Job Description

This position is based in our Jersey City, NJ location. Verisk offers a hybrid work environment with in-office work at least 2 days / week.

We’re looking for an ambitious and driven Product Marketing Manager ready to apply their expertise in marketing planning and execution for a marketing team within a fast-paced publicly traded company.

You’ll have a proven track record in developing, managing, and reporting on marketing campaigns and offering marketing solutions to stakeholders across solutions / products to meet revenue goals.

In addition, you’ll exhibit a deep understanding of markets and customers to lead a product’s go-to-market strategy and demonstrate excellent leadership and project management skills.

The Product Marketing Manager will coordinate and execute a marketing strategy across cross-functional teams for solutions for the Casualty business.

You’ll be working with a group of accomplished high-level professionals while deepening your knowledge and skills with an ever-expanding breadth of projects and the opportunity to make independent decisions.

You’ll apply your talent in communicating the value of Verisk solutions and enjoy collaborating and building relationships with colleagues and clients.

Responsibilities

Customer Journey Leverage compelling customer insights from research and third- party data in the development of target personas, buyer needs and the purchasing decision process for the product, including key buyer roles;

create internal positioning documentation to inform marketing strategy and messaging.

Product) Strategy Define the market opportunity for a product through demonstrated knowledge of business goals for the product (product portfolio & roadmap, innovation plans, pricing models, etc.

understand and propose strategic pricing, gather data and conduct situation analysis, and be an expert on products and features to properly market them.

• Marketing Strategy Deliver ongoing marketing planning process inclusive of objectives, strategies, tactics, budget, and measurement that secures BU leader and CMO approval, including preparing marketing plans, executing branding strategy, and managing budget while delivering product marketing campaigns that reach a wide audience.
• Messaging & Positioning Develop product positioning and messaging that differentiates our Casualty solutions in the market, develop marketing strategies for new products, identify new markets and create plan to enter market, and partner with product development and business unit to estimate product demand.
• Market & Competitive Intelligence Gather and leverage market and competitive intelligence to develop insights and strategies that inform product positioning, messaging, and campaign strategy;

conduct thorough research on competitors and perform market research to understand what product users look for in their ideal products.

Sales enablement Work with the product team to develop sales collateral to enable effective selling, and other on-demand materials in support of sales efforts;

collaborate with the sales teams to educate them on products’ features and monitor sales and revenue.

• Campaign Development Conceive of, lead, and launch innovative, integrated, and multimedia marketing campaigns to include email marketing, digital content, web landing pages, online advertising, podcasts, video, advertising, social media, etc.
• deliver superior creative briefs that compel outstanding creative development; review marketing campaigns for weaknesses and develop solutions;

manage campaign calendar; and determine effective channel strategy.

Marketing Analytics Monitor and report on the performance of products in the market and communicate the results of related sales and marketing efforts;

demonstrate proficiency of marketing-related software and analytical and problem-solving skills to come up with ideas to increase demand for products and services.

Thought Leader Serve as internal and market-facing SME / thought leader for the product and demonstrate time management and organization skills to plan and execute both large and small marketing projects and initiatives.

Qualifications

• BA in marketing, communications, or related field.
• 7 to 10 years of strategic marketing and / or marketing / product management experience
• Demonstrated success with developing and executing marketing strategy across multiple channels.
• Proven track record of leveraging customer, market and competitive to inform marketing and product strategy decisions.
• Clear understanding of the digital marketing landscape : marketing automation; demand generation; personalization; sales enablement / effectiveness;

attribution reporting; campaign management

• Skilled at writing and socializing product-level documents : marketing plan, sales enablement plan, launch plan, solution handbook
• Successful track-record of cross-functional collaboration with teams, contributors, and stakeholders across multiple seniority levels
• Detail oriented with strong analytical and business problem-solving skills, including financial analysis, ROI analysis, and customer segmentation.
• Data-driven and results-oriented, with a perspective on how to measure and evaluate metrics for pre and post product launch, and define and measure metrics to measure the impact of marketing efforts
• Ability to rapidly prioritize and react to changing business needs and external market dynamics

Skills

• Innovative and creative thinker : pioneer who embraces bold ideasTeam player : high EQ, low ego, resourceful, frugal; treats resources as their own Let’s go attitude : optimist, contagious enthusiast, sees the upsideAccountability matters : drives for results as coach and team player;
• bias to outcomesExhibits aptitude : always learning and growing; constantly attempts new experiencesAdaptable : works quickly and nimbly;

able and willing to wear multiple hats without hesitation; resilientGrit : passionate, self-directed, and motivated; demonstrates endurance

LI-EA1

Additional Information

In 2022, Verisk received Great Place to Work® Certification for our outstanding workplace culture for the sixth year in a row and second-time certification in the UK, Spain, and India.

