambassador Engagement :

Assist in managing the influencer program, identifying, and nurturing relationships with influencers and ambassadors to amplify our brand reach and generate advocacy.

Collaborate with the Imaging team on campaigns and opportunities, leveraging influencers to create engaging content that aligns with our brand.

User Education :

Take ownership of the Ci Academy, serving as the project manager for educational content development and maintaining the Learning Management System (LMS) platform.

Coordinate the development of additional educational collateral, such as tutorials, guides, and webinars, to support user education initiatives.

Identify areas on the Marketing site where educational content can be promoted to enhance user knowledge and engagement.

Minimum Qualifications :

Bachelor’s Degree, preferably in marketing, communications or business management, or equivalent experience in lieu of degree

1-3 years working in community marketing within technology, media, or similar verticals

Experience in social media community management, including engaging with users, addressing inquiries, and moderating conversations.

Familiarity and experience with influencer marketing, including identifying, engaging, and maintaining relationships with influencers and ambassadors.

Experience with various digital marketing channels (e.g., email, website optimization, paid media, social, video, blog, etc.

or working with eCommerce companies and digital agencies

Preferred Qualifications :

Ability to work directly with creatives, product, and communications teams to partner on campaigns

Preferred experience in training and education design or working with Learning Management Systems (LMS), demonstrating your ability to create impactful educational content.

Excellent communication skills, both verbal and written, with the ability to engage and connect with community members effectively.

Self-driven ownership to meet and exceed goals and expectations

Experience in a SaaS (Software as a Service) environment is a plus, showcasing your understanding of the industry and its unique requirements

Join our team as a Community Marketing Specialist and play a pivotal role in fostering a thriving online community, driving brand loyalty, and providing valuable education to our users.

Your efforts will contribute to the success of our marketing initiatives and the overall growth of our brand.

Sony Electronics is an Equal Opportunity Employer that values employees with a broad cross-cultural perspective. We strive to create an inclusive environment, empower employees and embrace diversity.

We encourage everyone to respond. All applicants will receive fair and impartial treatment without regard to race, color, religion, sex, national origin, ancestry, citizenship status, age, legally protected physical or mental disability, protected veteran status, status in the U.

S. uniformed services, sexual orientation, gender identity or expression, marital status, genetic information or on any other basis which is protected under applicable federal, state or local law.

Disability Accommodation for Applicants to Sony Electronics, Inc.

Sony Electronics, Inc. provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures.

For reasonable accommodation requests, please contact us by email at om, or you can mail your resume to : Sony Electronics, Human Resources Department, 16535 Via Esprillo, San Diego CA 92127.

Please indicate the position you are applying for.

EEO is the Law

EEO is the Law Supplement

Right to Work (English / Spanish)

E-Verify Participation (English / Spanish)

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Details

Posted : 09-Jun-23

Location : Honolulu, Hawaii

Type : Full Time

Required Education : 4 Year Degree

4 Year Degree

Internal Number : 0077760T

Duties and Responsibilities

  • The Creative Marketing Specialist is responsible for assisting the Director of Marketing and Fan Experience with developing and implementing athletics marketing and engagement activities for the University of Hawai i at Manoa Athletics Department (UHMAD).
  • This position will be a part of the Athletics Marketing Office and collaborate with UHMAD external teams to generate excitement and focus efforts to enhance the fan and game day experience.
  • Assist in developing and executing an annual plan for brand building and messaging, both locally and nationally, through various creative avenues.
  • Design creative content for Hawai i Athletics video boards (Football, Men's and Women's Basketball, Men's and Women's Volleyball, Baseball, and Softball).
  • Handle the day-to-day marketing operations of an assigned sport including but not limited to marketing and advertising plans, promotional schedules, budget management, script writing, game production including the use of video boards, and community outreach.
  • Manage all LED digital messaging on video screens in the Stan Sheriff Center during home sports events using Daktronics and other related equipment.
  • Coordinate and supervise game management personnel, including part-time temporary staff, student assistants, interns, and volunteers.
  • Partner with UHMAD Media Relations and Digital Media Departments to align communication and marketing strategies, cross-promote departmental priorities in outgoing communications, and maximize content / promotion for fundraising at all home athletics competitions.
  • Collaborate with the Ticket Office to create marketing materials for a variety of initiatives that involve fundraising (i.

