Description

Crain Communications is seeking an experienced marketer to join its Global Polymer Group. In this role, the candidate will coordinate and execute marketing programs for four of the Polymer Group brands : , , and .

The Marketing Specialist will play an important role, sitting at the center of a cross-functional ecosystem, holding responsibility for the implementation of integrated marketing campaigns that support events, award programs, webinars / livestreams, custom content, and products.

The ideal candidate must be intrinsically collaborative and able to thrive in a fast-paced environment. Sitting within the Crain Corporate Marketing team and reporting to the GPG Marketing Manager, the candidate will partner with internal teams, including Events, Sales, Editorial, Custom Content, and Creative to ensure marketing programs deliver value to our partners and customers alike.

Responsibilities

• Execute and measure integrated marketing campaigns for events, awards and other programming.
• Develop marketing plans for select programs including webinars and livestreams.
• Create, manage and maintain campaign plans in Smartsheet. Allocate and track promotional commitments across owned channels to meet deadlines.
• Develop clear production briefs for the design team that enable them to effectively create / update campaign assets. Manage the development of assets accordingly.
• Ensure consistency across creative and messaging by collaborating with team members from various departments, including events, sales and editorial.
• Collaborate with operations colleagues to arrange the effective trafficking of marketing assets via appropriate channels (email, print, digital, web)
• Work with custom content colleagues to execute social media deliverables.
• Track, analyze and report on data regarding campaign efforts and success.
• Optimize marketing plans on an ongoing basis, leveraging performance-based insights to drive improvements.
• Support strategies to grow and retain audiences, in collaboration with marketing teams.
• Assist in long-term strategic planning to support the brands, which may combine several content platforms : print, online, social and events.

Required Qualifications & Skills

• Bachelor’s degree, preferably in marketing, business, communications, or related field.
• 3+ years of relevant marketing experience, preferably in a B2B marketing position.
• Working knowledge and understanding of integrated marketing including channel, creative, operations and brand.
• Experience leveraging marketing technologies and platforms to execute and measure campaigns (Email, Hootsuite, LinkedIn, Twitter, Facebook, Zoom, Google & Adobe Analytics).
• Excellent professional writing skills with an emphasis on marketing copy.
• Strong analytical skills with the ability to recognize and recommend where campaign improvements could be made.
• Expert project management skills with a strong attention to detail.
• Deadline driven with ability to complete tasks and deliver quickly.
• Ability to multi-task and adapt to a fast-paced environment with multiple priorities, executing in the short term while developing long-term strategies.
• Self-motivated and results oriented.
• Ability to effectively manage across multiple stakeholders in a matrixed organization.

Preferences

• Prior experience in media or publishing industry
• Events marketing experience, CVENT experience preferred
• Experience with CRM systems, Sailthru preferred
• Experience using project management software, Smartsheet preferred
• Experience using ticketing software, Jira preferred

This position is exempt under the Fair Labor Standards Act and is not eligible for overtime pay.

Pay Transparency Disclosure :

The estimated base salary range for this position is $50,000 to $60,000.

The final salary offering will take into account a wide range of factors, including experience, accomplishments and location.

The salary range provided should not be considered as a salary limit or cap. In addition to base salary, Crain also offers competitive benefits including retirement plan savings contributions and bonus opportunities based on individual and company performance.

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associate

marketing

full-time

Visit us at www.Crain.com

Environmental Demands

Where you work matters. The job posting will provide specific information on where and when your amazing work would be performed.

Employee work location is determined by the needs of the specific team and may include on-site, hybrid or remote.

• An in-office role would require the employee to come into the office most days with occasional flexibility to work remotely if tasks can be performed elsewhere and if the manager approves.
• A remote role would allow an employee to work from a home office that is in one of the states Crain does business in. See list accompanying this job posting.

We cannot employ a work from home employee unless they reside in one of these states.

A hybrid role would be a mix of in-office and remote work. There may be a specified schedule for coming into the office or it could be at the discretion of the employee with the manager’s approval.

Many positions will also include work donein the field. Depending on the role, this may include conducting in-person interviews, attending work-related events, meeting with sources or clients.

Specifics will be noted in the job posting.Employees may be exposed to adverse environmental conditions, specifically during field work.

Other typical job functions are performed under conditions such as those found in general office work.

Travel to cover news stories / events, meetings with clients, and to our geographically separated offices may be required.

It is the nature of many positions to experience non-standard working hours and be on-call when needed for responding to email, meeting with clients, attending work-related events, story development or breaking news.

Most employees perform work Monday through Friday, although early-morning, evening or weekend shifts may be required.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of many Crain jobs.

