Copywriter
Wattpad is a global multiplatform entertainment company whose vision is to entertain and connect the world through stories.
Since 2006, we’ve been on a mission to use the power of community and technology to unleash the full potential of stories to the world.
Every month 85 million people around the world spend over 23 billion minutes on Wattpad to share and discover stories they can’t find anywhere else.
Our brand banner includes : Wattpad, Wattpad WEBTOON Studios, Wattpad Books and Wattpad Brand Partnerships. We’re proudly based in Toronto, but our reach is global.
Come build the future of entertainment and storytelling, and write your next chapter with us!As a Copywriter supporting WEBTOON’s IP brands, platform, and digital advertising, you will develop compelling written content to excite new audiences and reengage our current readers.
We're looking for a dynamic storyteller who can spin a tight, witty trailer script with an eye for the scenes from our series that will engage our digital native audience.
As an integral role on the WEBTOON Creative Team, you will work with internal and external stakeholders across Advertising, Content, and Social.
You will collaborate closely with designers, motion designers, Art Directors, and marketers to pair your words and ideas with trendsetting, crisp visuals for all social channels and YouTube.
This role will primarily support our weekly performance advertising creative content, with some ideation for larger mass ad campaigns.
We are looking for someone who loves comics, anime, manga, or popular culture, who’s excited by the opportunity to work on a fast-paced team making content seen by millions.
PLEASE NOTE : This role supports our Marketing team. It does not involve writing scripts for WEBTOON webcomic series. PLEASE NOTE : This role supports our Marketing team.
It does not involve writing scripts for WEBTOON webcomic series.
What you'll be doing :
- Support our creative team by rapidly ideating written content for social media and marketing promoting key WEBTOON series (no drawing skills required!)
- Work very closely with motion and visual designers and editors to bring your taglines, scripts and ideas to life.
- Craft the way the world learns about our series brands. Write sharp, evocative summaries that make our series sing to new readers and industry partners alike.
- Become the voice of our advertising to Gen-Z. Come up with ideas for original YouTube series that boldly differentiate our content library from the pack.
- Immerse yourself in WEBTOON’s content library. Help craft and edit creative copy for our platform and social advertising channels, with a clear understanding of how users engage with social creative across formats and platforms.
- Partner closely with the Advertising Art Director and Creative Director to maintain a clear, authentic voice across video channels.
- Stay on top of a variety of social and digital channels to identify content that will appeal to our WEBTOON audience.
- Partner with other creatives in guiding creative agencies and production companies on larger advertising initiatives.
- Work with Marketing and measurement teams to analyze the performance of your work and make creative adjustments accordingly.
A growth mindset is a must!
What we're looking for :
- You have 3+ years of experience in a creative agency, gaming company, entertainment or publishing company, production company, or in-house at a brand writing social and digital advertising creative.
- You must have experience in writing for social video and ad content.
- Visual storytelling you must be able to use PowerPoint, Excel, Photoshop or another common digital visual medium to convey your ideas to motion and visual designers.
- Your portfolio demonstrates an ability to flex between being humorous and engaging to straightforward, to heartwarming. Show us your range.
- You have excellent communication skills and can operate with autonomy while exercising good judgement.
- You are smart, funny writer but you never let ego get in the way of being a good teammate, especially when collaborating with junior creatives.
- As a plus, you have experience guiding your work through production and post-production (video, animation, etc.)
Wattpad is conducting all interviews in a distributed manner using applicable third party software where needed and using visual interface tools such as Google Hangouts and Zoom.
About Wattpad Who are we? Entrepreneurs and Do-ers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unleash the full potential of stories to the world.
What does that mean? We are visionaries, community builders, passionate problem solvers, storytellers, coffee snobs (tea drinkers, too!), curious by nature, and culturally diverse.
What are we obsessed with? Our users. Solving complex problems and maximizing flow. Learning constantly. Building the next great storytelling product.
Finding the greatest stories ever told. Dogs (and cats), coffee, and good snacks. How do we work? Autonomously, collaboratively, respectfully.
Balancing with work, family, and all while having a great time.Wattpad is a remote friendly company and encourages remote candidates to apply as long as they are located and authorized to work in either the US or Canada (excluding Quebec) as a precondition of employment.
We are not able to sponsor applicants for work permits. If you happen to live near the areas of either Toronto, Ontario or Halifax, Nova Scotia, you may also have the opportunity to work from our beautiful offices - 1 located in Downtown Toronto and the other in Halifax.
Culture and Diversity Wattpad is an equal opportunity employer. We do not discriminate. Period. Wattpad welcomes and encourages applications from people with disabilities.
