Digital Marketing Manager
Big Golden Pineapple Limited
Detroit, MI
As a digital marketing manager, you’ll be responsible for the planning and implementation of content, managing social media accounts, and making improvements for Search Engine Optimisation.
Previous experience in a similar marketing role is a must, with at least five years working within the digital marketing industry.
Our client is looking for a confident individual who makes data led decisions, with experience in a variety of marketing tools and platforms.
WHAT YOU’LL BE DOING
Planning and creating content for various channels, from marketing emails to SEO optimised content, all with customer experience in mind
Designing web assets and advertisements
Creating strategic plans and trackers, ensuring all campaigns adhere to brand guidelines
Managing all social media accounts, increasing outreach and engagement
Regularly undertaking in depth data analytics and reporting, including market and customer research
Performing keyword research to improve rankings
Ensuring that our client’s marketing budget is spent efficiently, achieving a positive ROI
Reporting back to key stakeholders, to advise them of your progress
Helping to onboard new clients through digital marketing strategies
WHAT WE'RE LOOKING FOR
At least five years experience working in digital marketing essential
In depth knowledge of analytical marketing tools including Google Analytics and Semrush
Experience with platforms WordPress
Someone who understands the importance of data analysis and making data driven decisions
An individual who is confident in their decision making abilities and creative in their thinking
WHAT'S ON OFFER
A competitive salary, dependent on experience
Extensive training available
Numerous opportunities for personal development and career progression
Fun and friendly colleagues, in a central office location
Casual dress
Regular staff social events
Full-time