CA Public Relations Manager
Thank you for your interest. If you are a Green Dot employee, please apply using the Career Worklet on the Workday Home Page.
OPPORTUNITY
Green Dot Public Schools is seeking a dynamic, experienced and proactive Public Relations Manager to join our Communications team.
As the Public Relations Manager, you will be responsible for developing and maintaining relationships with local and state media outlets, crafting and distributing media-related materials, monitoring media coverage, and supporting the Communications and Marketing Director in executing the organization's PR strategy.
This role requires a proactive and strategic approach to effectively manage the public image and reputation of Green Dot Public Schools.
As the Public Relations Manager, you will play a vital role in preparing well-structured media advisories, press releases, and editorial content the media and public consumption including Green Dot’s website, blog, articles, newsletters and social media platforms.
You curate all public relations content and calendars for the organization while supporting the Communications and Marketing Director in developing and executing the long-term communication strategy for Green Dot Public Schools.
You work closely with the Communications and Marketing department to direct external communications efforts with the goals of increasing student enrollment, attracting high-quality talent, maintaining strong community ties and distinguishing Green Dot California’s as a leader in public education.
You are focused on ensuring our schools are equipped with the tools they need to tell their unique stories and execute their goals.
You are a thoughtful collaborator who is mission-oriented, self-starter, self-driven and has the ability to develop team members.
You are data-driven, have a high-level of personal accountability and can balance competing priorities at once, while bringing joy to the work.
This is an onsite opportunity, serving as part of Green Dot California’s central office team.
ESSENTIAL RESPONSIBILITIES
Develop and maintain relationships with local media outlets, including newspapers, radio stations, and TV stations, to promote positive coverage of Green Dot Public Schools and its initiatives
Assist the Communications and Marketing Director in the development and implementation of a comprehensive PR strategy that aligns with the organization's goals and objectives.
Write and distribute compelling press releases, media advisories, and other media-related materials to generate media coverage and increase awareness of Green Dot's mission, programs, and achievements
Monitor media coverage of Green Dot schools, track relevant news stories, and promptly respond to any inaccuracies or negative press, ensuring accurate representation of the organization
Support the organization of press conferences and media events, including coordinating logistics, drafting talking points and press materials, and facilitating media interviews with key stakeholders
Collaborate with the Communications and Public Affairs team to ensure consistent messaging across all communication channels
Analyze earned media metrics, such as media mentions, impressions, and sentiment, and provide regular reports to the Communications and Marketing Director, offering insights and recommendations for future PR initiatives
Serve as a spokesperson for Green Dot Public Schools when necessary, representing the organization in media interviews and public speaking engagements
Stay up to date with current industry trends, PR best practices, and emerging technologies, and apply that knowledge to enhance Green Dot's PR efforts
Attend and staff events to serve as a liaison with the media, facilitating media coverage and managing media relations during the event
Other tasks as assigned
QUALIFICATIONS
As an ideal candidate, you
have a bachelor's degree in Communications, Public Relations, Journalism, or a related field
have a minimum of 4 years of experience in public relations, media relations, or a similar role, (preferably in the education or nonprofit sector)
have a proven track record of building and maintaining relationships with media outlets and securing positive media coverage
are a passionate storyteller who uses effective communication as a tool for advocacy and community engagement
are an experienced on-the-record spokesperson
possess exceptional written and verbal communication skills, with the ability to craft compelling messages and adapt communication style for different audiences and platforms
possess strong organizational and project management skills, with the ability to handle multiple projects simultaneously and meet deadlines
have experience in crisis communication and reputation management, with the ability to effectively navigate and respond to media inquiries and negative press
are proficient in using media monitoring tools and analyzing media metrics to measure the effectiveness of PR campaigns
are familiar with social media platforms and their role in PR strategies
have excellent interpersonal skills and the ability to collaborate with cross-functional teams
are a strategic thinker, with the ability to identify opportunities and proactively develop PR initiatives to support organizational goals
have knowledge of the education landscape and a passion for improving educational opportunities for all students (a plus).
are dependable, humble, have a sense of humor and a rock-solid commitment to Green Dot’s mission and the communities we serve
will need to pass a TB test and background check at time of offer
will need to be fully vaccinated against COVID-19 (submission of proof of vaccination will be required)
The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor is it intended to be an all-inclusive list of the skills and abilities required to perform the job.
