East End Food Cooperative Inc. Jobs (1)

Purpose

To create and maintain a clearly defined positive brand and image for EEFC, both in-store and in the community; to promote ownership and increased sales;

to communicate important store information, product information, and updates in a timely and accurate fashion.

Responsibilities

I. General

• Follow the Core Values as defined by EEFC's Core Value statement.
• Provide exemplary customer service to both customers and staff.
• Accurately communicate what the Co-op is and the process for becoming a member.
• Familiarity with store layout, products, and services.
• Familiarity and understanding of emergency procedures.
• Stay up to date with current storewide and departmental communications, policies, notices, and logs.
• Abide by Co-op policies as delineated in the Employee Handbook.
• Willingness and ability to learn to meet the changing needs and requirements of the job.

II. Managerial

• Train, supervise, and evaluate employees following established policy.
• Hire qualified applicants following established hiring policies.
• Work with HR Manager to ensure that all grievance procedures and disciplinary actions are properly handled and documented following established policy up to and including termination.
• Maintain confidentiality.
• Schedule hours for department within labor allocation and review / modify schedules and punches in the time clock and scheduling software.
• Participate in creating annual business plan and budget. Monitor deviations from budget, take action as needed, and inform appropriate management.
• Provide analytical expertise concerning future initiatives. Participate in goal setting and development of strategies.
• Develop and motivate employees. Model a superior and professional work ethic by following / upholding policies consistently as outlined in the Employee Handbook and the Manager's Code of Conduct.
• Develop and maintain performance guidelines and standards while creating an environment of accountability.
• Ensure that at least one other staff person is trained, willing, and capable to assume all the duties of the managerial position.
• Ability to prioritize, manage time appropriately, and be flexible with changing needs.
• Properly document incident reports, emergencies, discrepancies, irregularities, and other issues as needed.
• Perform other tasks as assigned by the General Manager.

III. Departmental - Marketing and Branding

• Develop the marketing and branding plan as part of the annual business plan.
• Coordinate development of appropriate communications, advertising, and branding strategies for store including formats for all signage.
• Coordinate the production of a variety of larger scale signage both hand-made and digital ensuring consistency and branding.
• Oversee development and maintenance of co-op's communication platforms (i.e., social media, website, newsletter, etc.).

IV. Departmental - Promotions

• Produce publications for promotions (i.e., advertising, publicity, posters, etc.).
• Develop guidelines for and administer donations program.

V. Departmental Member Services

• As directed by the GM, work with appropriate BoD committees to communicate with and serve the membership.
• Work operationally to develop and implement member benefits.
• Oversee the coordination of membership drives, member events, and orientation programs.
• Ensure accuracy and consistency in maintaining membership records database.
• Develop and implement member communications.

VI. Departmental Community Relations

• Coordinate Co-op sponsored events including weekly programming and annual events.
• Coordinate the Co-op's representation in the media to obtain favorable coverage.
• Develop positive marketing implantation strategies for negative press or other situations.
• Develop and coordinate the Co-op's participation in community events.
• Coordinate the Co-op's response to and participation in advocating favorable public policies.

Required Skills and Qualifications :

• At least 5 years experience in marketing, branding, and public relations.
• At least 5 years of experience with communication strategies including social media, e-blasts, etc.
• Community relations experience including community organizing and building relationships.
• Superior Customer Services skills.
• Excellent writing and editing skills.
• Excellent public speaking skills with the ability to accurately communicate the Co-op's message clearly.
• Familiarity with natural foods.
• Impeccable organizational skills with an eye for detail.
• Demonstrated ability to follow through on commitments.
• Able to produce quality work within the established deadlines.
• Ability to multitask and keep track of multiple projects at once.
• Dependable attendance with the ability to complete all work in a timely manner.
• Flexible schedule with the ability to work some evenings and weekends as needed.
• Strong project oversight and management skills.
• Experience developing organizational systems and processes.
• Positive attitude with the ability to develop exceptional working relationships with others.
• Demonstrated ability to work independently as well as within a team.
• Excellent verbal and written communication skills.
• Ability to read financial statements and clear understanding of margin, pricing, and labor costs.
• General mobility requirements include the ability to : do repetitive motions, do heavy typing and data entry, sit at a computer for long periods of time, visually read the fine print, and visually read a computer screen for long periods of time.

Desired Skills and Qualifications :

• At least 10 years experience in marketing, branding, and public relations.
• Retail or other experience serving the public.
• Familiarity with Co-op issues.
• Experience and / or familiarity with grant writing and public fund-raising initiatives.
• Experience with desktop publishing and graphics design software and concepts.

PI223420488