Digital Marketing Specialist
Irmi
Dallas, TX
If you want to be part of a data-driven, analytics obsessed, high-performing marketing team, this opportunity is for you.
We're looking for a DFW-based Digital Marketing Specialist who is a fanatic about KPIs, can write attention-grabbing copy and CTAs, and enjoys a fast-paced, creative, collaborative work environment.
At International Risk Management Institute (IRMI) we help insurance and risk management professionals save lives and protect livelihoods by providing them with world-class resources and education.
You will play a key role in marketing our online resources, conferences, certifications, and continuing education courses.
Some Benefits of Working at IRMI
Top 100" friendly, family-like culture
Low-cost health insurance
FREE life insurance and disability coverage
Dental and vision benefits
Casual dress code - every day!
Up to 4 teleworking days per week
9 paid holidays per year
17 paid days off your first year
FREE covered parking
Tuition reimbursement program
Annual profit-sharing bonus
Professional development opportunities
An employer with a 45-year track record of financial stability
To Excel as an IRMI Digital Marketing Specialist :
You will be TENACIOUS - determined to succeed and motivated by the success of customers and peers
You will be CURIOUS - always learning and seeking ways to make things better
You will be CONSCIENTOUS - always keeping your promises and maintaining strong integrity
You will be HUMBLE - respecting and learning from the perspective of others
You will be EXCITED - to join a winning team
If this sounds like you, we have an office with YOUR name on it...
Key Duties and Responsibilities :
Write clean, concise, engaging, and effective copy for email campaigns, websites, and social media. Create graphics and simple animations using tools like Canva
Use Google Analytics and Looker studio to measure, analyze, and report on campaigns and identify opportunities for improvement
Create email templates and set up campaigns in MailChimp
Contribute to the design, creation, and optimization of campaign landing pages and other public-facing web pages using our content management system
Create digital marketing tools (social posts, email content, graphics) for conference speakers, sponsors, and exhibitors.
Track projects, tasks, and deadlines using SmartSheet
Education and / or Experience
Bachelor's degree from four-year college or university in Marketing, Digital Marketing or relevant field required
2- 3 years of digital marketing experience required
Demonstrated ability to write engaging copy for various digital media including email, websites, and social channels (writing samples required)
Full-time