Sales Director
Job Description
About the Role
The Sales Director Temp role will use a consultative approach to oversee assigned client and account relationships, and act as a seasoned salesperson on the designated category and industry.
Sales Directors are experienced salespeople with a rich and detailed knowledge of The New York Times products and policies.
They are uniquely able to manage many complex and dynamic accounts. Sales Directors should be a team player and contribute to the goals and success of The NYT’s Advertising Department, and the company mission.
The Sales Director Temp are expected to be external-facing, meeting with clients in person frequently, and travel for client meetings will be necessary.
Responsibilities :
Use a consultative approach to sell advertising on assigned categories and accounts
Manage many complex and multi-dimensional client relationships and deals
Develop, build and maintain strong client and agency relationships, within multiple decision-making layers of a client partner
Provide excellent customer service across all client and agency relationships
Responsible for a set amount of agency and client meetings every week
Conceptualize, prepare and deliver sales presentations, working in partnership with other teams
Understand problems clients need to solve and take a strategic approach to solving them
Manage and reach annual revenue goals based on a set account list
Detailed knowledge of The New York Times editions, products and sales strategies
Responsible for forecasting revenue to team leader on a set base of accounts
Maintain a rich pipeline of revenue opportunities
Maintain the accuracy of sales systems including Salesforce
Understand the trends (both technological and cultural) impact your category, and translated into an advertising and business context
Basic Qualifications :
Experience growing business and exceeding revenue goals
Knowledge of NYT products, our features, our journalists and ability to present at length with clients on these topics
Travel as business requires
Experienced in closing business
Lead an in-person sales conversation solo on large accounts and with strategic and creative partners
Displays an ability to relate to peers, managers, support staff, other teams and departments throughout the org.
Ability to gauge client reactions and adapt and pivot in a sales setting
Manage a T&E budget, and entertain top client and agency partners
Preferred Qualifications :
College degree or business experience
Experience in sales or marketing
Team player and contribute to the team’s success
Good at networking and developing new industry contacts
Experienced working on a diverse team
The annual base pay range for this role is between $107,790.80 and $155,000.00.
Planner
Job Description
The Sales Planner will act in partnership with our Advertising Sales team to lead and support thoughtful and compelling programs that deliver successful outcomes for our Advertisers.
The Sales Planner will be knowledgeable of digital and audio advertising platforms, tools, and products to guide their team of sales planners to create compelling media offerings.
The Sales Planner will be assigned to specific verticals and be a partner to sales and other operational teams.
Responsibilities :
Support development of RFP (Requests for Proposal) process using the full scope of NYT ad products that address the advertiser's needs and campaign goals for digital and audio business lines.
Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars, negotiate Terms & Conditions.
Enter final plans into online proposal systems.
Manage the digital process workflow from RFP to IO and partner with key approval stakeholders in AdOps, Revenue Analytics, Legal, Ad Product, Research and Strategy.
Follow process controls and ensure all approvals are secured.
Maintain proper documentation of all IOs, T&Cs and Campaign activities.
Attend all Product training and develop an understanding of the full suite of NYT products across all platforms.
Help with campaign kick off management.
Coordinate handoff of digital campaigns to AdOps to ensure pre and post sales continuity
Field customer complaints and work with the appropriate department to resolve them.
Respond to servicing and information requests from team members and clients : work with various internal teams to gather information for customers and fulfill requests
Provide excellent customer service to both internal and external clients.
Communicate detailed account information to Sales and Operations management.
When other pod team members are OOO or low on bandwidth, Planner is responsible for coverage and resourcing assistance to support larger pod needs.
Basic Qualifications :
2+ years media experience
BS / BA degree
Preferred Qualifications :
Excellent organizational skills
Excellent knowledge of advertising and digital media
Proficiency in Microsoft and Google applications, and sales and data management tools such as Salesforce are also desirable
Excellent communication skills both with external clients and team members
End-to-end planning process and share that knowledge with the larger team
The annual base pay range for this role is between $66,674.92 and $71,400.00.
Creative director
Job Description
T Brand Studio is the creative center of excellence and maker studio within NYT Advertising. Inspired by the journalism and innovation of the NY Times, T Brand crafts stories that enable brands to make their mark on the world.
Our skilled team of journalists, copywriters, editors, creative directors, designers, videographers, producers, program managers and developers create thoughtful branded advertising content and custom audio for brands that are embedded in The New York Times platform and its related media offerings.
ROLE OVERVIEW
The New York Times’s T Brand Studio is looking for a Creative Director who is inspired by culture and the world around them.
We are a team of creative visionaries who make work that people want to find, become a part of and ultimately, share. You will become the voice of the ideas you create and will present those ideas internally and externally
Well versed in conceptual thinking, the Creative Director will work on many projects in collaboration with our strategy and media team to create brand-defining platforms and storytelling that works in digital and traditional mediums across New York Times platforms .
You will meaningfully contribute to new business / sales development and in creating meaningful, idea-led work.
You think of yourself as a non-traditional creative talent who is as much an innovator and storyteller as a creative. We are constantly challenging advertising norms through mediums and methods.
As a member of a collaborative team, you'll also need to be technically curious and willing to research the unknown. At the end of the day, we only want to create stories and work that people care about.
The Creative Director will report to the Director, Creative Direction
Responsibilities :
Create storytelling solutions to solve clients’ biggest communication challenges
Facilitate the creation of the conceptual framework for all projects; with the ability to decipher a creative brief and how it applies to strategy, goals and creative deliverables
Frame and lead a creative vision for a client to fruition
Manage the concept strategy and provide solutions that meet the goals of the clients
Work with your Sales and Strategy partners to navigate complex client structures, and with Program Management to build scopes of work and project plans that set our team up for success against creative deliverables
Guide the professional creative development of design and editorial team members, by providing clear and objective critiques of creative work
Present internally and externally to clients
Remain current and communicate industry trends and techniques
Basic Qualifications :
10+ years of experience working in a branded content studio, media, advertising agency or brand in-house agency environment
Experience presenting creative solutions to internal and external partners
Craft in Copy or Art; ability to write in different voices, tones, styles and lengths or deliver compelling design direction, typography and visual solutions
Impeccable writing ability regardless of creative background, and deep understanding of journalistic storytelling in various mediums
Demonstrated experience across multiple marketing channels
Deep understanding of how audiences behave and interact with digital media
Track record for outstanding concept ideation and award-winning creative
Experience encouraging teamwork that leads to repeated client business
Lead with integrity and objectivity when pursuing fast-paced creative ideation and execution
You have worked as a collaborator across many crafts to bring projects through to fruition in partnership with clients
Knowledge and genuine interest in the New York Times journalism and brand
The annual base pay range for this role is between $165,000.00 and $180,000.00.