Physical activities will include frequent in-person or virtual interactions.For most positions, it is essential to be able to remain at a desk / computer workstation for prolonged periods, perform computer-related tasks, and create / maintain documents within filing systems.

Must have close visual acuity to perform an activity, such as preparing and analyzing reports and information, transcribing, viewing a computer terminal, or extensive reading.

The typical physical requirements are light work exerting up to 25lbs of force occasionally and / or up to 10lbs of force frequently and may include climbing, pushing, standing, hearing, walking, reaching, grasping, kneeling, stooping, and repetitive motion.

Some positions will have additional physical requirements, including exerting up to 50lbs of force to move and / or carry equipment, supplies, files, or other materials as the role requires.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions and meet the environmental and physical demands of the role.

Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.

However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

Overview

Visit our website at to apply!

SUMMARY

Arcticom, a Bering Straits Native Corporation subsidiary, is seeking a qualified Digital Marketing Analyst for the Office of Talent Acquisition’s Recruitment Division (GTM / TAC / REC).

The Bureau of GTM / TAC / REC Marketing Team oversees and implements the Department’s recruitment advertising strategy and supports other bureaus to manage media plans, careers site and content, social media channels, video production, and recruitment technologies for all aspects of the Department’s recruitment efforts.

This position requires a full-time Digital Marketing Analyst to dig deep into data to unearth meaningful insights and provide actionable recommendations.

You will work with our stakeholders and marketing team to analyze data that will shape our approach to strategic recruiting initiatives on social media.

We’re looking for an inquisitive person who loves looking at the numbers to discern what’s happening, why it’s happening, and how we can optimize our efforts to meet our clients’ objectives.

This position will coordinate activities with the Marketing Team Lead to support website editing using HTML to maintain the careers site and mobile app.

Maintenance involves weekly content updates, copy editing, and general code clean up. Will also support writing and editing promotional emails, including HTML formatting to develop integrated customer-centric marketing and communications to our DOS GTM customers / stakeholders.

Responsibilities

ESSENTIAL DUTIES & RESPONSIBILITIES

The Essential Duties and Responsibilities are intended to present a descriptive list of the range of duties performed for this position and are not intended to reflect all duties performed within the job.

Other duties may be assigned.

Social Media Data Analytics :

Use our stack of analytics tools (see below) and data from discovery activities tracking analytics to assess related communications / marketing programs, including interviews, surveys, etc.

to build insights and recommendations that enhance website performance, user experience, SEO, content strategy, marketing campaigns, and make recommendations for improvement

• Perform user experience testing, analytics, and other data-driven methods to measure effective communication
• Providing weekly, monthly and ad-hoc reports on the content delivery system and Google Analytics
• Incorporate tracking mechanisms into all social media content and provides metrics
• Collaborate with strategists, project managers, developers, and client teams to develop, communicate, and implement recommendations based on your analysis
• Analyze results of marketing activities in cooperation with the Marketing Team and advise the customer leadership accordingly
• Collects information from Google Analytics and UTM codes

Digital / Website Administration and Coding :

• Review website for 508 compliance, broken links, forum content / spam and video captioning
• Serves as a technical backup for the Department’s careers website, cstate.gov
• Advanced knowledge of WordPress front end functions, and associated plugin
• Support recruitment technologies and vendor relationships, including the following tools, but not limited to Yello, social media channels, Hootsuite, Canva, U.

S. News & World Report, Handshake, and Box

• Support web site operations, working closely with another third-party IT contractor that provides hosting and server-side support including plugin updates, WordPress updates, and server / OS maintenance and security
• Create, implement and measure marketing tags
• Support the team in HTML formatting to develop integrated customer-centric marketing and communications
• Work with the third-party IT contractor on priority bug fixes, performance improvements, design / site updates, and troubleshooting

Tools and Technologies :

• Google Analytics
• Yello
• JavaScript
• HTML
• WordPress
• SharePoint
• Microsoft Suite
• Adobe Creative Suite
• Canva
Social Media :
• Facebook
• Facebook
• Instagram
• Glassdoor
• LinkedIn,
• Twitter