Accommodations are available on request for candidates taking part in all aspects of the selection process. We have taken a leadership position on creating a culture and an organization that truly values diversity.
We are committed to fostering a global team that reflects the diversity of the Wattpad community. At Wattpad, we believe cultural fit doesn’t mean culturally identical, and diversity of thought helps us to challenge one another to think big and think differently.
We consider employment applicants without regard to age, race, colour, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status or any other protected status.
If you have any special needs or accessibility requirements, please let us know. We will do our utmost to accommodate, in accordance with applicable local legislation.
Don’t meet all the requirements? Studies show women and people of colour are less likely to apply to jobs if they do not meet all the qualifications.
Therefore, in an effort to build a more diverse workplace, we encourage you to apply anyways. You might actually be the right person or you may be a good fit for a number of other openings we currently have.
Creative Director, Design
As the global leader and pioneer of the mobile webcomic format, WEBTOON has revolutionized the comics industry for comic fans and creators.
Today, a diverse new generation of international comic artists have found a home on WEBTOON, where the company’s storytelling technology allows anyone to become a creator and build a global audience for their stories.
With a massive catalog of incredible digital comics from rising stars on WEBTOON CANVAS platform, and a growing roster of superstar WEBTOON Originals creators, there’s something for every type of comic fan on WEBTOON.
With an average of 89+ million monthly active users, and WEBTOON adaptations on Netflix, HBO Max, and other screens around the world, WEBTOON’s passionate fandoms are the new face of pop culture.
The company has worked with DC Comics, Marvel Entertainment, HYBE, and many more of the world’s biggest entertainment brands.
WEBTOON Entertainment is looking for a Creative Director to lead its North American Design Team. This unique opportunity offers the chance to work in close collaboration with strategic marketing and creative partners at a global and local level, driving visual excellence across our four major brands : WEBTOON, Wattpad, Wattpad-WEBTOON Studios, and YONDER.
This role reports directly to the Executive Creative Director and positions the right candidate at the helm of a passionate team of talented and creative designers driving big change in the media industry.
Our one-true-person for the job knows how to lead with empathy but stay focused on quality and results. They are equally adept at UX, print, experiential, merchandising, and digital mediums with a portfolio demonstrating successful leadership of designers creating data-driven, bar-raising design that truly wows and makes our series and IP shine.
Please note : Only candidates with 10+ years of proven creative leadership experience will be considered. You must provide a working link to an online portfolio.
What you bring and do :
- 10+ years of relevant experience, including 3+ years of design leadership.
- Experience in UX / UI design or working closely with UX / UI designers.
- Portfolio demonstrating scope of multi-channel, multi-brand creative design projects driving results for top-tier entertainment or other brands.
- Establish and tirelessly maintain design excellence.
- Champion and foster big ideas from your team with our creators and fans at heart.
- Strategic, conceptual thinking and ability to translate business goals and KPIs into achievable tactics and creative deliverables to meet those goals.
- Next-level presentation skills; a proven track record of aligning leadership, stakeholders and external partners to your creative strategy and execution.
- Understanding of digital marketing; experience translating results to optimized creative iterations and concepts.
- Respect for, and ability to build upon established global and local brand guidelines and standards.
- Ability to quickly orient, motivate, and excite a team about projects spanning multiple brands.
- Experience delivering design and results for projects of all speeds and volume; from the steady tempo of app / platform content to strategic, multi-month campaigns.
- Expert knowledge of Adobe Suite; ability to adapt quickly to creative collaboration and operational tools.
- Excellent management and leadership skills, including specific instances of building strong cross-team relationships internally and with external partners.
- Agility in adapting to and communicating changes in briefs, priorities, and revisions.
- Staying on-top of entertainment and general design trends. Translate them to our work in a manner that’s cohesive with existing brand guidelines.
We’d love it if you also had
- A strong passion for one or more of our brands.
- Passion and deep knowledge of multiple of the following : gaming, anime, manga, comics, TV, cinema, pop culture in general.
- Experience in the digital and / or traditional book publishing industry.
- Experience in creating and / or reviewing merchandise style guides, including IP style guides.
- Experience in video or other commercial advertising production (shoots, photography, etc.)
- Business-level or above Korean is helpful in interfacing with our global brand stakeholders but is not necessary for success in this role.
WEBTOON is owned by South Korea’s internet conglomerate Naver. In 2021, Naver acquired webnovel app Wattpad. The move aligned WEBTOON, the world’s largest digital comics platform, with Wattpad, the world’s leading webnovel platform.
Together, these storytelling technology platforms reach a combined audience of 166 million people around the world.Join us and work with some of the biggest artists, IP, and fandoms in comics!