COMPENSATION
The starting salary range for this position is $75,000 - $85,000, based on education and experience.
In addition, this position qualifies for a one-time $2,500 signing bonus, paid in two installments after months 6 and 12 of employment (subject to change).
Green Dot also offers one of the most robust and comprehensive benefits packages in the industry (for both you and your dependents) :
PPO, EPO and HMO choices for medical, dental and vision coverage - including a 100% employer-paid option (visit for more information).
Employee Assistance Program (100% employer-paid)
Life and AD&D Insurance (100% employer-paid)
Optional Term Life & AD&D Insurance
Short- and Long-Term Disability Insurance (100% employer-paid)
Flexible Spending Accounts (health and dependent care)
Monthly parking for Central Office-based employees (100% employer-paid)
Optional California Parking Cash-Out program for Central Office-based employees
Wellness programs and resources
Financial planning / coaching access
Optional non-matching 401(k) plan
Potential for remote work opportunities (occasional or on-going)
Potential for annual performance-based compensation increases
Potential for annual bonuses
Potential for stipend work opportunities
Approved family care and / or medical leave (unpaid)
Green Dot also offers generous paid time off for an overall work-life balance, while giving employees the opportunity to impact a growing, mission-driven organization that is committed to the success of all students :
15 days of paid time off during years 1-3 of service (20 days during years 4-6 and 25 days beyond 6 years of service)
An additional 15 days (minimum) of paid time off each year for our Winter and Spring breaks* (which include the Christmas and New Year’s holidays), as well as an additional 10 annual paid holidays (MLK Day, President’s Day, Cesar Chavez Day, Memorial Day, Juneteenth, July 4th, Labor Day and Veteran’s Day, Thanksgiving Day and Day after Thanksgiving)
3-5 days of paid bereavement leave (if needed)
May be adjusted annually
APPLICATION PROCEDURE
In addition to a resume and cover letter, we ask that you provide a link to your website, portfolio of work, as well as 3 writing samples as part of the application.
Applications without a link(s) and writing samples may not be considered.
Only those applicants chosen for an interview will be contacted and we are looking to fill this position for a July 17, 2023 start date.
Green Dot California Central Office, Los Angeles, CA
CA: Editorial Manager and Content Creator
Thank you for your interest. If you are a Green Dot employee, please apply using the Career Worklet on the Workday Home Page.
OPPORTUNITY
Green Dot Public Schools is seeking a highly skilled and motivated Editorial Manager and Content Creator to join our Communications team.
You will be responsible for coordinating with school principals and other stakeholders to gather information and ensure the timely dissemination of updates to our various audiences.
In addition, you will be instrumental in crafting engaging and informative communication materials such as newsletters, blogs, press releases, social media posts, and student recruitment collateral.
As Editorial Manager and Content Creator, you will play a vital role in preparing well-structured drafts and publishing various pieces for Green Dot’s website, blog, articles, newsletters and social media platforms.
You curate all editorial content and content calendars for the organization while supporting the Communications Director in developing and executing the communication strategy for Green Dot Public Schools.
You will work closely with the Communications and Marketing department to direct internal and external communications efforts with the goals of increasing student enrollment, attracting high-quality talent, maintaining strong community ties and distinguishing Green Dot California’s as a leader in public education.
You are focused on ensuring our schools are equipped with the tools they need to tell their unique stories and execute their goals.
You are a thoughtful collaborator who is mission-oriented, self-driven and able to develop team members. You are data-driven, have a high-level of personal accountability and can balance competing priorities at once, while bringing joy to the work.
This is an onsite opportunity, serving as part of Green Dot California’s central office team.
ESSENTIAL RESPONSIBILITIES
Assist the Communications Director in developing and executing the communication strategy to enhance the visibility and reputation of Green Dot Public Schools
Coordinate with school principals and other stakeholders to gather relevant information and ensure the timely dissemination of updates, announcements, and important news to internal and external audiences
Draft high-quality communication materials, including newsletters, blogs, press releases, social media posts, and student recruitment collateral, that effectively communicate Green Dot's mission, initiatives, and achievements.