We’re also one of the 38 companies on the UK’s Best Workplaces™ list and one of 18 companies on Spain’s Best Workplaces™ list.

For over fifty years and through innovation, interpretation, and professional insight, Verisk has replaced uncertainty with precision to unlock opportunities that deliver significant and demonstrable impact.

From our historic roots in risk assessment, we’ve grown to provide analytic insights that help transform industries focused on some of the world’s most critical areas.

Today, the insurance industry relies on Verisk to be, and to make the world, more productive, resilient, and sustainable.

Verisk works in collaboration with our customers and at the intersection of people, data, and advanced technologies. Through proprietary platformed analytics, advanced modeling, and interpretation, we deliver immediate and sustained value to our customers and through them, to the individuals and societies they serve, with greater speed, precision, and scale.

We’re 9,000 people strong, committed to translating big data into big ideas. We help others see new possibilities and empower certainty into big decisions that impact individuals and societies.

And we relentlessly and ethically pursue innovation to help move our customers, and the world, toward better tomorrows.

Everyone at Verisk from our chief executive officer to our newest employee is guided by The Verisk Way, to Be Remarkable, Add Value, and Innovate.

• Be Remarkable by doing something better each day in service to our customers and each other
• Innovate by redefining what’s possible, embracing challenges, and pushing boundaries

Verisk Businesses

Underwriting Solutions provides underwriting and rating solutions for auto and property, general liability, and excess and surplus to assess and price risk with speed and precision

Claims Solutions supports end-to-end claims handling with analytic and automation tools that streamline workflow, improve claims management, and support better customer experiences

Property Estimating Solutions offers property estimation software and tools for professionals in estimating all phases of building and repair to make day-to-day workflows the most efficient

Extreme Event Solutions provides risk modeling solutions to help individuals, businesses, and society become more resilient to extreme events.

Specialty Business Solutions provides an integrated suite of software for full end-to-end management of insurance and reinsurance business, helping companies manage their businesses through efficiency, flexibility, and data governance

Marketing Solutions delivers data and insights to improve the reach, timing, relevance, and compliance of every consumer engagement

Life Insurance Solutions offers end-to-end, data insight-driven core capabilities for carriers, distribution, and direct customers across the entire policy lifecycle of life and annuities for both individual and group.

Verisk Maplecroft provides intelligence on sustainability, resilience, and ESG, helping people, business, and societies become stronger

At Verisk you can build an exciting career with meaningful work; create positive and lasting impact on business; and find the support, coaching, and training you need to advance your career.

We have received the Great Place to Work® Certification for the 7th consecutive year. We’ve been recognized by Forbes as a World’s Best Employer and a Best Employer for Women, testaments to our culture of engagement and the value we place on an inclusive and diverse workforce.

Verisk’s Statement on Racial Equity and Diversity supports our commitment to these values and affecting positive and lasting change in the communities where we live and work.

Verisk Analytics is an equal opportunity employer.

All members of the Verisk Analytics family of companies are equal opportunity employers. We consider all qualified applicants for employment without regard to race, religion, color, national origin, citizenship, sex, gender identity and / or expression, sexual orientation, veteran's status, age or disability.

Unsolicited resumes sent to Verisk, including unsolicited resumes sent to a Verisk business mailing address, fax machine or email address, or directly to Verisk employees, will be considered Verisk property.

Verisk will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.

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Position Summary

The Marketing Manager is a member of the Campus Services marketing team, primarily responsible for managing NYU Skirball’s marketing strategies, both online and offline.

Oversee and create website content, social media and paid online advertising by leveraging new and existing technologies.

Oversight of design and creation of content for NYU Skirball / NYU Box Office eblasts and promotional events.

Qualifications

Required Education : Bachelor's Degree

Bachelor's Degree

Required Experience :

5+ years experience in marketing and communications with a focus on digital media.

Preferred Experience :

1+ years Experience working with the Tessitura ticketing system an asset. Experience working in a nonprofit performing arts center.

Required Skills, Knowledge and Abilities :

Knowledge of digital communications in a global context, and significant experience using all forms of new media and technologies.

Proficiency with graphics / digital imaging software including Photoshop or Adobe Illustrator and flash. Experience in creating content for Facebook, Instagram, YouTube, etc.

Deep understanding of the online communications production process, including working knowledge of HTML and proficiency with web content management systems.

Ability to use a variety of digital tools-images, video, GIFs, and other forms of multimedia-to tell stories. Ability to work collaboratively across organizational lines.

Strong organizational skills and attention to detail. Ability to present digital / online findings at weekly marketing meetings and effectively meet deadlines.

Marketing Manager Location : New York, US Type : Full-time (Hybrid role, Home / Office - 80 / 20) Experience : 4+ years’ B2B marketing experience Vertical : Digital Role Summary We’re hiring a Marketing Manager to help us build a world-class marketing organization while promoting the eClerx Digital brand and our services across multiple industries in multiple geographies.

