Copywriter
Description
VMLY&R COMMERCE is WPP’s newest end-to-end Creative Commerce Company. Built on the commerce expertise of Geometry and scaled through VMLY&R’s connected brand promise, we help modern brands grow by unifying marketing strategies around commerce.
We believe the space of commerce holds the most untapped creative potential to grow brands and people. Living CommerceTM is our proprietary approach and platform that guides how we work.
By understanding how, when and why people buy, we deliver the most engaging and culturally-relevant creative commerce experiences across Retail, Experience, Design and Innovation.
We do this as part of a network of 13, specialists across 80 countries, everywhere life intersects with commerce this is end-to-end.
We're committed to building a united global network of creators and thinkers, regardless of their age, race, skin color, religion, disability, sexual orientation, gender identity or expression.
With over 12, employees across the globe, our influence is made stronger by applying our collective experiences to tell stories that not only sell products and experiences, but also guarantee positive representations of all communities.
Our unique culture is rooted in a great deal of care for you and your success. Above all else, we are committed to strengthening your experience by ensuring your inner potential continues to be discovered.
We also offer about a dozen employee resource groups (ERGs) that allow you to tap into your personal identities, interests and passions.
Our ERGs celebrate ethnic diversity, life as a working parent or caregiver, neurodiversity, the LGBTQ+ community, wellbeing, and more.
Regardless of your interests, there is no shortage of opportunities to get involved, so tap into our global network and find where you can make your ideas come to life.
Where you shine
Develops and executes creative marketing ideas to solve client challenges. Focuses on the content and copy of the creative product.
Collaborates primarily with an art director to generate ideas and create concepts and visual designs that are on strategy, on brand and achieve client objectives.
What your success will look like
- Attend project kick-off meetings with senior creative team members, account, strategy, and project management
- Take notes based on creative brief discussed
- Ask clarifying questions to understand the assignment and any specific creative requests
- Confirm role on the project
- Participate in creative brainstorms
- Provide input on concepting the ideas based on knowledge of current trends, pop culture, and current and past design themes
- Bring own original ideas to the meeting and share with team
- Build upon other participants’ ideas
- Constructively critique ideas discussed
- Partner with an art director to create the agreed upon concept per brainstorm meeting
- Write copy based on strategy, concept / idea, target audience, brand, brand guidelines and retailer
- Ensure tone and language is appropriate for brand personality
- Present work to the senior creative team members
- Further explore and / or revise concept per creative lead’s direction
- Interpret feedback and adjust copy accordingly
- Ensure concept is on strategy
- Mentor junior copywriters and / or interns
- Enter time reports at minimum once a week and expense reports within 10 days of incurred expense
Who you are and what you bring
- Bachelor’s degree in advertising, communications, journalism or relevant field
- 2-5 years of experience as a copywriter, preferably in an agency or in-house creative department
- Basic understanding of advertising and marketing principles
- Understanding of how to craft language that is introductory, educational, inspirational, formal, humorous, straightforward and can overall grab the attention of the viewer
- Knowledge of current trends, pop culture, current and past design themes
- Able to communicate clearly, thoroughly and succinctly both verbally and in writing; can clearly articulate an idea and the reason(s) behind a specific creative direction
- Able to accept constructive feedback and apply in work
- Current knowledge and understanding of where and how people interact with media, including at home, on the go, while shopping, mobile, broadcast, print, event, etc.
- Collaborates well with others, demonstrated by partnering with other creatives to successfully brainstorm and concept ideas
- Anticipates potential problems and obstacles to project success, communicates concerns and develops solutions
- Proactively seeks out additional projects during lull periods
Our Benefits
As the world leader in communications services, we rely on the creativity of our people to deliver the best work for our clients.
In return, we invest in our employees by offering them a diverse suite of benefits from best-in-class carriers, with enough choice and flexibility to keep them and their families healthy and happy today and tomorrow.