Qualifications

QUALIFICATIONS - EXPERIENCE, EDUCATION AND CERTIFICATION

• 2 to 3 years’ experience (at minimum) focused on digital marketing analytics
• Bachelor’s degree or equivalent experience in marketing, data science, analytics, or relevant field
• Ability to identify strong insights from analytics and turn them into actionable recommendations
• Experience in the tools, technologies and social media platforms
• Experience with Google Tag Manager and Google Analytics, preferably both UA and GA4
• Advanced level skills with HTML, CSS, JavaScript
• Exceptional technical and data analytic skills
• Knowledge of SEO principles and best practices
• Understanding of the marketing funnel and key metrics that align to each stage of the funnel
• Experience with digital marketing campaign development and execution, website design (HTML) and content development
• Coding skills in a relevant language such as HTML
• Understanding of basic applied statistics
• Experience creating and interpreting data visualizations
• Experience working with social media data to inform paid and organic strategies
• Current Active Secret Clearance

Preferred :

• General knowledge of the State Department environment
• Canva
• Adobe Creative Suite

NECESSARY PHYSICAL REQUIREMENTS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Employee must maintain a constant state of mental alertness at all times. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Essential and marginal functions may require maintaining physical condition necessary for bending, stooping, sitting, walking or standing for prolonged periods of time;

most of time is spent sitting in a comfortable position with frequent opportunity to move about.

DOT COVERED / SAFETY-SENSITIVE ROLE REQUIREMENTS

This position is not subject to federal requirements regarding Department of Transportation safety-sensitive functions.

WORK ENVIRONMENT

Work Environment characteristics described here are representative of those that must be borne by an employee to successfully perform the essential functions of this job.

Job is performed in an office setting with exposure to computer screens and requires extensive use of a computer, keyboard, mouse, and multi-line telephone system.

The work described herein is primarily a modern office setting. Occasional travel may be required.

SUPERVISORY RESPONSIBILITIES

No supervisory responsibilities.

ADDITIONAL QUALIFYING FACTORS

As a condition of employment, you will be required to pass a pre-employment drug screening and have acceptable background check results.

If applicable to the contract, you must also obtain the appropriate clearance levels required and be able to obtain access to customer locations.

Shareholder Preference. BSNC gives hiring, promotion, training and retention preference to BSNC shareholders, shareholder descendants and shareholder spouses who meet the minimum qualifications for the job.

Bering Straits Native Corporation is an equal opportunity employer. All applicants will receive consideration for employment, without regard to race, color, religion, creed, national origin, gender, or gender-identity, age, marital status, sexual orientation, veteran status, disability, pregnancy or parental status, or any other basis prohibited by law.

Equal Opportunity Employer / Veterans / Disabled

We participate in the E-Verify Employment Verification Program. We are a drug free workplace.

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Foods people love. Brands people trust. And a career that nourishes your future like no other.

If you're driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé’s presence in the United States.

We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

We’re determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day.

Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond.

Because our focus is not only on nourishing our customers, but also about enriching you.

This position is not eligible for Visa Sponsorship.

The Marketing Analyst drives business performance by identifying consumer trends and customer needs, strategically implementing data-driven insights to unlock growth and mitigate business risks.

This role will work closely with Marketing, cross-functional teams, and senior leaders with the purpose of identifying creative ways to capitalize on market opportunities by drawing meaningful insights.

KEY RESPONSIBILITIES :

Consumer & Customer Intimacy

• Use consumer and marketplace data and trends to develop a deeper understanding of consumer demographics, psychographics, occasions, path to purchase and behavioral drivers of brand performance.
• Analyze and extrapolate key insights from marketplace data and research
• Communicate findings from complex consumer trends data to both marketing and business leaders to support and influence decision making.
• Leverage brand, consumer and marketplace data and trends to support the Brand Manager and Brand Associates in the development of short and long-term business plans that closely aligns Marketing and Sales demand generation objectives.

Business Planning

• Translate business strategy into action by supporting end-to-end projects in a way that demonstrates a deep understanding of business drivers, an ability to transform ideas into clear objectives, and an understanding of operational capabilities.
• Support a team of cross-functional partners in the creation, presentation and sell-in of the business plan to division leadership.
• Assist the Brand Manager in the development of business plans designed to drive and / or sustain long-term brand health including product, portfolio, and pricing.
• In collaboration with cross-functional and external experts, support product renovation projects within the brand’s portfolio strategy such as new idea generation and validation, commercialization plans and channel- or customer-specific opportunities.

