B&H Jobs (2)

• Responsibilites;
• Deliver quality and timely execution and coordination of events from project initiation to completion for trade shows and other internal / external marketing-related events including location, promotional materials, signage, agendas, design of booth properties and graphics, product displays, on-site support promotional materials, and staff, client and vendor lodging.
• Work with B&H’s Events Space to development industry panels in store events, including assisting in securing industry and client speakers
• Manage trade show budgets including tracking and reporting constantly through pre-planning, on-site changes and post-event reconciliation within the month of show close, within the quarterly / yearly budget commitments and process invoices for payment in a timely manner.
• Research and secure sponsorships based on event budget requirements and as requested.
• Strategically position the brands for success at client-facing engagements, position will involve evaluating Industry events and assessing if potential of our participation aligns with our growth strategy.
• Work with Sales, Marketing, Product Development and other internal teams as needed to define and execute event objectives.

Follow through with show closeout activities and assess firm's return on investment in participation.

• Establish and track project timelines and deliverables, organizing calls with internal and external stakeholders to provide project deliverable and budget updates and to ensure orders are placed on time.
• Coordinate exhibit space logistics including lead scanners, carpet, electrical, material handling, internet, AV, labor, EAC paperwork and Certificate of Insurance submission.
• Identify opportunities to streamline departmental processes, with attention to project management.
• Run reporting following the event to identify return on investment and obtain feedback to enhance future events.
• For larger events, travel on-site to supervise installation of the exhibit and stay during run of show, managing booth traffic and ensuring attendee badge scans.

Supervise booth dismantle and packing of boxes ensuring items are shipped properly at the close of show.

• Serve as Client-Facing liaison during larger events, deliver messaging of the brands capabilities and share our expertise within the Photo / Video / Pro Audio Industries.
• Manage inventory and ordering of promotional items, product and technical gear for marketing use. Coordinate shipping of branded apparel, swag, collateral, booth properties, product, and other materials for events.
• Serve as on-demand support / answer questions for all shows during set up, throughout the show and breakdown times.

The successful candidate will have the following :

• A bachelor's degree in marketing, communications, or a related field is recommended, but not required.
• 5+ years of experience in trade show coordination within the Photo / Video / Pro Audio industries.
• Outstanding organizational and project management skills with strong attention to detail.
• Ability to multi-task, balance priorities and make decisions quickly.
• Experience working with tight deadlines that are not negotiable.
• Capable of working independently, with little supervision, in a fast-paced environment.
• Deadline oriented and creative problem solver.
• Effective communicator and presenter. Strong "people" skills and ability to work with different personality types.
• Flexibility with hours (weekends, evenings). Occasional travel to coordinate shows is required.
• Team player who feels accountable for other people's success.
• Proficiency with Microsoft Office, email, internet and understanding of Adobe Creative Suite, graphics development and production.

EEO / AA / M / F / D / V

Other details

• Job Family Outbound Marketing
• Pay Type Salary

The SEO Expert is responsible for maximizing search engine rankings for B&H product / listing and landing pages, as well as increasing the overall volume of organic traffic from search engines to the B&H Website.

The SEO Expert leverages data analytics to develop and deploy effective search strategies aligned with business objectives.

Due To the dynamic environment produced by constant changes to search algorithms, the SEO continuously learns, tweaks skills and experiments to develop working methodologies.

They will take necessary steps to stay on top of latest trends and shifts in the industry.

• Develop a viable / robust SEO strategy based on SEO best practices and data analytics
• Conduct regular Technical and On-Page SEO audits to determine opportunities and identify areas for improvement
• Monitor and set up maintenance / alert system for when things break or are underperforming (crawlability, site structure / technical, speed, XML Sitemaps, canonical tags, meta data, redirects, etc)
• Prioritize projects, initiatives and areas of focus based on data analysis
• Conduct keyword research for individual projects
• Track and provide regular status reports on ranking positions
• Request appropriate content and / or refresh existing content to support Search engine ranking needs
• Request additions and / or modifications to existing category and / or landing pages
• Develop and implement link building and interlinking strategies
• Coordinate with other departments (e.g. Social, Buying, Categorization, IS, OLM, etc.) to support SEO related initiatives
• Provide guidance on website projects / initiatives to ensure compliance with SEO strategy and best practices

Additional Responsibilities :

As assigned by the manager

Specific Knowledge, Skills and Abilities :

• Strong analytic skills, high attention to detail and accuracy
• Ability to prioritize, multi-task and work with multiple teams on a variety of projects
• Ability to effectively interact with all levels of end users and technical resources
• Strong project management and communication skills
• Energetic and self-motivated

Preferred Education, Experience and Licenses :

• Proven SEO experience
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

We are an Equal Opportunity Employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex or gender, marital status, veteran status, sexual orientation, arrest record, or any other characteristic protected by applicable federal, state or local laws.