- Corporate gift matching program
- Paid time off for volunteering
- Paid parental leave
- Ranked No. 1 in advertising for our adoption assistance program
- Corporate discounts
- VMLY&R Diversity, Equity, and Inclusion (DEI) team, which guides, celebrates, and promotes cultural literacy; increases employee engagement;
recruits and retains a diverse workforce; and builds internal opportunities for people to learn and grow.
VMLY&R Commerce is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military / veteran status, genetic information, sexual orientation, gender identity, or physical or mental disability.
We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
Brand ambassador
Description
Imaginative. Effective. Influential. We search worldwide for exceptional people from all backgrounds that have these qualities.
We don't have jobs to fill we have careers to build. Our business is transforming brand equity into action. The changing behaviors and expectations that people have of brands inspire us to make commerce the next great canvas for creativity.
As a Brand Ambassador, you will apply your knowledge and passion for the beverage industry to deliver outstanding results that exceed expectations.
You will be the on-site representation of our client and VMLY&R COMMERCE in many exciting and engaging environments such as : retail, restaurant, nightlife and outdoor events.
Responsibilities
- Utilize passion for and knowledge of the wine / spirits industry to identify trends while generating excitement for the product across various target audiences
- Participate in the local implementation of experiential / trade activations and local event programming
- Actively seek out and recommend potential opportunities and report to your direct manager
- Leverage subject matter expertise to effectively engage with our client’s target audience
- Support the successful execution of regional / local marketing and event activation
- Perform administrative tasks including, but not limited to, event recaps, timelines, status updates, expense reports, budget tracking and ongoing reporting
- Adhere to and ensure local and state compliance
Geometry and VMLY&R have combined their commerce capabilities to provide world-leading expertise and delivery for clients at a time of unprecedented global growth in e-commerce.
VMLY&R COMMERCE, a WPP Company, grows connected brands by unifying client strategies around commerce to drive both brand equity and conversion.
Skills & Experience
- Extensive knowledge of local market including local and state legal compliance guidelines
- Exceptional communication and presentation skills
- A collaborative spirit and ability to work across various teams
- Reliable transportation to / from events AND / OR access to a vehicle
- Outgoing self-starter with excellent problem-solving abilities
This position pays $40 per hour.
LOCATION
Atlanta, GA
VMLY&R COMMERCE is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Brand ambassador
Description
Imaginative. Effective. Influential. We search worldwide for exceptional people from all backgrounds that have these qualities.
We don't have jobs to fill we have careers to build. Our business is transforming brand equity into action. The changing behaviors and expectations that people have of brands inspire us to make commerce the next great canvas for creativity.
As a Brand Ambassador, you will apply your knowledge and passion for the beverage industry to deliver outstanding results that exceed expectations.
You will be the on-site representation of our client and VMLY&R COMMERCE in many exciting and engaging environments such as : retail, restaurant, nightlife and outdoor events.
Responsibilities
- Utilize passion for and knowledge of the beverage industry to identify trends while generating excitement for the product across various target audiences
- Participate in the local implementation of experiential / trade activations and local event programming
- Effectively represent the brand and product to clientele to drive adoption and distribution
- Actively seek out and recommend potential opportunities and report to your direct manager
- Leverage subject matter expertise to effectively engage with our client’s target audience
- Support the successful execution of regional / local marketing and event activation
- Perform administrative tasks including, but not limited to, event recaps, timelines, status updates, expense reports, budget tracking and ongoing reporting
- Adhere to and ensure local and state compliance
Geometry and VMLY&R have combined their commerce capabilities to provide world-leading expertise and delivery for clients at a time of unprecedented global growth in e-commerce.
VMLY&R COMMERCE, a WPP Company, grows connected brands by unifying client strategies around commerce to drive both brand equity and conversion.
Skills & Experience
- Extensive knowledge of local market including local and state legal compliance guidelines
- Exceptional communication and presentation skills
- A collaborative spirit and ability to work across various teams
- Reliable transportation to / from events AND / OR access to a vehicle
- Outgoing self-starter with excellent problem-solving abilities
VMLY&R COMMERCE is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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