Maintain the school system's website and ensure that the content is up to date, accurate, and aligned with the organization's branding guidelines and standards
Collaborate with the graphic designer / visual content specialist to manage the day-to-day operations of website design, ensuring a seamless user experience and visually appealing content
Monitor website analytics and provide regular reports to the Communications Director on website performance and user engagement
Stay informed about current trends, best practices, and emerging technologies in content creation and digital communication, and make recommendations for continuous improvement
Read and understand data and convert to digestible information for internal and public audiences
Other tasks as assigned
QUALIFICATIONS
As an ideal candidate, you
have a bachelor’s degree in Communications, Journalism, Marketing, or related field (required)
have 5+ years of strategic communications and / or writing-intensive marketing experience with demonstrated success in creating persuasive communications materials
have a passion for education and the belief that every child can succeed; experience in education or other non-profit field a plus
have proven experience in content creation, copywriting, and editing, preferably in an educational, nonprofit or public service setting
possess excellent written and verbal communication skills, with a keen eye for detail and the ability to adapt content to different audiences and platforms
are proficient in crafting engaging and persuasive narratives that align with the organization's messaging and objectives
possess strong organizational skills with the ability to manage multiple projects and deadlines simultaneously
are experienced with website content management systems (CMS) and basic knowledge of HTML and CSS
are familiar with social media platforms and best practices for content creation and engagement
are able to work collaboratively in a fast-paced environment and establish effective relationships with diverse stakeholders
are knowledgeable of educational systems and a passion for improving educational opportunities for all students is a plus
are dependable, humble, have a sense of humor and a rock-solid commitment to Green Dot’s mission and the communities we serve
will need to pass a TB test and background check at time of offer
will need to be fully vaccinated against COVID-19 (submission of proof of vaccination will be required)
The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor is it intended to be an all-inclusive list of the skills and abilities required to perform the job.
COMPENSATION
The starting salary range for this position is $75,000 - $85,000, based on education and experience. In addition, this position qualifies for a one-time $2,500 signing bonus, paid in two installments after months 6 and 12 of employment (subject to change).
Green Dot also offers one of the most robust and comprehensive benefits packages in the industry (for both you and your dependents) :
PPO, EPO and HMO choices for medical, dental and vision coverage - including a 100% employer-paid option (visit for more information).
Employee Assistance Program (100% employer-paid)
Life and AD&D Insurance (100% employer-paid)
Optional Term Life & AD&D Insurance
Short- and Long-Term Disability Insurance (100% employer-paid)
Flexible Spending Accounts (health and dependent care)
Monthly parking for Central Office-based employees (100% employer-paid)
Optional California Parking Cash-Out program for Central Office-based employees
Wellness programs and resources
Financial planning / coaching access
Optional non-matching 401(k) plan
Potential for remote work opportunities (occasional or on-going)
Potential for annual performance-based compensation increases
Potential for annual bonuses
Potential for stipend work opportunities
Approved family care and / or medical leave (unpaid)
Green Dot also offers generous paid time off for an overall work-life balance, while giving employees the opportunity to impact a growing, mission-driven organization that is committed to the success of all students :
15 days of paid time off during years 1-3 of service (20 days during years 4-6 and 25 days beyond 6 years of service)
An additional 15 days (minimum) of paid time off each year for our Winter and Spring breaks* (which include the Christmas and New Year’s holidays), as well as an additional 10 annual paid holidays (MLK Day, President’s Day, Cesar Chavez Day, Memorial Day, Juneteenth, July 4th, Labor Day and Veteran’s Day, Thanksgiving Day and Day after Thanksgiving)
3-5 days of paid bereavement leave (if needed)
May be adjusted annually
APPLICATION PROCEDURE
In addition to a resume and cover letter, we ask that you provide a link to your website and / or online digital portfolio as part of the application.
Applications without a link(s), may not be considered.
Only those applicants chosen for an interview will be contacted and we are looking to fill this position for a July 17, 2023 start date.
Green Dot California Central Office, Los Angeles, CA