e. annual brochure / guide, posters, and other miscellaneous projects)

  • Design creative graphics for athletic events and initiatives using Adobe Creative Suites.
  • Design creative content for sponsors as assigned by the multi-media rights firm.
  • Facilitate the creation of video projects on an annual basis for all teams across Hawai i Athletics.
  • Utilize social media to share program and student-athlete success stories.
  • Responsible to attend scheduled UHMAD related events to promote UH Athletics which may require flexible work availability during nights, weekends and holidays.
  • Responsible for transporting crew and other equipment / supplies on / off campus for marketing events.
  • Maintain collaborative working relationships with staff, administrators and coaches in the department, other college offices, and appropriate relationships with members of the Corporate Partner Program, and other individuals interested in the Athletics Department.
  • Know, recognize, and comply with the laws, policies, rules, and regulations governing the University of Hawaii and its employees, and the rules of the NCAA and affiliated conferences as now constituted or as may be amended in the future.
  • Immediately advises the Director of Athletics or designee if you have reasonable cause to believe violations, whether by employees or students, have occurred or will occur.
  • Other duties as assigned.
  • Denotes Essential Functions

Minimum Qualifications

Possession of a baccalaureate degree in communications, telecommunications, broadcasting, marketing, graphic arts / digital media, sport management, or related field and 2 year(s) of progressively responsible professional experience with responsibilities for sports communication or sports marketing;

or equivalent education / training or experience.

  • Functional knowledge of principles, practices, and techniques in marketing, graphic design and video production demonstrated by knowledge, understanding and ability to apply concepts, terminology.
  • Functional knowledge and understanding of principles, theories, federal and state laws, rules, regulations, and systems associated with marketing, graphic design and video production.
  • Demonstrate the ability to recognize problems, identify possible causes, and resolve the full range of problems that may commonly occur in the area of marketing, graphic design and video production.
  • Demonstrated ability to understand oral and written documentation, write reports and procedures, and communicate effectively in a variety of situations.
  • Demonstrated ability to establish and maintain effective working relationships with internal and external organizations, groups, team members, and individuals.
  • Demonstrated ability to operate a personal computer and apply word processing software.
  • Ability to work nights, weekends, and holidays during athletic-related scheduled events.
  • Ability to work effectively and independently under pressure, with frequent interruptions, and remain flexible in handling several concurrent projects with competing deadlines.
  • Ability to create and utilize social media content, posting, forwarding, graphics, and other social media functionality.
  • Demonstrated ability to exercise discretion and sound analyses of a variety of administrative support, program management, or related issues.
  • Ability to handle confidential information with a high level of tact, discretion, and diplomacy.
  • Demonstrated ability to pay attention to details.
  • Knowledge and ability to operate desktop publishing software.
  • Ability to represent the University, its student-athletes and coaches with the highest of character.
  • Possession of valid Driver's License, Class 3.
  • Any equivalent combination of education and / or professional work experience which provides the required education, knowledge, skills and abilities as indicated.

Desirable Qualifications

  • Knowledge of NCAA Division I rules and regulations relating to media and public relations and marketing.
  • Experience with Adobe Creative Suite.
  • Experience working in intercollegiate athletics.
  • Knowledge and ability to operate Daktronics software.
  • Demonstrated commitment to valuing diversity, understanding and working effectively in multicultural societies, similar to Hawaii, contributing to an inclusive environment.

To Apply : Go to the University of Hawaii and click on the Apply button on the top right corner of the screen to complete an application and attach 1) cover letter indicating which position(s) you are interested in and how you satisfy the minimum and desirable qualifications 2) resume, and 3) names of 3 professional references (include title, email and phone number).

Closing Date to Apply : June 27, 2023

Inquiries : Eric Mathews, Director of Marketing and Fan Experience,

About University of Hawaii at Manoa Athletics Dept The University of Hawaii at Manoa Athletics Department is accepting applications for the Director of Marketing and Fan Experience.

UHM Athletics is the only NCAA Division I intercollegiate athletics program in the State of Hawaii and the "only show in town" as we do not have any professional sports.

Full-time
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