Reporting to the CMO and working closely with sales teams and agency partners, you will be responsible for strategic B2B marketing planning and execution for industry-specific services and solutions.

You will develop and execute integrated marketing programs to support all stages of the marketing and sales lifecycle as good building targeted account-based marketing programs.

Key Responsibilities Engage effectively with internal stakeholders to build and maintain an effective marketing strategy to support growth goals for specific industries, services, and solutions Design integrated data-driven multi-channel marketing programs ensuring they operate with maximum efficiency, making the most of available resources Develop account-based marketing campaigns, working with account managers to identify opportunities and the means to reach them Develop and manage an ongoing content marketing and production strategy to support various programs.

Content includes case studies, white papers, news articles, eBooks, videos, interactive demos, infographics, video testimonials, email templates, sales playbooks and battle cards, and PowerPoint presentations Participate in managing content creation for RFP pitch and presentation development Responsible for industry-specific event planning, content creation, reporting, and budgets Create sales enablement tools and artifacts to support sales teams with sales efforts Execute programs in collaboration with internal teams and agency partners Standardize and tune repeatable, scalable automated marketing processes such as lead nurturing to maximize campaign outcomes Produce program analysis and insight to track KPIs against goals Manage and report on the allocated budget Eligibility Requirements 5+ years’ B2B marketing experience Experience in planning and executing digital marketing activities both owned and paid across SEO, SEM, Social, email, and website A proven track record in multi-channel lead and demand generation program development and execution Ability to pivot between high-level strategic thinking and tactical execution Data-driven thinker and decision maker Confident engaging with and influencing stakeholders at all levels Experience managing a substantial budget Comfortable with martech (Salesforce, Hubspot, Google Analytics) Self-starter, able to work autonomously;

aggressive in meeting deadlines and timelines Highly organized with excellent attention to detail Good to have - Experience working across industries / verticals Experienced and knowledgeable about digital marketing, data, and analytics services Experience setting up and running account-based marketing programs Copyediting and / or copywriting skills Powerpoint extraordinaire In the US, the target annual base salary for this role is $70,000-$80,000.

Compensation is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.

We expect the majority of candidates who are offered roles at our company to fall throughout the range based on these factors.

LI-NP1 About eClerx eClerx provides business process management, analytics, and automation services to a number of Fortune 2000 enterprises, including some of the world's leading companies across financial services, cable & telecom, retail, fashion, media & entertainment, manufacturing, travel & leisure, software and high-tech.

Incorporated in 2000, eClerx is one of India's leading process management and data analytics companies and is today traded on both the Bombay and National Stock Exchanges of India.

eClerx employs 14,000+ people across its global sites in the US, UK, Italy, Germany, and Singapore, along with its delivery centers in India and Thailand.

For more information, visit https : / / jobbio.com / eclerx . eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

We are also committed to protecting and safeguarding your personal data. Please find our policy here . Powered by JazzHR

We are establishing an entirely new category and POV of lingerie, a movement that we call Leisurée. THE ROLE : Performance Marketing Manager The Performance Marketing Manager will be responsible for driving profitable revenue growth across our DTC and Amazon businesses, through the implementation of high-impact acquisition, retargeting, retention and reactivation strategies across our paid media channels.

The ideal candidate has strong expertise and understanding of the paid media channel ecosystem, including Paid Social (Meta & TikTok), Paid Search, and Affiliates Marketing and has developed successful full-funnel media tactics that led to the recruitment of qualified new customers.