KEY ACTIVITIES INCLUDE :

Insights & Analytics, Product / Brand / Marketing Communications Strategy, Consumer Marketing Operations & Execution, Consumer Pricing

QUALIFICATIONS / CERTIFICATIONS :

• University Degree (BA / BS) or equivalent experience and minimum 2-3 years of related work experience
• Comfortable with IRI data pulls and analysis
• Strong storytelling leveraging insights, data, and business knowledge
• Proficient in Microsoft Excel, Microsoft Word, and PowerPoint
• Demonstrated critical thinking and analytical problem-solving skills.
• Superior execution skills in a changing environment and ability to work in a fast-paced environment
• Self-starter and shows initiative and quickly learn the specifics of the business
• Ability to build networks and credibility within a team
• Basic financial acumen and the understanding of calculating risk / return on business decisions
• Business partnership and ability to clearly communicate to various audiences

CRITICAL EXPERIENCES :

• Experience in a Marketing or analytical role in a large or complex organization
• Experience leveraging trends and formal data to generate insights to understand consumer behavior and brand performance, syndicated data knowledge strongly preferred

Location : Washington, Washington,

Job Type : Permanent

Compensation Range : $70,000 - 75,000 per year

We are looking for a skilled and motivated Marketing Associate to join our client's impressive team. In this role you will be responsible for the strategic planning and implementation of marketing campaigns for a portfolio of journals.

This includes analysis of results in relation to the annual budget and the goals of their Publications Division. You will be responsible for project work across the wider Journals Marketing team, and will work within a team environment to collectively achieve the goal of expanding the overall market influence of our client's Journals and Products.

Responsibilities :

• Manage the day-to-day activities involved in implementing integrated marketing campaigns - to include content marketing, social media, email, SEO, events, direct mail, and media buys - for a portfolio of 9 journals.
• Determine relevant strategies and marketing tactics needed to support goals and objectives.
• Collect, analyze and interpret data to inform future decisions, with the ultimate goal of growing audience usage, submissions and citations, year over year.
• Work with colleagues and represents the marketing team on cross-departmental projects including : webinars; broad subject campaigns;

events & exhibits related to journals within their portfolio; DEIR Cover Art Working Group.

Liaise with and develop relationships with editorial colleagues - Managing Editors and Editors in Chief -communicating goals, initiatives, and results of marketing campaigns and building trust as the marketing expert for the journals.

Qualifications :

• Experience level : Experienced
• University degree (relevant field) or equivalent experience
• 5+ years of related experience. Experience in STM marketing as well as international marketing experience strongly preferred.
• Evidence-based marketing; understanding of STM journals marketing; marketing analysis; strategic marketing planning; email marketing.
• Skills : MarketingDigital Marketing

JOBID : 1017603

LI-CELLA

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Equal Opportunity Employer : Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.

If you require a reasonable accommodation to make your application or interview experience a great one, please contact HR.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.

In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

For certain assignments, Covid-19 vaccination and / or testing may be required by Cella's client or applicable federal mandate, subject to approved medical or religious accommodations.

Carefully review the job posting for details on vaccine / testing requirements or ask your Cella representative for more information.

The Marketing Manager is responsible for the strategic planning and implementation of marketing campaigns for a portfolio of journals.

This includes a nalysis of results in relation to the annual budget and the goals of the ACS Publications Division. The position is responsible for project work across the wider ACS Journals Marketing team.

The position works within a team environment to collectively achieve the goal of expanding the overall market influence of ACS Journals and Products.

Essential Duties / Tasks / Responsibilities

• Manages the day-to-day activities involved in implementing integrated marketing campaigns - to include content marketing, social media, email, SEO, events, direct mail, and media buys - for a portfolio of 9 journals.
• Determines relevant strategies and marketing tactics needed to support goals and objectives.
• Collects, analyzes and interprets data to inform future decisions, with the ultimate goal of growing audience usage, submissions and citations, year over year.
• Works with colleagues and represents the marketing team on cross-departmental projects including : webinars; broad subject campaigns;

events & exhibits related to journals within their portfolio; DEIR Cover Art Working Group.

Liaises with and develops relationships with editorial colleagues Managing Editors and Editors in Chief communicating goals, initiatives, and results of marketing campaigns and building trust as the marketing expert for the journals.

Essential Job Requirements :

Education :

University degree (relevant field) or equivalent experience

Experience :

5+ years of related experience. Experience in STM marketing as well as international marketing experience strongly preferred.

Knowledge / Skills :

Evidence-based marketing; understanding of STM journals marketing; marketing analysis; strategic marketing planning; email marketing

EsseEssential Duties / Tasks / Responsibilitiesntial Duties / Tasks / Responsibilities

EsEssential Duties / Tasks / Responsibilitiessential Duties / Tasks / Responsibilities

Division

Position Summary

ACS employees are in the office on Tuesday and Wednesday with the third in-office day scheduled in consultation with the manager.

While always welcome to work in the office, employees may work the other two days of the week from a location of their choice.

New employees are immediately eligible for this hybrid work arrangement. ACS offers relocation assistance, if applicable.

EEO / Minority / Female / Disabled / Veteran