Full-time

Marketing Strategist

Oklahoma City, OK

Currently seeking a Marketing Strategist for a position with a growing company in Oklahoma City, Oklahoma. The ideal candidate will possess a Bachelor's Degree with at least 5 years of work related experience with an agency.

Responsibilities of the Marketing Strategist

  • Strategize and manage client accounts
  • Create marketing and build relationships with clients
  • Research and develop ideas that align with client's requirements
  • Manage multiple small to large projects

Requirements of the Marketing Strategist

  • Bachelor's Degree in marketing or related field
  • 5+ years of agency experience in Marketing, Communications, or Public Relations

Compensation for the Marketing Strategist

Salary : $40,000 - $55,000, depending on experience

To apply for this job or see what other opportunities we have available, please visit : http : / / fuse3solutions.com /

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Description

The Product Marketing Manager is responsible for the development, support and delivery of marketing tactics to drive awareness, adoption, and growth of new of our offerings and services within the EV Battery Solutions business of Cox Automotive.

The role serves as the day-to-day marketing lead to deliver metrics-based results and grow and nurture our client base across various customers segments : OEMs, fleet operators and more.

Key functions for this role include brand & product marketing, client marketing, sales enablement, and retention all while delivering on business goals and defining a clear value proposition to support our go-to-market approach.

This role will play a significant part in helping us create the future of EV battery services with a focus on delivering and communicating value to our customers and prospects.

This position will partner with marketing counterparts, stakeholders and boundary partners across the organization, leverage creative and media agencies to develop and activate campaigns, content marketing, paid media, collateral and sales enablement tools across multiple channels including client meetings, RFPs, industry events, email, website, print and digital display advertising, direct mail, and sales enablement platforms.

The ideal candidate will have experience in a matrixed organization supporting new products and initiatives, orchestrating all functions within the marketing organization and a wide range of internal business stakeholders including Sales, Sales Operations, Product, Technology, Internal & External Communications and Events & Tradeshows across Cox Automotive.

The Product Marketing Manager will need to become an expert on the services, target markets, clients, and competition to translate knowledge into high-impact materials that clearly communicate the value of our products to the industry.

This will require a lens of strategic marketing analysis working with the market research team.

This role will report to the Sr. Director, Marketing for Cox Automotive Mobility.

What You’ll Do

Marketing Strategy & Planning

Defining the marketing strategy that articulates the features and benefits of the EV Battery Solutions portfolio and newly developed offerings to ultimately lead to an increase in client acquisition, retention and revenue

Developing annual, quarterly, and monthly marketing plans to drive customer growth

Go-To-Market Execution

Measuring key performance indicators that drive marketing and business results

Efficiently managing the marketing budget through thoughtful allocation of funds to support product launches, strategic communications, industry presence, creative development and campaigns

Providing guidance and direction to agency partners to deliver high-impact campaigns that drive prospect and client engagement and leads for our sales team

Partnering with stakeholders across the business to understand the product value, key messaging, and early adopters to drive marketing collateral, testimonials, and case studies.

Regional / local marketing to ensure visual identity and messaging of brand and products are well executed on site and across channel

Sales & Cross Functional Leadership

Collaborating with sales and marketing management to ensure business objectives are met, teams are aligned with plans, and communications are clear

Partnering with sales leadership to develop the sales enablement strategy based on analytics, value proposition and specific target, working collaboratively to optimize and drive conversion KPIs

Partnering with product, sales and marketing teams to identify key thought leadership partnership opportunities

Communicate regularly with product, operations, and sales leadership to keep current on marketing activities, provide updates and insight-based suggestions on future campaigns and strategies

Product Positioning & Messaging

Developing the unique brand positioning and value proposition for each product that defines the reason to believe

Use voice of the client perspective when developing product positioning and messaging that differentiates Cox Automotive in the marketplace

Market Research, Insights & Analysis

Partner with market research to test marketing concepts and messaging for target market

Develop strategic marketing analysis where needed, working with market research team. Examples include creating and partnering with research to conduct market analysis, SWOT, market sizing, revenue projection, and detailed competitive investigation.

Identify and assesses opportunities based upon market demands, unmet needs, common issues or underlying causes, competitive analysis, and potential business relationships

Innovation & Culture Champion

Fostering and championing a culture of inclusivity, collaboration and empowerment for the betterment of the team, business and company.

Inspiring the team to take new and innovative steps to develop unique content and messaging and to educate the industry

What’s In It for You?

You’ll be rewarded with highly competitive pay , plus other compensation perks you’ve come to expect (e.g., 401k + company match, comprehensive medical benefits, etc.

and others you may not (e.g., flexible time off policy, tuition reimbursement for academic pursuits, pet insurance and more )

Work / Life Balance. Job flexibility is central to our culture because team members have different working styles and important stuff going on outside the office, too.

Smart and creative colleagues, plus ongoing learning opportunities. You’ll have the tools and team you need to do your job well without a lot of red tape.

Plus, we know how important it is for you to stay brushed up on your knowledge and skills, so we invest in your ongoing training along the way to make sure you have what need to help you along your career path.

Boundless career opportunities for lateral and upward movement across a high-performing enterprise spanning diverse industries.

You’ll have the chance to learn and train so you can sharpen your skills and explore opportunities across the Cox family of businesses.

Who You Are / Qualifications

Minimum :

Bachelor’s degree and 6 years of experience across multiple facets of marketing, including product marketing, brand positioning, campaign development, content marketing, thought leadership and development of sales enablement tools.

The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience.

Knowledge of marketing technologies (ex. Salesforce, Seismic, Social Platforms).

Advanced Microsoft Excel and PowerPoint skills.

Strategic thinker and creative marketer.

Ability to embrace change, wear multiple hats and work in a variety of environments, from start-ups to matrixed organizations.

Results oriented and self-motivated.

Developed interpersonal and communication skills and the ability to work on cross-functional teams in both leadership and member roles.

Excellent presentation, verbal communication and writing skills.

Must have a style that promotes respect, credibility, and trust throughout the organization.

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Degree in business or related discipline.

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Pragmatic Institute certifications.

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Join the Cox family of businesses and make your mark today!

Drug Testing :

To be employed in this role, you'll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position.

However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and / or in company vehicles is prohibited.

About Cox Automotive

At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more.

What’s more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today!

About Cox

Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses which includes Cox Automotive and Cox Communications is forging a better future for us all.

Ready to make your mark? Join us today!

Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation / wellness days, and / or PTO).

For more details on what benefits you may be offered, visit our benefits page .

Cox is an Equal Employment Opportunity employer - All qualified applicants / employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Statement to ALL Third-Party Agencies and Similar Organizations : Cox accepts resumes only from agencies with which we formally engage their services.

Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility.

Cox is not responsible for any fees or charges associated with unsolicited resumes.

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EOE D / V

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