This role will report directly to the VP of Growth & Brand Marketing. What You'll Do Media Strategy : Be the main point of contact between the digital marketing agency and the internal team, ensuring comprehensive media briefs, transparency on business & consumer trends, visibility on internal campaigns, product launches & key sales-driving initiatives as well as continued product & brand education Develop a full-funnel paid media strategy to deliver revenue goals, while driving efficient CAC and ROAS, ensuring the recruitment of high LTV customers in partnership with the digital marketing agency Build monthly, quarterly and annual media strategies across DTC and Amazon, broken down at a channel level, rolling up to budget and revenue growth goals in partnership with the digital marketing agency Work with digital media agency to drive continual optimization of campaigns, audiences & creative across Paid Social & Paid Search Have a in-depth understanding of testing approaches including relevant A / B tests as well as incrementality tests at a channel level Develop marketing / media acceleration testing roadmap to drive continual improvement in efficiency & effectiveness of media spend in partnership with media agency and data analyst Manage Affiliate channel strategy, through developing a monthly paid placements and offer roadmap across content, press outlets, influencers, and couponing sites, and active publishers in an effort to maximize profitable channel contribution Monitor & capitalize on emerging channels and trends where appropriate Budgeting & Reporting : Manage daily, weekly & monthly budget pacing and rolling forecast process through ongoing performance monitoring as well spend & revenue tracking Drive re-allocations / optimizations to deliver revenue & acquisition goals in partnership with the digital marketing agency Proactively analyze and report on high level performance metrics (in addition to existing agency reports) to identify incremental areas of opportunity for growth and optimization Present clear and concise channel performance recaps to LT as well key stakeholders on a weekly basis Closely manage the working marketing budget to ensure that campaigns & tactics are executed within budget while delivering ROAS and efficiency targets Cross-Functional & External Partnership : Work hand in hand with the creative team making sure all performance marketing creative assets are built in a data-driven & customer-centric approach through delivering comprehensive & detailed briefs Manage external ad creative video partner, through briefing high performing creative concepts at an audience level, supporting strategic marketing & brand moments Work with the tech team on ensuring seamless channel, source & campaign tracking as we’re transitioning to GA4 Work closely with finance and marketing teams to ensure working marketing budget is tracking towards plan and proactively flag any potential risks, misses or opportunities Develop and maintain productive relationships with external partners, including agencies, tools & platforms Who You Are : You have at least 4+ years of professional experience in growth marketing, preferably with DTC brands Proven track record of driving revenue growth through effective paid marketing strategies and tactics Proficient with e-commerce & media platforms as well as analytical tools & media such as Shopify, Google Analytics, Facebook Ads Manager, TikTok, and Rakuten Strong understanding of DTC e-commerce and digital marketing best practices, including paid social, paid search, affiliates and SEO Strong analytical skills and boldness to bring forward creative, customer-centric and disruptive thinking through breakthrough marketing briefs, strategies and ideas Data-driven leader who can analyze multiple streams of information and develop a cohesive strategy High proficiency in evaluating marketing performance and strong sense for industry benchmarks across CPM, CPA, CPC, CAC, LTV etc.

Deep channel expertise & insights to drive strategy across all paid channels, including Paid Social, Paid Search, Affiliates as a priority.

Programmatic Display, Video, TV, OTT, Audio / Podcast, Influencers, Partnerships, Referral knowledge is a plus Experience managing large media budgets Strategic thinker who can flex between long-term vs.

short term planning and is reactive to day-to-day optimizations as well as shifts in direction Highly collaborative & team oriented : able to develop strong working relationships with marketing & creative teams, tech teams, finance teams, external partners etc.

Action-oriented, agile, nimble and moves quickly to get things done MUST BE LOCATED IN NYC AND ARE ABLE TO WORK IN OFFICE 1-2 DAYS PER WEEK.

The expected pay range for this position is $95,000 - $115,000 annually. Actual pay will be determined based on experience and other job-related factors permitted by law. #LI-Hybrid Powered by JazzHR

About EVER / BODY

About The Role

Core Responsibilities

• Lead the content briefing, content calendar, scheduling, posting and community management for all social media content on Instagram, TikTok and LinkedIn
• Oversee management of the brands influencer program, including outreach to new influencers identified by PR agency, retaining high performing influencers for repeat visits, tracking posts, providing content for paid media to growth team and tracking and reporting of results
• Manage the calendar of activities for New Center Openings to build community, drive WOM and build B2B relationships in partnership with the center manager
• Own the planning and execution for offsite and in-center invents, including the creation of a playbook and checklist, creation of marketing materials and branded swag

Supporting Role

• Support on PR initiatives including the scheduling of VIP editor appointments, and supporting on press moments such as events or new center opening activations
• Support on development of materials for center or internal brand initiatives from operations, education, people and retail teams

Timelines and Reporting

• Own and maintain all necessary resources & decks in preparation of and for weekly cross-functional meetings and major marketing milestones
• Lead post-campaign reporting, creating scorecards and cross-functional KPI reports to provide insights and learnings that help inform future strategies and marketing plan
• Guide the calendar and end-to-end timeline for all marketing initiatives, grounded in driving cross-functional collaboration to deliver a best-in-class omnichannel customer experience

Experience & Skills Needed For Success

• 3-5 years of high performance work experience, including experience with brand marketing
• Bachelors degree
• Excellent cross-functional collaboration skills
• Strong project management skills with the ability to manage multiple projects and the desire to bring structure to undefined procedures
• Strong presentation skills and ability to synthesize findings into digestible forms
• Elevated level of professionalism, a fast thinker with strong problem-solving skills
• Ruthless prioritizer, with ability to adjust priorities on the fly as business needs evolve
• Impeccably organized, with an uncanny attention to detail
• Crisp verbal and written communicator, open to feedback
• Enthusiastic and creative with a go-getter attitude

Pay & Perks :

• Competitive compensation; including bonus potential
• Employer discount for Ever / Bodys beauty services and products
• Medical, dental, and vision insurance, for full time staff
• One Medical Membership and Commuter benefits
• Salary Range : $75, to $90,